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Digital Ad Platforms-Global Market Insights and Sales Trends 2024
Synopsis
Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and rich media ads.
The global Digital Ad Platforms market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Digital Ad Platforms in various end use industries. The expanding demands from the Retail, Recreation, Banking and Transportation, are propelling Digital Ad Platforms market. Cloud based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On Premise segment is estimated at % CAGR for the next seven-year period.
Asia Pacific shows high growth potential for Digital Ad Platforms market, driven by demand from China, the second largest economy with some signs of stabilising, the Digital Ad Platforms market in China is forecast to reach US$ million by 2029, trailing a CAGR of % over the 2023-2029 period, while the U.S. market will reach US$ million by 2029, exhibiting a CAGR of % during the same period.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Digital Ad Platforms, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Digital Ad Platforms market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Digital Ad Platforms market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Digital Ad Platforms sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Digital Ad Platforms covered in this report include Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra, Marin Software, Yahoo Gemini, MediaMath and Adobe Media Optimizer, etc.
The global Digital Ad Platforms market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Criteo Dynamic Retargeting
DoubleClick Digital Marketing
AdRoll
Sizmek
Celtra
Marin Software
Yahoo Gemini
MediaMath
Adobe Media Optimizer
Quantcast Advertise
Choozle
Acquisio
The Trade Desk
Flashtalking
Global Digital Ad Platforms market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Digital Ad Platforms market, Segment by Type:
Cloud based
On Premise
Global Digital Ad Platforms market, by Application
Retail
Recreation
Banking
Transportation
Other
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Digital Ad Platforms companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and rich media ads.
The global Digital Ad Platforms market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Digital Ad Platforms in various end use industries. The expanding demands from the Retail, Recreation, Banking and Transportation, are propelling Digital Ad Platforms market. Cloud based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On Premise segment is estimated at % CAGR for the next seven-year period.
Asia Pacific shows high growth potential for Digital Ad Platforms market, driven by demand from China, the second largest economy with some signs of stabilising, the Digital Ad Platforms market in China is forecast to reach US$ million by 2029, trailing a CAGR of % over the 2023-2029 period, while the U.S. market will reach US$ million by 2029, exhibiting a CAGR of % during the same period.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Digital Ad Platforms, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Digital Ad Platforms market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Digital Ad Platforms market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Digital Ad Platforms sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Digital Ad Platforms covered in this report include Criteo Dynamic Retargeting, DoubleClick Digital Marketing, AdRoll, Sizmek, Celtra, Marin Software, Yahoo Gemini, MediaMath and Adobe Media Optimizer, etc.
The global Digital Ad Platforms market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Criteo Dynamic Retargeting
DoubleClick Digital Marketing
AdRoll
Sizmek
Celtra
Marin Software
Yahoo Gemini
MediaMath
Adobe Media Optimizer
Quantcast Advertise
Choozle
Acquisio
The Trade Desk
Flashtalking
Global Digital Ad Platforms market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Digital Ad Platforms market, Segment by Type:
Cloud based
On Premise
Global Digital Ad Platforms market, by Application
Retail
Recreation
Banking
Transportation
Other
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Digital Ad Platforms companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Digital Ad Platforms
1.1 Digital Ad Platforms Market Overview
1.1.1 Digital Ad Platforms Product Scope
1.1.2 Digital Ad Platforms Market Status and Outlook
1.2 Global Digital Ad Platforms Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Digital Ad Platforms Market Size by Region (2018-2029)
1.4 Global Digital Ad Platforms Historic Market Size by Region (2018-2023)
1.5 Global Digital Ad Platforms Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Digital Ad Platforms Market Size (2018-2029)
1.6.1 North America Digital Ad Platforms Market Size (2018-2029)
1.6.2 Europe Digital Ad Platforms Market Size (2018-2029)
1.6.3 Asia-Pacific Digital Ad Platforms Market Size (2018-2029)
1.6.4 Latin America Digital Ad Platforms Market Size (2018-2029)
1.6.5 Middle East & Africa Digital Ad Platforms Market Size (2018-2029)
2 Digital Ad Platforms Market by Type
2.1 Introduction
2.1.1 Cloud based
2.1.2 On Premise
2.2 Global Digital Ad Platforms Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Digital Ad Platforms Historic Market Size by Type (2018-2023)
2.2.2 Global Digital Ad Platforms Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Digital Ad Platforms Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Digital Ad Platforms Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Digital Ad Platforms Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Digital Ad Platforms Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Digital Ad Platforms Revenue Breakdown by Type (2018-2029)
3 Digital Ad Platforms Market Overview by Application
3.1 Introduction
3.1.1 Retail
3.1.2 Recreation
3.1.3 Banking
3.1.4 Transportation
3.1.5 Other
3.2 Global Digital Ad Platforms Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Digital Ad Platforms Historic Market Size by Application (2018-2023)
3.2.2 Global Digital Ad Platforms Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Digital Ad Platforms Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Digital Ad Platforms Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Digital Ad Platforms Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Digital Ad Platforms Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Digital Ad Platforms Revenue Breakdown by Application (2018-2029)
4 Digital Ad Platforms Competition Analysis by Players
4.1 Global Digital Ad Platforms Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Digital Ad Platforms as of 2022)
4.3 Date of Key Players Enter into Digital Ad Platforms Market
4.4 Global Top Players Digital Ad Platforms Headquarters and Area Served
4.5 Key Players Digital Ad Platforms Product Solution and Service
4.6 Competitive Status
4.6.1 Digital Ad Platforms Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 Criteo Dynamic Retargeting
5.1.1 Criteo Dynamic Retargeting Profile
5.1.2 Criteo Dynamic Retargeting Main Business
5.1.3 Criteo Dynamic Retargeting Digital Ad Platforms Products, Services and Solutions
5.1.4 Criteo Dynamic Retargeting Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.1.5 Criteo Dynamic Retargeting Recent Developments
5.2 DoubleClick Digital Marketing
5.2.1 DoubleClick Digital Marketing Profile
5.2.2 DoubleClick Digital Marketing Main Business
5.2.3 DoubleClick Digital Marketing Digital Ad Platforms Products, Services and Solutions
5.2.4 DoubleClick Digital Marketing Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.2.5 DoubleClick Digital Marketing Recent Developments
5.3 AdRoll
5.3.1 AdRoll Profile
5.3.2 AdRoll Main Business
5.3.3 AdRoll Digital Ad Platforms Products, Services and Solutions
5.3.4 AdRoll Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.3.5 Sizmek Recent Developments
5.4 Sizmek
5.4.1 Sizmek Profile
5.4.2 Sizmek Main Business
5.4.3 Sizmek Digital Ad Platforms Products, Services and Solutions
5.4.4 Sizmek Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.4.5 Sizmek Recent Developments
5.5 Celtra
5.5.1 Celtra Profile
5.5.2 Celtra Main Business
5.5.3 Celtra Digital Ad Platforms Products, Services and Solutions
5.5.4 Celtra Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.5.5 Celtra Recent Developments
5.6 Marin Software
5.6.1 Marin Software Profile
5.6.2 Marin Software Main Business
5.6.3 Marin Software Digital Ad Platforms Products, Services and Solutions
5.6.4 Marin Software Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.6.5 Marin Software Recent Developments
5.7 Yahoo Gemini
5.7.1 Yahoo Gemini Profile
5.7.2 Yahoo Gemini Main Business
5.7.3 Yahoo Gemini Digital Ad Platforms Products, Services and Solutions
5.7.4 Yahoo Gemini Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.7.5 Yahoo Gemini Recent Developments
5.8 MediaMath
5.8.1 MediaMath Profile
5.8.2 MediaMath Main Business
5.8.3 MediaMath Digital Ad Platforms Products, Services and Solutions
5.8.4 MediaMath Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.8.5 MediaMath Recent Developments
5.9 Adobe Media Optimizer
5.9.1 Adobe Media Optimizer Profile
5.9.2 Adobe Media Optimizer Main Business
5.9.3 Adobe Media Optimizer Digital Ad Platforms Products, Services and Solutions
5.9.4 Adobe Media Optimizer Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.9.5 Adobe Media Optimizer Recent Developments
5.10 Quantcast Advertise
5.10.1 Quantcast Advertise Profile
5.10.2 Quantcast Advertise Main Business
5.10.3 Quantcast Advertise Digital Ad Platforms Products, Services and Solutions
5.10.4 Quantcast Advertise Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.10.5 Quantcast Advertise Recent Developments
5.11 Choozle
5.11.1 Choozle Profile
5.11.2 Choozle Main Business
5.11.3 Choozle Digital Ad Platforms Products, Services and Solutions
5.11.4 Choozle Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.11.5 Choozle Recent Developments
5.12 Acquisio
5.12.1 Acquisio Profile
5.12.2 Acquisio Main Business
5.12.3 Acquisio Digital Ad Platforms Products, Services and Solutions
5.12.4 Acquisio Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.12.5 Acquisio Recent Developments
5.13 The Trade Desk
5.13.1 The Trade Desk Profile
5.13.2 The Trade Desk Main Business
5.13.3 The Trade Desk Digital Ad Platforms Products, Services and Solutions
5.13.4 The Trade Desk Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.13.5 The Trade Desk Recent Developments
5.14 Flashtalking
5.14.1 Flashtalking Profile
5.14.2 Flashtalking Main Business
5.14.3 Flashtalking Digital Ad Platforms Products, Services and Solutions
5.14.4 Flashtalking Digital Ad Platforms Revenue (US$ Million) & (2018-2023)
5.14.5 Flashtalking Recent Developments
6 North America
6.1 North America Digital Ad Platforms Market Size by Country (2018-2029)
6.2 U.S.
6.3 Canada
7 Europe
7.1 Europe Digital Ad Platforms Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Digital Ad Platforms Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Digital Ad Platforms Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Digital Ad Platforms Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Digital Ad Platforms Market Dynamics
11.1 Digital Ad Platforms Industry Trends
11.2 Digital Ad Platforms Market Drivers
11.3 Digital Ad Platforms Market Challenges
11.4 Digital Ad Platforms Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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