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Global E-mail Marketing Market Research Report 2024
Synopsis
Email Marketing is the act of sending a commercial message, typically to a group of people, using email.
The global E-mail Marketing market was valued at US$ 8611.1 million in 2023 and is anticipated to reach US$ 18860 million by 2030, witnessing a CAGR of 11.6% during the forecast period 2024-2030.
Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services. It can also be a softer sell to educate your audience on the value of your brand or keep them engaged between purchases. According to
Valentina Dencheva data, In 2020, the global e-mail marketing market was valued at 7.5 billion U.S. dollars and the source projected that the figure would increase to 17.9 billion by 2027. The compound annual growth rate (CAGR) for that period is expected to amount to 13.3 percent.
This report aims to provide a comprehensive presentation of the global market for E-mail Marketing, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding E-mail Marketing.
Report Scope
The E-mail Marketing market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global E-mail Marketing market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the E-mail Marketing companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Act-On Software
Adobe Systems
Cognizant Technology Solutions
HubSpot
IBM
Infusionsoft
Marketo
Oracle
Teradata
Segment by Type
Small and Mid-sized Enterprises
Large Enterprises
Segment by Application
Banking
Retail
Healthcare
Telecom & IT
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of E-mail Marketing companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Email Marketing is the act of sending a commercial message, typically to a group of people, using email.
The global E-mail Marketing market was valued at US$ 8611.1 million in 2023 and is anticipated to reach US$ 18860 million by 2030, witnessing a CAGR of 11.6% during the forecast period 2024-2030.
Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services. It can also be a softer sell to educate your audience on the value of your brand or keep them engaged between purchases. According to
Valentina Dencheva data, In 2020, the global e-mail marketing market was valued at 7.5 billion U.S. dollars and the source projected that the figure would increase to 17.9 billion by 2027. The compound annual growth rate (CAGR) for that period is expected to amount to 13.3 percent.
This report aims to provide a comprehensive presentation of the global market for E-mail Marketing, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding E-mail Marketing.
Report Scope
The E-mail Marketing market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global E-mail Marketing market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the E-mail Marketing companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Act-On Software
Adobe Systems
Cognizant Technology Solutions
HubSpot
IBM
Infusionsoft
Marketo
Oracle
Teradata
Segment by Type
Small and Mid-sized Enterprises
Large Enterprises
Segment by Application
Banking
Retail
Healthcare
Telecom & IT
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of E-mail Marketing companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global E-mail Marketing Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Small and Mid-sized Enterprises
1.2.3 Large Enterprises
1.3 Market by Application
1.3.1 Global E-mail Marketing Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Banking
1.3.3 Retail
1.3.4 Healthcare
1.3.5 Telecom & IT
1.3.6 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global E-mail Marketing Market Perspective (2019-2030)
2.2 E-mail Marketing Growth Trends by Region
2.2.1 Global E-mail Marketing Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 E-mail Marketing Historic Market Size by Region (2019-2024)
2.2.3 E-mail Marketing Forecasted Market Size by Region (2025-2030)
2.3 E-mail Marketing Market Dynamics
2.3.1 E-mail Marketing Industry Trends
2.3.2 E-mail Marketing Market Drivers
2.3.3 E-mail Marketing Market Challenges
2.3.4 E-mail Marketing Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top E-mail Marketing Players by Revenue
3.1.1 Global Top E-mail Marketing Players by Revenue (2019-2024)
3.1.2 Global E-mail Marketing Revenue Market Share by Players (2019-2024)
3.2 Global E-mail Marketing Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by E-mail Marketing Revenue
3.4 Global E-mail Marketing Market Concentration Ratio
3.4.1 Global E-mail Marketing Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by E-mail Marketing Revenue in 2023
3.5 E-mail Marketing Key Players Head office and Area Served
3.6 Key Players E-mail Marketing Product Solution and Service
3.7 Date of Enter into E-mail Marketing Market
3.8 Mergers & Acquisitions, Expansion Plans
4 E-mail Marketing Breakdown Data by Type
4.1 Global E-mail Marketing Historic Market Size by Type (2019-2024)
4.2 Global E-mail Marketing Forecasted Market Size by Type (2025-2030)
5 E-mail Marketing Breakdown Data by Application
5.1 Global E-mail Marketing Historic Market Size by Application (2019-2024)
5.2 Global E-mail Marketing Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America E-mail Marketing Market Size (2019-2030)
6.2 North America E-mail Marketing Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America E-mail Marketing Market Size by Country (2019-2024)
6.4 North America E-mail Marketing Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe E-mail Marketing Market Size (2019-2030)
7.2 Europe E-mail Marketing Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe E-mail Marketing Market Size by Country (2019-2024)
7.4 Europe E-mail Marketing Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific E-mail Marketing Market Size (2019-2030)
8.2 Asia-Pacific E-mail Marketing Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific E-mail Marketing Market Size by Region (2019-2024)
8.4 Asia-Pacific E-mail Marketing Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America E-mail Marketing Market Size (2019-2030)
9.2 Latin America E-mail Marketing Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America E-mail Marketing Market Size by Country (2019-2024)
9.4 Latin America E-mail Marketing Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa E-mail Marketing Market Size (2019-2030)
10.2 Middle East & Africa E-mail Marketing Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa E-mail Marketing Market Size by Country (2019-2024)
10.4 Middle East & Africa E-mail Marketing Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Act-On Software
11.1.1 Act-On Software Company Detail
11.1.2 Act-On Software Business Overview
11.1.3 Act-On Software E-mail Marketing Introduction
11.1.4 Act-On Software Revenue in E-mail Marketing Business (2019-2024)
11.1.5 Act-On Software Recent Development
11.2 Adobe Systems
11.2.1 Adobe Systems Company Detail
11.2.2 Adobe Systems Business Overview
11.2.3 Adobe Systems E-mail Marketing Introduction
11.2.4 Adobe Systems Revenue in E-mail Marketing Business (2019-2024)
11.2.5 Adobe Systems Recent Development
11.3 Cognizant Technology Solutions
11.3.1 Cognizant Technology Solutions Company Detail
11.3.2 Cognizant Technology Solutions Business Overview
11.3.3 Cognizant Technology Solutions E-mail Marketing Introduction
11.3.4 Cognizant Technology Solutions Revenue in E-mail Marketing Business (2019-2024)
11.3.5 Cognizant Technology Solutions Recent Development
11.4 HubSpot
11.4.1 HubSpot Company Detail
11.4.2 HubSpot Business Overview
11.4.3 HubSpot E-mail Marketing Introduction
11.4.4 HubSpot Revenue in E-mail Marketing Business (2019-2024)
11.4.5 HubSpot Recent Development
11.5 IBM
11.5.1 IBM Company Detail
11.5.2 IBM Business Overview
11.5.3 IBM E-mail Marketing Introduction
11.5.4 IBM Revenue in E-mail Marketing Business (2019-2024)
11.5.5 IBM Recent Development
11.6 Infusionsoft
11.6.1 Infusionsoft Company Detail
11.6.2 Infusionsoft Business Overview
11.6.3 Infusionsoft E-mail Marketing Introduction
11.6.4 Infusionsoft Revenue in E-mail Marketing Business (2019-2024)
11.6.5 Infusionsoft Recent Development
11.7 Marketo
11.7.1 Marketo Company Detail
11.7.2 Marketo Business Overview
11.7.3 Marketo E-mail Marketing Introduction
11.7.4 Marketo Revenue in E-mail Marketing Business (2019-2024)
11.7.5 Marketo Recent Development
11.8 Oracle
11.8.1 Oracle Company Detail
11.8.2 Oracle Business Overview
11.8.3 Oracle E-mail Marketing Introduction
11.8.4 Oracle Revenue in E-mail Marketing Business (2019-2024)
11.8.5 Oracle Recent Development
11.9 Teradata
11.9.1 Teradata Company Detail
11.9.2 Teradata Business Overview
11.9.3 Teradata E-mail Marketing Introduction
11.9.4 Teradata Revenue in E-mail Marketing Business (2019-2024)
11.9.5 Teradata Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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