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Global AR and VR Software Market Research Report 2024
Synopsis
AR/VR Software: AR (augmented reality), uses an overlay of the real world and adds objects to it; VR in devices like headsets is created entirely by a mixture of hardware and software.
The global AR and VR Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
North American market for AR and VR Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for AR and VR Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for AR and VR Software in Large Enterprises is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of AR and VR Software include Amazon Web Services, Google, PTC, Valve, Unity Technologies, Epic Games, Kentico Software, Mimic Technologies and Apple, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for AR and VR Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding AR and VR Software.
Report Scope
The AR and VR Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global AR and VR Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the AR and VR Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Amazon Web Services
Google
PTC
Valve
Unity Technologies
Epic Games
Kentico Software
Mimic Technologies
Apple
Autodesk
HP Development Company
Crytek
Inglobe Technologies
Contentful
LiveLike
Segment by Type
Augmented Reality Software
Virtual Reality Software
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of AR and VR Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
AR/VR Software: AR (augmented reality), uses an overlay of the real world and adds objects to it; VR in devices like headsets is created entirely by a mixture of hardware and software.
The global AR and VR Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
North American market for AR and VR Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for AR and VR Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for AR and VR Software in Large Enterprises is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of AR and VR Software include Amazon Web Services, Google, PTC, Valve, Unity Technologies, Epic Games, Kentico Software, Mimic Technologies and Apple, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for AR and VR Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding AR and VR Software.
Report Scope
The AR and VR Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global AR and VR Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the AR and VR Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Amazon Web Services
PTC
Valve
Unity Technologies
Epic Games
Kentico Software
Mimic Technologies
Apple
Autodesk
HP Development Company
Crytek
Inglobe Technologies
Contentful
LiveLike
Segment by Type
Augmented Reality Software
Virtual Reality Software
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of AR and VR Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global AR and VR Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Augmented Reality Software
1.2.3 Virtual Reality Software
1.3 Market by Application
1.3.1 Global AR and VR Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global AR and VR Software Market Perspective (2019-2030)
2.2 AR and VR Software Growth Trends by Region
2.2.1 Global AR and VR Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 AR and VR Software Historic Market Size by Region (2019-2024)
2.2.3 AR and VR Software Forecasted Market Size by Region (2025-2030)
2.3 AR and VR Software Market Dynamics
2.3.1 AR and VR Software Industry Trends
2.3.2 AR and VR Software Market Drivers
2.3.3 AR and VR Software Market Challenges
2.3.4 AR and VR Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top AR and VR Software Players by Revenue
3.1.1 Global Top AR and VR Software Players by Revenue (2019-2024)
3.1.2 Global AR and VR Software Revenue Market Share by Players (2019-2024)
3.2 Global AR and VR Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by AR and VR Software Revenue
3.4 Global AR and VR Software Market Concentration Ratio
3.4.1 Global AR and VR Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by AR and VR Software Revenue in 2023
3.5 AR and VR Software Key Players Head office and Area Served
3.6 Key Players AR and VR Software Product Solution and Service
3.7 Date of Enter into AR and VR Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 AR and VR Software Breakdown Data by Type
4.1 Global AR and VR Software Historic Market Size by Type (2019-2024)
4.2 Global AR and VR Software Forecasted Market Size by Type (2025-2030)
5 AR and VR Software Breakdown Data by Application
5.1 Global AR and VR Software Historic Market Size by Application (2019-2024)
5.2 Global AR and VR Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America AR and VR Software Market Size (2019-2030)
6.2 North America AR and VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America AR and VR Software Market Size by Country (2019-2024)
6.4 North America AR and VR Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe AR and VR Software Market Size (2019-2030)
7.2 Europe AR and VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe AR and VR Software Market Size by Country (2019-2024)
7.4 Europe AR and VR Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific AR and VR Software Market Size (2019-2030)
8.2 Asia-Pacific AR and VR Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific AR and VR Software Market Size by Region (2019-2024)
8.4 Asia-Pacific AR and VR Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America AR and VR Software Market Size (2019-2030)
9.2 Latin America AR and VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America AR and VR Software Market Size by Country (2019-2024)
9.4 Latin America AR and VR Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa AR and VR Software Market Size (2019-2030)
10.2 Middle East & Africa AR and VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa AR and VR Software Market Size by Country (2019-2024)
10.4 Middle East & Africa AR and VR Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Amazon Web Services
11.1.1 Amazon Web Services Company Detail
11.1.2 Amazon Web Services Business Overview
11.1.3 Amazon Web Services AR and VR Software Introduction
11.1.4 Amazon Web Services Revenue in AR and VR Software Business (2019-2024)
11.1.5 Amazon Web Services Recent Development
11.2 Google
11.2.1 Google Company Detail
11.2.2 Google Business Overview
11.2.3 Google AR and VR Software Introduction
11.2.4 Google Revenue in AR and VR Software Business (2019-2024)
11.2.5 Google Recent Development
11.3 PTC
11.3.1 PTC Company Detail
11.3.2 PTC Business Overview
11.3.3 PTC AR and VR Software Introduction
11.3.4 PTC Revenue in AR and VR Software Business (2019-2024)
11.3.5 PTC Recent Development
11.4 Valve
11.4.1 Valve Company Detail
11.4.2 Valve Business Overview
11.4.3 Valve AR and VR Software Introduction
11.4.4 Valve Revenue in AR and VR Software Business (2019-2024)
11.4.5 Valve Recent Development
11.5 Unity Technologies
11.5.1 Unity Technologies Company Detail
11.5.2 Unity Technologies Business Overview
11.5.3 Unity Technologies AR and VR Software Introduction
11.5.4 Unity Technologies Revenue in AR and VR Software Business (2019-2024)
11.5.5 Unity Technologies Recent Development
11.6 Epic Games
11.6.1 Epic Games Company Detail
11.6.2 Epic Games Business Overview
11.6.3 Epic Games AR and VR Software Introduction
11.6.4 Epic Games Revenue in AR and VR Software Business (2019-2024)
11.6.5 Epic Games Recent Development
11.7 Kentico Software
11.7.1 Kentico Software Company Detail
11.7.2 Kentico Software Business Overview
11.7.3 Kentico Software AR and VR Software Introduction
11.7.4 Kentico Software Revenue in AR and VR Software Business (2019-2024)
11.7.5 Kentico Software Recent Development
11.8 Mimic Technologies
11.8.1 Mimic Technologies Company Detail
11.8.2 Mimic Technologies Business Overview
11.8.3 Mimic Technologies AR and VR Software Introduction
11.8.4 Mimic Technologies Revenue in AR and VR Software Business (2019-2024)
11.8.5 Mimic Technologies Recent Development
11.9 Apple
11.9.1 Apple Company Detail
11.9.2 Apple Business Overview
11.9.3 Apple AR and VR Software Introduction
11.9.4 Apple Revenue in AR and VR Software Business (2019-2024)
11.9.5 Apple Recent Development
11.10 Autodesk
11.10.1 Autodesk Company Detail
11.10.2 Autodesk Business Overview
11.10.3 Autodesk AR and VR Software Introduction
11.10.4 Autodesk Revenue in AR and VR Software Business (2019-2024)
11.10.5 Autodesk Recent Development
11.11 HP Development Company
11.11.1 HP Development Company Company Detail
11.11.2 HP Development Company Business Overview
11.11.3 HP Development Company AR and VR Software Introduction
11.11.4 HP Development Company Revenue in AR and VR Software Business (2019-2024)
11.11.5 HP Development Company Recent Development
11.12 Crytek
11.12.1 Crytek Company Detail
11.12.2 Crytek Business Overview
11.12.3 Crytek AR and VR Software Introduction
11.12.4 Crytek Revenue in AR and VR Software Business (2019-2024)
11.12.5 Crytek Recent Development
11.13 Inglobe Technologies
11.13.1 Inglobe Technologies Company Detail
11.13.2 Inglobe Technologies Business Overview
11.13.3 Inglobe Technologies AR and VR Software Introduction
11.13.4 Inglobe Technologies Revenue in AR and VR Software Business (2019-2024)
11.13.5 Inglobe Technologies Recent Development
11.14 Contentful
11.14.1 Contentful Company Detail
11.14.2 Contentful Business Overview
11.14.3 Contentful AR and VR Software Introduction
11.14.4 Contentful Revenue in AR and VR Software Business (2019-2024)
11.14.5 Contentful Recent Development
11.15 LiveLike
11.15.1 LiveLike Company Detail
11.15.2 LiveLike Business Overview
11.15.3 LiveLike AR and VR Software Introduction
11.15.4 LiveLike Revenue in AR and VR Software Business (2019-2024)
11.15.5 LiveLike Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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