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Global Body Whitening Products Market Research Report 2024
Synopsis
Whitening products are used to lighten the skin or provide an even skin color by reducing the melanin concentration in the skin.These products usually contain ingredients such as hydroquinone, kojic acid, arbutin, or glutathione, which are believed to reduce the production of melanin in the skin and lighten the skin tone.
The global Body Whitening Products market was valued at US$ 7352 million in 2023 and is anticipated to reach US$ 12020 million by 2030, witnessing a CAGR of 7.3% during the forecast period 2024-2030.
The global body whitening products market refers to the industry involved in the production, distribution, and sale of skincare products that claim to lighten or whiten the skin tone. Here are some key aspects and trends related to the global body whitening products market:
Market Size and Growth: The body whitening products market has experienced significant growth in recent years. Factors such as increasing consumer awareness about skincare, beauty standards, and the desire for even skin tone have contributed to the growing demand for these products. The market size is expected to continue expanding as more consumers seek skin whitening solutions.
Product Range and Innovation: Manufacturers offer a wide range of body whitening products, including creams, lotions, serums, masks, and soaps. These products often contain ingredients like hydroquinone, kojic acid, arbutin, vitamin C, and niacinamide, among others, which are believed to have skin-lightening properties. Continuous innovation in formulations, packaging, and marketing strategies is seen in the market to cater to diverse consumer needs and preferences.
Consumer Demographics and Geographical Segmentation: The demand for body whitening products is prevalent in various regions, including Asia-Pacific, the Middle East, and Africa. In particular, countries such as South Korea, India, China, and Nigeria have shown significant consumer demand for these products. However, it’s essential to note that consumer preferences and societal attitudes towards skin tone can vary across different cultures and regions.
Marketing and Advertising: Manufacturers and marketers employ various strategies to promote body whitening products, such as celebrity endorsements, social media campaigns, and targeted advertising. Skin whitening is often positioned as a way to achieve societal beauty standards and enhance one’s appearance. However, it’s crucial to encourage responsible marketing practices that prioritize inclusivity and respect for diverse skin tones.
Regulations and Safety Concerns: The use of certain ingredients, such as hydroquinone, in body whitening products has raised safety concerns in some regions. Regulatory authorities in several countries have implemented restrictions or bans on the use of certain ingredients above specific concentrations due to potential health risks. It is crucial for both manufacturers and consumers to be aware of and adhere to the regulatory guidelines in their respective countries.
Rising Demand for Natural and Plant-Based Products: With the growing focus on sustainability and natural skincare, there is an increasing demand for body whitening products that utilize natural and plant-based ingredients. Manufacturers are incorporating botanical extracts, fruit acids, and other natural ingredients known for their brightening properties to cater to this consumer demand.
Online Retail and E-commerce: The rise of e-commerce has significantly impacted the body whitening products market. Online platforms provide consumers with convenience, a wider range of product options, and the ability to compare prices and reviews. Many manufacturers and retailers have established an online presence to cater to the growing demand for online skincare purchases.
This report aims to provide a comprehensive presentation of the global market for Body Whitening Products, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Body Whitening Products.
Report Scope
The Body Whitening Products market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Body Whitening Products market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Body Whitening Products companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
L'Oreal
P&G
Estee Lauder
Shiseido
Unilever
LVMH
Chanel
Amore Pacific Group
Olay Natural White
Kanabo
Nivea Extra Whitening
Pond’s White Beauty
Garnier Light Complete
Vaseline Healthy White
Segment by Type
Cosmetics
Skin Care Products
Segment by Application
Shopping Malls
Cosmetics Shops
Online Retailers
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Body Whitening Products companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Whitening products are used to lighten the skin or provide an even skin color by reducing the melanin concentration in the skin.These products usually contain ingredients such as hydroquinone, kojic acid, arbutin, or glutathione, which are believed to reduce the production of melanin in the skin and lighten the skin tone.
The global Body Whitening Products market was valued at US$ 7352 million in 2023 and is anticipated to reach US$ 12020 million by 2030, witnessing a CAGR of 7.3% during the forecast period 2024-2030.
The global body whitening products market refers to the industry involved in the production, distribution, and sale of skincare products that claim to lighten or whiten the skin tone. Here are some key aspects and trends related to the global body whitening products market:
Market Size and Growth: The body whitening products market has experienced significant growth in recent years. Factors such as increasing consumer awareness about skincare, beauty standards, and the desire for even skin tone have contributed to the growing demand for these products. The market size is expected to continue expanding as more consumers seek skin whitening solutions.
Product Range and Innovation: Manufacturers offer a wide range of body whitening products, including creams, lotions, serums, masks, and soaps. These products often contain ingredients like hydroquinone, kojic acid, arbutin, vitamin C, and niacinamide, among others, which are believed to have skin-lightening properties. Continuous innovation in formulations, packaging, and marketing strategies is seen in the market to cater to diverse consumer needs and preferences.
Consumer Demographics and Geographical Segmentation: The demand for body whitening products is prevalent in various regions, including Asia-Pacific, the Middle East, and Africa. In particular, countries such as South Korea, India, China, and Nigeria have shown significant consumer demand for these products. However, it’s essential to note that consumer preferences and societal attitudes towards skin tone can vary across different cultures and regions.
Marketing and Advertising: Manufacturers and marketers employ various strategies to promote body whitening products, such as celebrity endorsements, social media campaigns, and targeted advertising. Skin whitening is often positioned as a way to achieve societal beauty standards and enhance one’s appearance. However, it’s crucial to encourage responsible marketing practices that prioritize inclusivity and respect for diverse skin tones.
Regulations and Safety Concerns: The use of certain ingredients, such as hydroquinone, in body whitening products has raised safety concerns in some regions. Regulatory authorities in several countries have implemented restrictions or bans on the use of certain ingredients above specific concentrations due to potential health risks. It is crucial for both manufacturers and consumers to be aware of and adhere to the regulatory guidelines in their respective countries.
Rising Demand for Natural and Plant-Based Products: With the growing focus on sustainability and natural skincare, there is an increasing demand for body whitening products that utilize natural and plant-based ingredients. Manufacturers are incorporating botanical extracts, fruit acids, and other natural ingredients known for their brightening properties to cater to this consumer demand.
Online Retail and E-commerce: The rise of e-commerce has significantly impacted the body whitening products market. Online platforms provide consumers with convenience, a wider range of product options, and the ability to compare prices and reviews. Many manufacturers and retailers have established an online presence to cater to the growing demand for online skincare purchases.
This report aims to provide a comprehensive presentation of the global market for Body Whitening Products, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Body Whitening Products.
Report Scope
The Body Whitening Products market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Body Whitening Products market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Body Whitening Products companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
L'Oreal
P&G
Estee Lauder
Shiseido
Unilever
LVMH
Chanel
Amore Pacific Group
Olay Natural White
Kanabo
Nivea Extra Whitening
Pond’s White Beauty
Garnier Light Complete
Vaseline Healthy White
Segment by Type
Cosmetics
Skin Care Products
Segment by Application
Shopping Malls
Cosmetics Shops
Online Retailers
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Body Whitening Products companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Body Whitening Products Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cosmetics
1.2.3 Skin Care Products
1.3 Market by Application
1.3.1 Global Body Whitening Products Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Shopping Malls
1.3.3 Cosmetics Shops
1.3.4 Online Retailers
1.3.5 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Body Whitening Products Market Perspective (2019-2030)
2.2 Body Whitening Products Growth Trends by Region
2.2.1 Global Body Whitening Products Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Body Whitening Products Historic Market Size by Region (2019-2024)
2.2.3 Body Whitening Products Forecasted Market Size by Region (2025-2030)
2.3 Body Whitening Products Market Dynamics
2.3.1 Body Whitening Products Industry Trends
2.3.2 Body Whitening Products Market Drivers
2.3.3 Body Whitening Products Market Challenges
2.3.4 Body Whitening Products Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Body Whitening Products Players by Revenue
3.1.1 Global Top Body Whitening Products Players by Revenue (2019-2024)
3.1.2 Global Body Whitening Products Revenue Market Share by Players (2019-2024)
3.2 Global Body Whitening Products Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Body Whitening Products Revenue
3.4 Global Body Whitening Products Market Concentration Ratio
3.4.1 Global Body Whitening Products Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Body Whitening Products Revenue in 2023
3.5 Body Whitening Products Key Players Head office and Area Served
3.6 Key Players Body Whitening Products Product Solution and Service
3.7 Date of Enter into Body Whitening Products Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Body Whitening Products Breakdown Data by Type
4.1 Global Body Whitening Products Historic Market Size by Type (2019-2024)
4.2 Global Body Whitening Products Forecasted Market Size by Type (2025-2030)
5 Body Whitening Products Breakdown Data by Application
5.1 Global Body Whitening Products Historic Market Size by Application (2019-2024)
5.2 Global Body Whitening Products Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Body Whitening Products Market Size (2019-2030)
6.2 North America Body Whitening Products Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Body Whitening Products Market Size by Country (2019-2024)
6.4 North America Body Whitening Products Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Body Whitening Products Market Size (2019-2030)
7.2 Europe Body Whitening Products Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Body Whitening Products Market Size by Country (2019-2024)
7.4 Europe Body Whitening Products Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Body Whitening Products Market Size (2019-2030)
8.2 Asia-Pacific Body Whitening Products Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Body Whitening Products Market Size by Region (2019-2024)
8.4 Asia-Pacific Body Whitening Products Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Body Whitening Products Market Size (2019-2030)
9.2 Latin America Body Whitening Products Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Body Whitening Products Market Size by Country (2019-2024)
9.4 Latin America Body Whitening Products Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Body Whitening Products Market Size (2019-2030)
10.2 Middle East & Africa Body Whitening Products Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Body Whitening Products Market Size by Country (2019-2024)
10.4 Middle East & Africa Body Whitening Products Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 L'Oreal
11.1.1 L'Oreal Company Detail
11.1.2 L'Oreal Business Overview
11.1.3 L'Oreal Body Whitening Products Introduction
11.1.4 L'Oreal Revenue in Body Whitening Products Business (2019-2024)
11.1.5 L'Oreal Recent Development
11.2 P&G
11.2.1 P&G Company Detail
11.2.2 P&G Business Overview
11.2.3 P&G Body Whitening Products Introduction
11.2.4 P&G Revenue in Body Whitening Products Business (2019-2024)
11.2.5 P&G Recent Development
11.3 Estee Lauder
11.3.1 Estee Lauder Company Detail
11.3.2 Estee Lauder Business Overview
11.3.3 Estee Lauder Body Whitening Products Introduction
11.3.4 Estee Lauder Revenue in Body Whitening Products Business (2019-2024)
11.3.5 Estee Lauder Recent Development
11.4 Shiseido
11.4.1 Shiseido Company Detail
11.4.2 Shiseido Business Overview
11.4.3 Shiseido Body Whitening Products Introduction
11.4.4 Shiseido Revenue in Body Whitening Products Business (2019-2024)
11.4.5 Shiseido Recent Development
11.5 Unilever
11.5.1 Unilever Company Detail
11.5.2 Unilever Business Overview
11.5.3 Unilever Body Whitening Products Introduction
11.5.4 Unilever Revenue in Body Whitening Products Business (2019-2024)
11.5.5 Unilever Recent Development
11.6 LVMH
11.6.1 LVMH Company Detail
11.6.2 LVMH Business Overview
11.6.3 LVMH Body Whitening Products Introduction
11.6.4 LVMH Revenue in Body Whitening Products Business (2019-2024)
11.6.5 LVMH Recent Development
11.7 Chanel
11.7.1 Chanel Company Detail
11.7.2 Chanel Business Overview
11.7.3 Chanel Body Whitening Products Introduction
11.7.4 Chanel Revenue in Body Whitening Products Business (2019-2024)
11.7.5 Chanel Recent Development
11.8 Amore Pacific Group
11.8.1 Amore Pacific Group Company Detail
11.8.2 Amore Pacific Group Business Overview
11.8.3 Amore Pacific Group Body Whitening Products Introduction
11.8.4 Amore Pacific Group Revenue in Body Whitening Products Business (2019-2024)
11.8.5 Amore Pacific Group Recent Development
11.9 Olay Natural White
11.9.1 Olay Natural White Company Detail
11.9.2 Olay Natural White Business Overview
11.9.3 Olay Natural White Body Whitening Products Introduction
11.9.4 Olay Natural White Revenue in Body Whitening Products Business (2019-2024)
11.9.5 Olay Natural White Recent Development
11.10 Kanabo
11.10.1 Kanabo Company Detail
11.10.2 Kanabo Business Overview
11.10.3 Kanabo Body Whitening Products Introduction
11.10.4 Kanabo Revenue in Body Whitening Products Business (2019-2024)
11.10.5 Kanabo Recent Development
11.11 Nivea Extra Whitening
11.11.1 Nivea Extra Whitening Company Detail
11.11.2 Nivea Extra Whitening Business Overview
11.11.3 Nivea Extra Whitening Body Whitening Products Introduction
11.11.4 Nivea Extra Whitening Revenue in Body Whitening Products Business (2019-2024)
11.11.5 Nivea Extra Whitening Recent Development
11.12 Pond’s White Beauty
11.12.1 Pond’s White Beauty Company Detail
11.12.2 Pond’s White Beauty Business Overview
11.12.3 Pond’s White Beauty Body Whitening Products Introduction
11.12.4 Pond’s White Beauty Revenue in Body Whitening Products Business (2019-2024)
11.12.5 Pond’s White Beauty Recent Development
11.13 Garnier Light Complete
11.13.1 Garnier Light Complete Company Detail
11.13.2 Garnier Light Complete Business Overview
11.13.3 Garnier Light Complete Body Whitening Products Introduction
11.13.4 Garnier Light Complete Revenue in Body Whitening Products Business (2019-2024)
11.13.5 Garnier Light Complete Recent Development
11.14 Vaseline Healthy White
11.14.1 Vaseline Healthy White Company Detail
11.14.2 Vaseline Healthy White Business Overview
11.14.3 Vaseline Healthy White Body Whitening Products Introduction
11.14.4 Vaseline Healthy White Revenue in Body Whitening Products Business (2019-2024)
11.14.5 Vaseline Healthy White Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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