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Global Augmented and Mixed Reality Market Research Report 2024
Synopsis
Augmented Reality (AR) is an interactive experience of a real-world environment whose elements are "augmented" by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.
The global Augmented and Mixed Reality market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
With the advent of technological advancements in the field of audio-video technologies, augmented reality and mixed reality devices have significantly revolutionized the way several industries operate. With the help of enhanced visualization technologies, these devices have not only reduced the workload of industries but also enhanced the overall experience of the user. With the constantly evolving connected technologies such as 5G wireless broadband and Internet of Things (IoT), among others, these devices have the potential to disrupt a multibillion-dollar industry and can possibly be recognized as ground breaking as was the development of personal computers back in 1981.
This report aims to provide a comprehensive presentation of the global market for Augmented and Mixed Reality, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Augmented and Mixed Reality.
Report Scope
The Augmented and Mixed Reality market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Augmented and Mixed Reality market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Augmented and Mixed Reality manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Microsoft Corporation
Meta Company
Vuzix Corporation
ODG
Seiko Epson Corporation
DAQRI
Samsung Electronics Co., Ltd.
Acer Inc.
Dell Inc.
Magic Leap
Segment by Type
Head Mounted Displays (HMDs)
Head Up Displays (HUDs)
Segment by Application
Healthcare
Industrial
Automotive
Aerospace and Defense
Education
Others
Consumption by Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Indonesia
Thailand
Malaysia
Philippines
Vietnam
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
UAE
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Augmented and Mixed Reality manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Augmented and Mixed Reality in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
Augmented Reality (AR) is an interactive experience of a real-world environment whose elements are "augmented" by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.
The global Augmented and Mixed Reality market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
With the advent of technological advancements in the field of audio-video technologies, augmented reality and mixed reality devices have significantly revolutionized the way several industries operate. With the help of enhanced visualization technologies, these devices have not only reduced the workload of industries but also enhanced the overall experience of the user. With the constantly evolving connected technologies such as 5G wireless broadband and Internet of Things (IoT), among others, these devices have the potential to disrupt a multibillion-dollar industry and can possibly be recognized as ground breaking as was the development of personal computers back in 1981.
This report aims to provide a comprehensive presentation of the global market for Augmented and Mixed Reality, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Augmented and Mixed Reality.
Report Scope
The Augmented and Mixed Reality market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Augmented and Mixed Reality market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Augmented and Mixed Reality manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Microsoft Corporation
Meta Company
Vuzix Corporation
ODG
Seiko Epson Corporation
DAQRI
Samsung Electronics Co., Ltd.
Acer Inc.
Dell Inc.
Magic Leap
Segment by Type
Head Mounted Displays (HMDs)
Head Up Displays (HUDs)
Segment by Application
Healthcare
Industrial
Automotive
Aerospace and Defense
Education
Others
Consumption by Region
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Russia
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Indonesia
Thailand
Malaysia
Philippines
Vietnam
Latin America
Mexico
Brazil
Argentina
Middle East & Africa
Turkey
Saudi Arabia
UAE
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Augmented and Mixed Reality manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Augmented and Mixed Reality in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
Index1 Augmented and Mixed Reality Market Overview
1.1 Product Overview and Scope of Augmented and Mixed Reality
1.2 Augmented and Mixed Reality Segment by Type
1.2.1 Global Augmented and Mixed Reality Market Value Comparison by Type (2024-2030)
1.2.2 Head Mounted Displays (HMDs)
1.2.3 Head Up Displays (HUDs)
1.3 Augmented and Mixed Reality Segment by Application
1.3.1 Global Augmented and Mixed Reality Market Value by Application: (2024-2030)
1.3.2 Healthcare
1.3.3 Industrial
1.3.4 Automotive
1.3.5 Aerospace and Defense
1.3.6 Education
1.3.7 Others
1.4 Global Augmented and Mixed Reality Market Size Estimates and Forecasts
1.4.1 Global Augmented and Mixed Reality Revenue 2019-2030
1.4.2 Global Augmented and Mixed Reality Sales 2019-2030
1.4.3 Global Augmented and Mixed Reality Market Average Price (2019-2030)
1.5 Assumptions and Limitations
2 Augmented and Mixed Reality Market Competition by Manufacturers
2.1 Global Augmented and Mixed Reality Sales Market Share by Manufacturers (2019-2024)
2.2 Global Augmented and Mixed Reality Revenue Market Share by Manufacturers (2019-2024)
2.3 Global Augmented and Mixed Reality Average Price by Manufacturers (2019-2024)
2.4 Global Augmented and Mixed Reality Industry Ranking 2022 VS 2023 VS 2024
2.5 Global Key Manufacturers of Augmented and Mixed Reality, Manufacturing Sites & Headquarters
2.6 Global Key Manufacturers of Augmented and Mixed Reality, Product Type & Application
2.7 Augmented and Mixed Reality Market Competitive Situation and Trends
2.7.1 Augmented and Mixed Reality Market Concentration Rate
2.7.2 The Global Top 5 and Top 10 Largest Augmented and Mixed Reality Players Market Share by Revenue
2.7.3 Global Augmented and Mixed Reality Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
2.8 Manufacturers Mergers & Acquisitions, Expansion Plans
3 Augmented and Mixed Reality Retrospective Market Scenario by Region
3.1 Global Augmented and Mixed Reality Market Size by Region: 2019 Versus 2023 Versus 2030
3.2 Global Augmented and Mixed Reality Global Augmented and Mixed Reality Sales by Region: 2019-2030
3.2.1 Global Augmented and Mixed Reality Sales by Region: 2019-2024
3.2.2 Global Augmented and Mixed Reality Sales by Region: 2025-2030
3.3 Global Augmented and Mixed Reality Global Augmented and Mixed Reality Revenue by Region: 2019-2030
3.3.1 Global Augmented and Mixed Reality Revenue by Region: 2019-2024
3.3.2 Global Augmented and Mixed Reality Revenue by Region: 2025-2030
3.4 North America Augmented and Mixed Reality Market Facts & Figures by Country
3.4.1 North America Augmented and Mixed Reality Market Size by Country: 2019 VS 2023 VS 2030
3.4.2 North America Augmented and Mixed Reality Sales by Country (2019-2030)
3.4.3 North America Augmented and Mixed Reality Revenue by Country (2019-2030)
3.4.4 U.S.
3.4.5 Canada
3.5 Europe Augmented and Mixed Reality Market Facts & Figures by Country
3.5.1 Europe Augmented and Mixed Reality Market Size by Country: 2019 VS 2023 VS 2030
3.5.2 Europe Augmented and Mixed Reality Sales by Country (2019-2030)
3.5.3 Europe Augmented and Mixed Reality Revenue by Country (2019-2030)
3.5.4 Germany
3.5.5 France
3.5.6 U.K.
3.5.7 Italy
3.5.8 Russia
3.6 Asia Pacific Augmented and Mixed Reality Market Facts & Figures by Country
3.6.1 Asia Pacific Augmented and Mixed Reality Market Size by Country: 2019 VS 2023 VS 2030
3.6.2 Asia Pacific Augmented and Mixed Reality Sales by Country (2019-2030)
3.6.3 Asia Pacific Augmented and Mixed Reality Revenue by Country (2019-2030)
3.6.4 China
3.6.5 Japan
3.6.6 South Korea
3.6.7 India
3.6.8 Australia
3.6.9 Taiwan
3.6.10 Indonesia
3.6.11 Thailand
3.6.12 Malaysia
3.6.13 Philippines
3.7 Latin America Augmented and Mixed Reality Market Facts & Figures by Country
3.7.1 Latin America Augmented and Mixed Reality Market Size by Country: 2019 VS 2023 VS 2030
3.7.2 Latin America Augmented and Mixed Reality Sales by Country (2019-2030)
3.7.3 Latin America Augmented and Mixed Reality Revenue by Country (2019-2030)
3.7.4 Mexico
3.7.5 Brazil
3.7.6 Argentina
3.8 Middle East and Africa Augmented and Mixed Reality Market Facts & Figures by Country
3.8.1 Middle East and Africa Augmented and Mixed Reality Market Size by Country: 2019 VS 2023 VS 2030
3.8.2 Middle East and Africa Augmented and Mixed Reality Sales by Country (2019-2030)
3.8.3 Middle East and Africa Augmented and Mixed Reality Revenue by Country (2019-2030)
3.8.4 Turkey
3.8.5 Saudi Arabia
3.8.6 UAE
4 Segment by Type
4.1 Global Augmented and Mixed Reality Sales by Type (2019-2030)
4.1.1 Global Augmented and Mixed Reality Sales by Type (2019-2024)
4.1.2 Global Augmented and Mixed Reality Sales by Type (2025-2030)
4.1.3 Global Augmented and Mixed Reality Sales Market Share by Type (2019-2030)
4.2 Global Augmented and Mixed Reality Revenue by Type (2019-2030)
4.2.1 Global Augmented and Mixed Reality Revenue by Type (2019-2024)
4.2.2 Global Augmented and Mixed Reality Revenue by Type (2025-2030)
4.2.3 Global Augmented and Mixed Reality Revenue Market Share by Type (2019-2030)
4.3 Global Augmented and Mixed Reality Price by Type (2019-2030)
5 Segment by Application
5.1 Global Augmented and Mixed Reality Sales by Application (2019-2030)
5.1.1 Global Augmented and Mixed Reality Sales by Application (2019-2024)
5.1.2 Global Augmented and Mixed Reality Sales by Application (2025-2030)
5.1.3 Global Augmented and Mixed Reality Sales Market Share by Application (2019-2030)
5.2 Global Augmented and Mixed Reality Revenue by Application (2019-2030)
5.2.1 Global Augmented and Mixed Reality Revenue by Application (2019-2024)
5.2.2 Global Augmented and Mixed Reality Revenue by Application (2025-2030)
5.2.3 Global Augmented and Mixed Reality Revenue Market Share by Application (2019-2030)
5.3 Global Augmented and Mixed Reality Price by Application (2019-2030)
6 Key Companies Profiled
6.1 Microsoft Corporation
6.1.1 Microsoft Corporation Corporation Information
6.1.2 Microsoft Corporation Description and Business Overview
6.1.3 Microsoft Corporation Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.1.4 Microsoft Corporation Augmented and Mixed Reality Product Portfolio
6.1.5 Microsoft Corporation Recent Developments/Updates
6.2 Meta Company
6.2.1 Meta Company Corporation Information
6.2.2 Meta Company Description and Business Overview
6.2.3 Meta Company Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.2.4 Meta Company Augmented and Mixed Reality Product Portfolio
6.2.5 Meta Company Recent Developments/Updates
6.3 Vuzix Corporation
6.3.1 Vuzix Corporation Corporation Information
6.3.2 Vuzix Corporation Description and Business Overview
6.3.3 Vuzix Corporation Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.3.4 Vuzix Corporation Augmented and Mixed Reality Product Portfolio
6.3.5 Vuzix Corporation Recent Developments/Updates
6.4 ODG
6.4.1 ODG Corporation Information
6.4.2 ODG Description and Business Overview
6.4.3 ODG Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.4.4 ODG Augmented and Mixed Reality Product Portfolio
6.4.5 ODG Recent Developments/Updates
6.5 Seiko Epson Corporation
6.5.1 Seiko Epson Corporation Corporation Information
6.5.2 Seiko Epson Corporation Description and Business Overview
6.5.3 Seiko Epson Corporation Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.5.4 Seiko Epson Corporation Augmented and Mixed Reality Product Portfolio
6.5.5 Seiko Epson Corporation Recent Developments/Updates
6.6 DAQRI
6.6.1 DAQRI Corporation Information
6.6.2 DAQRI Description and Business Overview
6.6.3 DAQRI Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.6.4 DAQRI Augmented and Mixed Reality Product Portfolio
6.6.5 DAQRI Recent Developments/Updates
6.7 Samsung Electronics Co., Ltd.
6.6.1 Samsung Electronics Co., Ltd. Corporation Information
6.6.2 Samsung Electronics Co., Ltd. Description and Business Overview
6.6.3 Samsung Electronics Co., Ltd. Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.4.4 Samsung Electronics Co., Ltd. Augmented and Mixed Reality Product Portfolio
6.7.5 Samsung Electronics Co., Ltd. Recent Developments/Updates
6.8 Acer Inc.
6.8.1 Acer Inc. Corporation Information
6.8.2 Acer Inc. Description and Business Overview
6.8.3 Acer Inc. Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.8.4 Acer Inc. Augmented and Mixed Reality Product Portfolio
6.8.5 Acer Inc. Recent Developments/Updates
6.9 Dell Inc.
6.9.1 Dell Inc. Corporation Information
6.9.2 Dell Inc. Description and Business Overview
6.9.3 Dell Inc. Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.9.4 Dell Inc. Augmented and Mixed Reality Product Portfolio
6.9.5 Dell Inc. Recent Developments/Updates
6.10 Magic Leap
6.10.1 Magic Leap Corporation Information
6.10.2 Magic Leap Description and Business Overview
6.10.3 Magic Leap Augmented and Mixed Reality Sales, Revenue and Gross Margin (2019-2024)
6.10.4 Magic Leap Augmented and Mixed Reality Product Portfolio
6.10.5 Magic Leap Recent Developments/Updates
7 Industry Chain and Sales Channels Analysis
7.1 Augmented and Mixed Reality Industry Chain Analysis
7.2 Augmented and Mixed Reality Key Raw Materials
7.2.1 Key Raw Materials
7.2.2 Raw Materials Key Suppliers
7.3 Augmented and Mixed Reality Production Mode & Process
7.4 Augmented and Mixed Reality Sales and Marketing
7.4.1 Augmented and Mixed Reality Sales Channels
7.4.2 Augmented and Mixed Reality Distributors
7.5 Augmented and Mixed Reality Customers
8 Augmented and Mixed Reality Market Dynamics
8.1 Augmented and Mixed Reality Industry Trends
8.2 Augmented and Mixed Reality Market Drivers
8.3 Augmented and Mixed Reality Market Challenges
8.4 Augmented and Mixed Reality Market Restraints
9 Research Finding and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.1.1 Research Programs/Design
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 Data Source
10.2.1 Secondary Sources
10.2.2 Primary Sources
10.3 Author List
10.4 Disclaimer
Published By : QY Research
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