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Global E-commerce Analytics Software Market Research Report 2024
Synopsis
E-commerce analytics software tracks the performance of online retailers. This type of software helps companies identify its most- and least-performant products, monitor buyer and consumer behavior, and determine which issues impact the business.
The global E-commerce Analytics Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
According to International Telecommunication Union (ITU), the global Internet users (online population) were more than 5 billion. And the number of online shoppers was also increasing. In 2022, the global e-commerce market penetration rate increased to 19.7%, and the e-commerce market reached $5.5 trillion. At the same time, the Asian e-commerce market ranked at the top of the revenue ranking, which has reached $1.8 trillion. According to the National Bureau of Statistics, China was the largest online retail market in 2022, with online retail sales of 13.79 trillion yuan and a year-on-year increase of 4%. Among them, the online retail sales of physical goods were 11.96 trillion yuan, with a year-on-year increase of 6.2%, which accounted for 27.2% of the total retail sales of consumer goods.
This report aims to provide a comprehensive presentation of the global market for E-commerce Analytics Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding E-commerce Analytics Software.
Report Scope
The E-commerce Analytics Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global E-commerce Analytics Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the E-commerce Analytics Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Looker
Shopify
Yotpo
SellerPrime
Brightpearl
Heap
Crazy Egg
Segment
Mixpanel
Kissmetrics
Adobe Marketing Cloud
Woopra
Google Analytics
Webtrends
Clicky
StatCounter
FullStory
RJMetrics
IXXO Multi-Vendor Software
Octopus
Segment by Type
Basic
Advanced
Segment by Application
SMEs
Large Enterprises
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of E-commerce Analytics Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
E-commerce analytics software tracks the performance of online retailers. This type of software helps companies identify its most- and least-performant products, monitor buyer and consumer behavior, and determine which issues impact the business.
The global E-commerce Analytics Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
According to International Telecommunication Union (ITU), the global Internet users (online population) were more than 5 billion. And the number of online shoppers was also increasing. In 2022, the global e-commerce market penetration rate increased to 19.7%, and the e-commerce market reached $5.5 trillion. At the same time, the Asian e-commerce market ranked at the top of the revenue ranking, which has reached $1.8 trillion. According to the National Bureau of Statistics, China was the largest online retail market in 2022, with online retail sales of 13.79 trillion yuan and a year-on-year increase of 4%. Among them, the online retail sales of physical goods were 11.96 trillion yuan, with a year-on-year increase of 6.2%, which accounted for 27.2% of the total retail sales of consumer goods.
This report aims to provide a comprehensive presentation of the global market for E-commerce Analytics Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding E-commerce Analytics Software.
Report Scope
The E-commerce Analytics Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global E-commerce Analytics Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the E-commerce Analytics Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Looker
Shopify
Yotpo
SellerPrime
Brightpearl
Heap
Crazy Egg
Segment
Mixpanel
Kissmetrics
Adobe Marketing Cloud
Woopra
Google Analytics
Webtrends
Clicky
StatCounter
FullStory
RJMetrics
IXXO Multi-Vendor Software
Octopus
Segment by Type
Basic
Advanced
Segment by Application
SMEs
Large Enterprises
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of E-commerce Analytics Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global E-commerce Analytics Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Basic
1.2.3 Advanced
1.3 Market by Application
1.3.1 Global E-commerce Analytics Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 SMEs
1.3.3 Large Enterprises
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global E-commerce Analytics Software Market Perspective (2019-2030)
2.2 E-commerce Analytics Software Growth Trends by Region
2.2.1 Global E-commerce Analytics Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 E-commerce Analytics Software Historic Market Size by Region (2019-2024)
2.2.3 E-commerce Analytics Software Forecasted Market Size by Region (2025-2030)
2.3 E-commerce Analytics Software Market Dynamics
2.3.1 E-commerce Analytics Software Industry Trends
2.3.2 E-commerce Analytics Software Market Drivers
2.3.3 E-commerce Analytics Software Market Challenges
2.3.4 E-commerce Analytics Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top E-commerce Analytics Software Players by Revenue
3.1.1 Global Top E-commerce Analytics Software Players by Revenue (2019-2024)
3.1.2 Global E-commerce Analytics Software Revenue Market Share by Players (2019-2024)
3.2 Global E-commerce Analytics Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by E-commerce Analytics Software Revenue
3.4 Global E-commerce Analytics Software Market Concentration Ratio
3.4.1 Global E-commerce Analytics Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by E-commerce Analytics Software Revenue in 2023
3.5 E-commerce Analytics Software Key Players Head office and Area Served
3.6 Key Players E-commerce Analytics Software Product Solution and Service
3.7 Date of Enter into E-commerce Analytics Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 E-commerce Analytics Software Breakdown Data by Type
4.1 Global E-commerce Analytics Software Historic Market Size by Type (2019-2024)
4.2 Global E-commerce Analytics Software Forecasted Market Size by Type (2025-2030)
5 E-commerce Analytics Software Breakdown Data by Application
5.1 Global E-commerce Analytics Software Historic Market Size by Application (2019-2024)
5.2 Global E-commerce Analytics Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America E-commerce Analytics Software Market Size (2019-2030)
6.2 North America E-commerce Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America E-commerce Analytics Software Market Size by Country (2019-2024)
6.4 North America E-commerce Analytics Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe E-commerce Analytics Software Market Size (2019-2030)
7.2 Europe E-commerce Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe E-commerce Analytics Software Market Size by Country (2019-2024)
7.4 Europe E-commerce Analytics Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific E-commerce Analytics Software Market Size (2019-2030)
8.2 Asia-Pacific E-commerce Analytics Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific E-commerce Analytics Software Market Size by Region (2019-2024)
8.4 Asia-Pacific E-commerce Analytics Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America E-commerce Analytics Software Market Size (2019-2030)
9.2 Latin America E-commerce Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America E-commerce Analytics Software Market Size by Country (2019-2024)
9.4 Latin America E-commerce Analytics Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa E-commerce Analytics Software Market Size (2019-2030)
10.2 Middle East & Africa E-commerce Analytics Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa E-commerce Analytics Software Market Size by Country (2019-2024)
10.4 Middle East & Africa E-commerce Analytics Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Looker
11.1.1 Looker Company Detail
11.1.2 Looker Business Overview
11.1.3 Looker E-commerce Analytics Software Introduction
11.1.4 Looker Revenue in E-commerce Analytics Software Business (2019-2024)
11.1.5 Looker Recent Development
11.2 Shopify
11.2.1 Shopify Company Detail
11.2.2 Shopify Business Overview
11.2.3 Shopify E-commerce Analytics Software Introduction
11.2.4 Shopify Revenue in E-commerce Analytics Software Business (2019-2024)
11.2.5 Shopify Recent Development
11.3 Yotpo
11.3.1 Yotpo Company Detail
11.3.2 Yotpo Business Overview
11.3.3 Yotpo E-commerce Analytics Software Introduction
11.3.4 Yotpo Revenue in E-commerce Analytics Software Business (2019-2024)
11.3.5 Yotpo Recent Development
11.4 SellerPrime
11.4.1 SellerPrime Company Detail
11.4.2 SellerPrime Business Overview
11.4.3 SellerPrime E-commerce Analytics Software Introduction
11.4.4 SellerPrime Revenue in E-commerce Analytics Software Business (2019-2024)
11.4.5 SellerPrime Recent Development
11.5 Brightpearl
11.5.1 Brightpearl Company Detail
11.5.2 Brightpearl Business Overview
11.5.3 Brightpearl E-commerce Analytics Software Introduction
11.5.4 Brightpearl Revenue in E-commerce Analytics Software Business (2019-2024)
11.5.5 Brightpearl Recent Development
11.6 Heap
11.6.1 Heap Company Detail
11.6.2 Heap Business Overview
11.6.3 Heap E-commerce Analytics Software Introduction
11.6.4 Heap Revenue in E-commerce Analytics Software Business (2019-2024)
11.6.5 Heap Recent Development
11.7 Crazy Egg
11.7.1 Crazy Egg Company Detail
11.7.2 Crazy Egg Business Overview
11.7.3 Crazy Egg E-commerce Analytics Software Introduction
11.7.4 Crazy Egg Revenue in E-commerce Analytics Software Business (2019-2024)
11.7.5 Crazy Egg Recent Development
11.8 Segment
11.8.1 Segment Company Detail
11.8.2 Segment Business Overview
11.8.3 Segment E-commerce Analytics Software Introduction
11.8.4 Segment Revenue in E-commerce Analytics Software Business (2019-2024)
11.8.5 Segment Recent Development
11.9 Mixpanel
11.9.1 Mixpanel Company Detail
11.9.2 Mixpanel Business Overview
11.9.3 Mixpanel E-commerce Analytics Software Introduction
11.9.4 Mixpanel Revenue in E-commerce Analytics Software Business (2019-2024)
11.9.5 Mixpanel Recent Development
11.10 Kissmetrics
11.10.1 Kissmetrics Company Detail
11.10.2 Kissmetrics Business Overview
11.10.3 Kissmetrics E-commerce Analytics Software Introduction
11.10.4 Kissmetrics Revenue in E-commerce Analytics Software Business (2019-2024)
11.10.5 Kissmetrics Recent Development
11.11 Adobe Marketing Cloud
11.11.1 Adobe Marketing Cloud Company Detail
11.11.2 Adobe Marketing Cloud Business Overview
11.11.3 Adobe Marketing Cloud E-commerce Analytics Software Introduction
11.11.4 Adobe Marketing Cloud Revenue in E-commerce Analytics Software Business (2019-2024)
11.11.5 Adobe Marketing Cloud Recent Development
11.12 Woopra
11.12.1 Woopra Company Detail
11.12.2 Woopra Business Overview
11.12.3 Woopra E-commerce Analytics Software Introduction
11.12.4 Woopra Revenue in E-commerce Analytics Software Business (2019-2024)
11.12.5 Woopra Recent Development
11.13 Google Analytics
11.13.1 Google Analytics Company Detail
11.13.2 Google Analytics Business Overview
11.13.3 Google Analytics E-commerce Analytics Software Introduction
11.13.4 Google Analytics Revenue in E-commerce Analytics Software Business (2019-2024)
11.13.5 Google Analytics Recent Development
11.14 Webtrends
11.14.1 Webtrends Company Detail
11.14.2 Webtrends Business Overview
11.14.3 Webtrends E-commerce Analytics Software Introduction
11.14.4 Webtrends Revenue in E-commerce Analytics Software Business (2019-2024)
11.14.5 Webtrends Recent Development
11.15 Clicky
11.15.1 Clicky Company Detail
11.15.2 Clicky Business Overview
11.15.3 Clicky E-commerce Analytics Software Introduction
11.15.4 Clicky Revenue in E-commerce Analytics Software Business (2019-2024)
11.15.5 Clicky Recent Development
11.16 StatCounter
11.16.1 StatCounter Company Detail
11.16.2 StatCounter Business Overview
11.16.3 StatCounter E-commerce Analytics Software Introduction
11.16.4 StatCounter Revenue in E-commerce Analytics Software Business (2019-2024)
11.16.5 StatCounter Recent Development
11.17 FullStory
11.17.1 FullStory Company Detail
11.17.2 FullStory Business Overview
11.17.3 FullStory E-commerce Analytics Software Introduction
11.17.4 FullStory Revenue in E-commerce Analytics Software Business (2019-2024)
11.17.5 FullStory Recent Development
11.18 RJMetrics
11.18.1 RJMetrics Company Detail
11.18.2 RJMetrics Business Overview
11.18.3 RJMetrics E-commerce Analytics Software Introduction
11.18.4 RJMetrics Revenue in E-commerce Analytics Software Business (2019-2024)
11.18.5 RJMetrics Recent Development
11.19 IXXO Multi-Vendor Software
11.19.1 IXXO Multi-Vendor Software Company Detail
11.19.2 IXXO Multi-Vendor Software Business Overview
11.19.3 IXXO Multi-Vendor Software E-commerce Analytics Software Introduction
11.19.4 IXXO Multi-Vendor Software Revenue in E-commerce Analytics Software Business (2019-2024)
11.19.5 IXXO Multi-Vendor Software Recent Development
11.20 Octopus
11.20.1 Octopus Company Detail
11.20.2 Octopus Business Overview
11.20.3 Octopus E-commerce Analytics Software Introduction
11.20.4 Octopus Revenue in E-commerce Analytics Software Business (2019-2024)
11.20.5 Octopus Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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