Index
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global AR & VR Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Augmented Reality Software
1.2.3 Virtual Reality Software
1.3 Market by Application
1.3.1 Global AR & VR Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global AR & VR Software Market Perspective (2019-2030)
2.2 AR & VR Software Growth Trends by Region
2.2.1 Global AR & VR Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 AR & VR Software Historic Market Size by Region (2019-2024)
2.2.3 AR & VR Software Forecasted Market Size by Region (2025-2030)
2.3 AR & VR Software Market Dynamics
2.3.1 AR & VR Software Industry Trends
2.3.2 AR & VR Software Market Drivers
2.3.3 AR & VR Software Market Challenges
2.3.4 AR & VR Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top AR & VR Software Players by Revenue
3.1.1 Global Top AR & VR Software Players by Revenue (2019-2024)
3.1.2 Global AR & VR Software Revenue Market Share by Players (2019-2024)
3.2 Global AR & VR Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by AR & VR Software Revenue
3.4 Global AR & VR Software Market Concentration Ratio
3.4.1 Global AR & VR Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by AR & VR Software Revenue in 2023
3.5 AR & VR Software Key Players Head office and Area Served
3.6 Key Players AR & VR Software Product Solution and Service
3.7 Date of Enter into AR & VR Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 AR & VR Software Breakdown Data by Type
4.1 Global AR & VR Software Historic Market Size by Type (2019-2024)
4.2 Global AR & VR Software Forecasted Market Size by Type (2025-2030)
5 AR & VR Software Breakdown Data by Application
5.1 Global AR & VR Software Historic Market Size by Application (2019-2024)
5.2 Global AR & VR Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America AR & VR Software Market Size (2019-2030)
6.2 North America AR & VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America AR & VR Software Market Size by Country (2019-2024)
6.4 North America AR & VR Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe AR & VR Software Market Size (2019-2030)
7.2 Europe AR & VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe AR & VR Software Market Size by Country (2019-2024)
7.4 Europe AR & VR Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific AR & VR Software Market Size (2019-2030)
8.2 Asia-Pacific AR & VR Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific AR & VR Software Market Size by Region (2019-2024)
8.4 Asia-Pacific AR & VR Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America AR & VR Software Market Size (2019-2030)
9.2 Latin America AR & VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America AR & VR Software Market Size by Country (2019-2024)
9.4 Latin America AR & VR Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa AR & VR Software Market Size (2019-2030)
10.2 Middle East & Africa AR & VR Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa AR & VR Software Market Size by Country (2019-2024)
10.4 Middle East & Africa AR & VR Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Kentico Kontent
11.1.1 Kentico Kontent Company Detail
11.1.2 Kentico Kontent Business Overview
11.1.3 Kentico Kontent AR & VR Software Introduction
11.1.4 Kentico Kontent Revenue in AR & VR Software Business (2019-2024)
11.1.5 Kentico Kontent Recent Development
11.2 ARKit
11.2.1 ARKit Company Detail
11.2.2 ARKit Business Overview
11.2.3 ARKit AR & VR Software Introduction
11.2.4 ARKit Revenue in AR & VR Software Business (2019-2024)
11.2.5 ARKit Recent Development
11.3 Vuforia Engine
11.3.1 Vuforia Engine Company Detail
11.3.2 Vuforia Engine Business Overview
11.3.3 Vuforia Engine AR & VR Software Introduction
11.3.4 Vuforia Engine Revenue in AR & VR Software Business (2019-2024)
11.3.5 Vuforia Engine Recent Development
11.4 Unity
11.4.1 Unity Company Detail
11.4.2 Unity Business Overview
11.4.3 Unity AR & VR Software Introduction
11.4.4 Unity Revenue in AR & VR Software Business (2019-2024)
11.4.5 Unity Recent Development
11.5 Unreal Engine
11.5.1 Unreal Engine Company Detail
11.5.2 Unreal Engine Business Overview
11.5.3 Unreal Engine AR & VR Software Introduction
11.5.4 Unreal Engine Revenue in AR & VR Software Business (2019-2024)
11.5.5 Unreal Engine Recent Development
11.6 Contentful
11.6.1 Contentful Company Detail
11.6.2 Contentful Business Overview
11.6.3 Contentful AR & VR Software Introduction
11.6.4 Contentful Revenue in AR & VR Software Business (2019-2024)
11.6.5 Contentful Recent Development
11.7 Autodesk
11.7.1 Autodesk Company Detail
11.7.2 Autodesk Business Overview
11.7.3 Autodesk AR & VR Software Introduction
11.7.4 Autodesk Revenue in AR & VR Software Business (2019-2024)
11.7.5 Autodesk Recent Development
11.8 CryEngine
11.8.1 CryEngine Company Detail
11.8.2 CryEngine Business Overview
11.8.3 CryEngine AR & VR Software Introduction
11.8.4 CryEngine Revenue in AR & VR Software Business (2019-2024)
11.8.5 CryEngine Recent Development
11.9 Facebook Spaces
11.9.1 Facebook Spaces Company Detail
11.9.2 Facebook Spaces Business Overview
11.9.3 Facebook Spaces AR & VR Software Introduction
11.9.4 Facebook Spaces Revenue in AR & VR Software Business (2019-2024)
11.9.5 Facebook Spaces Recent Development
11.10 Virtual Reality on Steam
11.10.1 Virtual Reality on Steam Company Detail
11.10.2 Virtual Reality on Steam Business Overview
11.10.3 Virtual Reality on Steam AR & VR Software Introduction
11.10.4 Virtual Reality on Steam Revenue in AR & VR Software Business (2019-2024)
11.10.5 Virtual Reality on Steam Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
List of Tables
Table 1. Global AR & VR Software Market Size Growth Rate by Type (US$ Million): 2019 VS 2023 VS 2030
Table 2. Key Players of Augmented Reality Software
Table 3. Key Players of Virtual Reality Software
Table 4. Global AR & VR Software Market Size Growth by Application (US$ Million): 2019 VS 2023 VS 2030
Table 5. Global AR & VR Software Market Size by Region (US$ Million): 2019 VS 2023 VS 2030
Table 6. Global AR & VR Software Market Size by Region (2019-2024) & (US$ Million)
Table 7. Global AR & VR Software Market Share by Region (2019-2024)
Table 8. Global AR & VR Software Forecasted Market Size by Region (2025-2030) & (US$ Million)
Table 9. Global AR & VR Software Market Share by Region (2025-2030)
Table 10. AR & VR Software Market Trends
Table 11. AR & VR Software Market Drivers
Table 12. AR & VR Software Market Challenges
Table 13. AR & VR Software Market Restraints
Table 14. Global AR & VR Software Revenue by Players (2019-2024) & (US$ Million)
Table 15. Global AR & VR Software Market Share by Players (2019-2024)
Table 16. Global Top AR & VR Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AR & VR Software as of 2023)
Table 17. Ranking of Global Top AR & VR Software Companies by Revenue (US$ Million) in 2023
Table 18. Global 5 Largest Players Market Share by AR & VR Software Revenue (CR5 and HHI) & (2019-2024)
Table 19. Key Players Headquarters and Area Served
Table 20. Key Players AR & VR Software Product Solution and Service
Table 21. Date of Enter into AR & VR Software Market
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global AR & VR Software Market Size by Type (2019-2024) & (US$ Million)
Table 24. Global AR & VR Software Revenue Market Share by Type (2019-2024)
Table 25. Global AR & VR Software Forecasted Market Size by Type (2025-2030) & (US$ Million)
Table 26. Global AR & VR Software Revenue Market Share by Type (2025-2030)
Table 27. Global AR & VR Software Market Size by Application (2019-2024) & (US$ Million)
Table 28. Global AR & VR Software Revenue Market Share by Application (2019-2024)
Table 29. Global AR & VR Software Forecasted Market Size by Application (2025-2030) & (US$ Million)
Table 30. Global AR & VR Software Revenue Market Share by Application (2025-2030)
Table 31. North America AR & VR Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 32. North America AR & VR Software Market Size by Country (2019-2024) & (US$ Million)
Table 33. North America AR & VR Software Market Size by Country (2025-2030) & (US$ Million)
Table 34. Europe AR & VR Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 35. Europe AR & VR Software Market Size by Country (2019-2024) & (US$ Million)
Table 36. Europe AR & VR Software Market Size by Country (2025-2030) & (US$ Million)
Table 37. Asia-Pacific AR & VR Software Market Size Growth Rate by Region (US$ Million): 2019 VS 2023 VS 2030
Table 38. Asia-Pacific AR & VR Software Market Size by Region (2019-2024) & (US$ Million)
Table 39. Asia-Pacific AR & VR Software Market Size by Region (2025-2030) & (US$ Million)
Table 40. Latin America AR & VR Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 41. Latin America AR & VR Software Market Size by Country (2019-2024) & (US$ Million)
Table 42. Latin America AR & VR Software Market Size by Country (2025-2030) & (US$ Million)
Table 43. Middle East & Africa AR & VR Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 44. Middle East & Africa AR & VR Software Market Size by Country (2019-2024) & (US$ Million)
Table 45. Middle East & Africa AR & VR Software Market Size by Country (2025-2030) & (US$ Million)
Table 46. Kentico Kontent Company Detail
Table 47. Kentico Kontent Business Overview
Table 48. Kentico Kontent AR & VR Software Product
Table 49. Kentico Kontent Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 50. Kentico Kontent Recent Development
Table 51. ARKit Company Detail
Table 52. ARKit Business Overview
Table 53. ARKit AR & VR Software Product
Table 54. ARKit Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 55. ARKit Recent Development
Table 56. Vuforia Engine Company Detail
Table 57. Vuforia Engine Business Overview
Table 58. Vuforia Engine AR & VR Software Product
Table 59. Vuforia Engine Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 60. Vuforia Engine Recent Development
Table 61. Unity Company Detail
Table 62. Unity Business Overview
Table 63. Unity AR & VR Software Product
Table 64. Unity Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 65. Unity Recent Development
Table 66. Unreal Engine Company Detail
Table 67. Unreal Engine Business Overview
Table 68. Unreal Engine AR & VR Software Product
Table 69. Unreal Engine Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 70. Unreal Engine Recent Development
Table 71. Contentful Company Detail
Table 72. Contentful Business Overview
Table 73. Contentful AR & VR Software Product
Table 74. Contentful Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 75. Contentful Recent Development
Table 76. Autodesk Company Detail
Table 77. Autodesk Business Overview
Table 78. Autodesk AR & VR Software Product
Table 79. Autodesk Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 80. Autodesk Recent Development
Table 81. CryEngine Company Detail
Table 82. CryEngine Business Overview
Table 83. CryEngine AR & VR Software Product
Table 84. CryEngine Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 85. CryEngine Recent Development
Table 86. Facebook Spaces Company Detail
Table 87. Facebook Spaces Business Overview
Table 88. Facebook Spaces AR & VR Software Product
Table 89. Facebook Spaces Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 90. Facebook Spaces Recent Development
Table 91. Virtual Reality on Steam Company Detail
Table 92. Virtual Reality on Steam Business Overview
Table 93. Virtual Reality on Steam AR & VR Software Product
Table 94. Virtual Reality on Steam Revenue in AR & VR Software Business (2019-2024) & (US$ Million)
Table 95. Virtual Reality on Steam Recent Development
Table 96. Research Programs/Design for This Report
Table 97. Key Data Information from Secondary Sources
Table 98. Key Data Information from Primary Sources
List of Figures
Figure 1. Global AR & VR Software Market Size Comparison by Type (2024-2030) & (US$ Million)
Figure 2. Global AR & VR Software Market Share by Type: 2023 VS 2030
Figure 3. Augmented Reality Software Features
Figure 4. Virtual Reality Software Features
Figure 5. Global AR & VR Software Market Size Comparison by Application (2024-2030) & (US$ Million)
Figure 6. Global AR & VR Software Market Share by Application: 2023 VS 2030
Figure 7. Large Enterprises Case Studies
Figure 8. SMEs Case Studies
Figure 9. AR & VR Software Report Years Considered
Figure 10. Global AR & VR Software Market Size (US$ Million), Year-over-Year: 2019-2030
Figure 11. Global AR & VR Software Market Size, (US$ Million), 2019 VS 2023 VS 2030
Figure 12. Global AR & VR Software Market Share by Region: 2023 VS 2030
Figure 13. Global AR & VR Software Market Share by Players in 2023
Figure 14. Global Top AR & VR Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in AR & VR Software as of 2023)
Figure 15. The Top 10 and 5 Players Market Share by AR & VR Software Revenue in 2023
Figure 16. North America AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 17. North America AR & VR Software Market Share by Country (2019-2030)
Figure 18. United States AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 19. Canada AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 20. Europe AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 21. Europe AR & VR Software Market Share by Country (2019-2030)
Figure 22. Germany AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 23. France AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 24. U.K. AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 25. Italy AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 26. Russia AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 27. Nordic Countries AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 28. Asia-Pacific AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 29. Asia-Pacific AR & VR Software Market Share by Region (2019-2030)
Figure 30. China AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 31. Japan AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 32. South Korea AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 33. Southeast Asia AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 34. India AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 35. Australia AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 36. Latin America AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 37. Latin America AR & VR Software Market Share by Country (2019-2030)
Figure 38. Mexico AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 39. Brazil AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 40. Middle East & Africa AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 41. Middle East & Africa AR & VR Software Market Share by Country (2019-2030)
Figure 42. Turkey AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 43. Saudi Arabia AR & VR Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 44. Kentico Kontent Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 45. ARKit Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 46. Vuforia Engine Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 47. Unity Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 48. Unreal Engine Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 49. Contentful Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 50. Autodesk Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 51. CryEngine Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 52. Facebook Spaces Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 53. Virtual Reality on Steam Revenue Growth Rate in AR & VR Software Business (2019-2024)
Figure 54. Bottom-up and Top-down Approaches for This Report
Figure 55. Data Triangulation
Figure 56. Key Executives Interviewed