The Market Reports

Call: +1-631-407-1315 / +91-750-729-1479
Email: sales@themarketreports.com

Global Fraud Detection Software Market Research Report 2025

Global Fraud Detection Software Market Research Report 2025

Publishing Date : Mar, 2025

License Type :
 

Report Code : 1941311

No of Pages : 86

Synopsis

Fraud detection software is increasingly important to financial organizations, and online commerce organizations, which depend on authentication mechanisms to detect identity theft, hacking, and other fraudulent activity. 

The global Fraud Detection Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.

North American market for Fraud Detection Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.

Asia-Pacific market for Fraud Detection Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.

The global market for Fraud Detection Software in Large Enterprises is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.

The major global companies of Fraud Detection Software include ClickGUARD, D&B Credit, SEON Technologies, Nice Systems, IBM, ThreatMark, Pipl, Riskified and Fiserv, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.

This report aims to provide a comprehensive presentation of the global market for Fraud Detection Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Fraud Detection Software.

Report Scope

The Fraud Detection Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Fraud Detection Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Fraud Detection Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.

Market Segmentation

By Company

  • ClickGUARD
  • D&B Credit
  • SEON Technologies
  • Nice Systems
  • IBM
  • ThreatMark
  • Pipl
  • Riskified
  • Fiserv
  • Mavenir

Segment by Type

  • Cloud-based
  • On Premises

Segment by Application

  • Large Enterprises
  • SMEs

Consumption by Region

  • North America (United States, Canada)
  • Europe (Germany, France, U.K., Italy, Netherlands)
  • Asia-Pacific (China, Japan, South Korea, China Taiwan, Southeast Asia, India)
  • Latin America, Middle East & Africa (Latin America, Mexico, Brazil, Turkey)

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Fraud Detection Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.

Index

1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Fraud Detection Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud-based
1.2.3 On Premises
1.3 Market by Application
1.3.1 Global Fraud Detection Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Fraud Detection Software Market Perspective (2019-2030)
2.2 Fraud Detection Software Growth Trends by Region
2.2.1 Global Fraud Detection Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Fraud Detection Software Historic Market Size by Region (2019-2024)
2.2.3 Fraud Detection Software Forecasted Market Size by Region (2025-2030)
2.3 Fraud Detection Software Market Dynamics
2.3.1 Fraud Detection Software Industry Trends
2.3.2 Fraud Detection Software Market Drivers
2.3.3 Fraud Detection Software Market Challenges
2.3.4 Fraud Detection Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Fraud Detection Software Players by Revenue
3.1.1 Global Top Fraud Detection Software Players by Revenue (2019-2024)
3.1.2 Global Fraud Detection Software Revenue Market Share by Players (2019-2024)
3.2 Global Fraud Detection Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Fraud Detection Software Revenue
3.4 Global Fraud Detection Software Market Concentration Ratio
3.4.1 Global Fraud Detection Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Fraud Detection Software Revenue in 2023
3.5 Fraud Detection Software Key Players Head office and Area Served
3.6 Key Players Fraud Detection Software Product Solution and Service
3.7 Date of Enter into Fraud Detection Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Fraud Detection Software Breakdown Data by Type
4.1 Global Fraud Detection Software Historic Market Size by Type (2019-2024)
4.2 Global Fraud Detection Software Forecasted Market Size by Type (2025-2030)
5 Fraud Detection Software Breakdown Data by Application
5.1 Global Fraud Detection Software Historic Market Size by Application (2019-2024)
5.2 Global Fraud Detection Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Fraud Detection Software Market Size (2019-2030)
6.2 North America Fraud Detection Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Fraud Detection Software Market Size by Country (2019-2024)
6.4 North America Fraud Detection Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Fraud Detection Software Market Size (2019-2030)
7.2 Europe Fraud Detection Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Fraud Detection Software Market Size by Country (2019-2024)
7.4 Europe Fraud Detection Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Fraud Detection Software Market Size (2019-2030)
8.2 Asia-Pacific Fraud Detection Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Fraud Detection Software Market Size by Region (2019-2024)
8.4 Asia-Pacific Fraud Detection Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Fraud Detection Software Market Size (2019-2030)
9.2 Latin America Fraud Detection Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Fraud Detection Software Market Size by Country (2019-2024)
9.4 Latin America Fraud Detection Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Fraud Detection Software Market Size (2019-2030)
10.2 Middle East & Africa Fraud Detection Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Fraud Detection Software Market Size by Country (2019-2024)
10.4 Middle East & Africa Fraud Detection Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 ClickGUARD
11.1.1 ClickGUARD Company Detail
11.1.2 ClickGUARD Business Overview
11.1.3 ClickGUARD Fraud Detection Software Introduction
11.1.4 ClickGUARD Revenue in Fraud Detection Software Business (2019-2024)
11.1.5 ClickGUARD Recent Development
11.2 D&B Credit
11.2.1 D&B Credit Company Detail
11.2.2 D&B Credit Business Overview
11.2.3 D&B Credit Fraud Detection Software Introduction
11.2.4 D&B Credit Revenue in Fraud Detection Software Business (2019-2024)
11.2.5 D&B Credit Recent Development
11.3 SEON Technologies
11.3.1 SEON Technologies Company Detail
11.3.2 SEON Technologies Business Overview
11.3.3 SEON Technologies Fraud Detection Software Introduction
11.3.4 SEON Technologies Revenue in Fraud Detection Software Business (2019-2024)
11.3.5 SEON Technologies Recent Development
11.4 Nice Systems
11.4.1 Nice Systems Company Detail
11.4.2 Nice Systems Business Overview
11.4.3 Nice Systems Fraud Detection Software Introduction
11.4.4 Nice Systems Revenue in Fraud Detection Software Business (2019-2024)
11.4.5 Nice Systems Recent Development
11.5 IBM
11.5.1 IBM Company Detail
11.5.2 IBM Business Overview
11.5.3 IBM Fraud Detection Software Introduction
11.5.4 IBM Revenue in Fraud Detection Software Business (2019-2024)
11.5.5 IBM Recent Development
11.6 ThreatMark
11.6.1 ThreatMark Company Detail
11.6.2 ThreatMark Business Overview
11.6.3 ThreatMark Fraud Detection Software Introduction
11.6.4 ThreatMark Revenue in Fraud Detection Software Business (2019-2024)
11.6.5 ThreatMark Recent Development
11.7 Pipl
11.7.1 Pipl Company Detail
11.7.2 Pipl Business Overview
11.7.3 Pipl Fraud Detection Software Introduction
11.7.4 Pipl Revenue in Fraud Detection Software Business (2019-2024)
11.7.5 Pipl Recent Development
11.8 Riskified
11.8.1 Riskified Company Detail
11.8.2 Riskified Business Overview
11.8.3 Riskified Fraud Detection Software Introduction
11.8.4 Riskified Revenue in Fraud Detection Software Business (2019-2024)
11.8.5 Riskified Recent Development
11.9 Fiserv
11.9.1 Fiserv Company Detail
11.9.2 Fiserv Business Overview
11.9.3 Fiserv Fraud Detection Software Introduction
11.9.4 Fiserv Revenue in Fraud Detection Software Business (2019-2024)
11.9.5 Fiserv Recent Development
11.10 Mavenir
11.10.1 Mavenir Company Detail
11.10.2 Mavenir Business Overview
11.10.3 Mavenir Fraud Detection Software Introduction
11.10.4 Mavenir Revenue in Fraud Detection Software Business (2019-2024)
11.10.5 Mavenir Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

List of Tables

List of Tables
Table 1. Global Fraud Detection Software Market Size Growth Rate by Type (US$ Million): 2019 VS 2023 VS 2030
Table 2. Key Players of Cloud-based
Table 3. Key Players of On Premises
Table 4. Global Fraud Detection Software Market Size Growth by Application (US$ Million): 2019 VS 2023 VS 2030
Table 5. Global Fraud Detection Software Market Size by Region (US$ Million): 2019 VS 2023 VS 2030
Table 6. Global Fraud Detection Software Market Size by Region (2019-2024) & (US$ Million)
Table 7. Global Fraud Detection Software Market Share by Region (2019-2024)
Table 8. Global Fraud Detection Software Forecasted Market Size by Region (2025-2030) & (US$ Million)
Table 9. Global Fraud Detection Software Market Share by Region (2025-2030)
Table 10. Fraud Detection Software Market Trends
Table 11. Fraud Detection Software Market Drivers
Table 12. Fraud Detection Software Market Challenges
Table 13. Fraud Detection Software Market Restraints
Table 14. Global Fraud Detection Software Revenue by Players (2019-2024) & (US$ Million)
Table 15. Global Fraud Detection Software Market Share by Players (2019-2024)
Table 16. Global Top Fraud Detection Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Fraud Detection Software as of 2023)
Table 17. Ranking of Global Top Fraud Detection Software Companies by Revenue (US$ Million) in 2023
Table 18. Global 5 Largest Players Market Share by Fraud Detection Software Revenue (CR5 and HHI) & (2019-2024)
Table 19. Key Players Headquarters and Area Served
Table 20. Key Players Fraud Detection Software Product Solution and Service
Table 21. Date of Enter into Fraud Detection Software Market
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global Fraud Detection Software Market Size by Type (2019-2024) & (US$ Million)
Table 24. Global Fraud Detection Software Revenue Market Share by Type (2019-2024)
Table 25. Global Fraud Detection Software Forecasted Market Size by Type (2025-2030) & (US$ Million)
Table 26. Global Fraud Detection Software Revenue Market Share by Type (2025-2030)
Table 27. Global Fraud Detection Software Market Size by Application (2019-2024) & (US$ Million)
Table 28. Global Fraud Detection Software Revenue Market Share by Application (2019-2024)
Table 29. Global Fraud Detection Software Forecasted Market Size by Application (2025-2030) & (US$ Million)
Table 30. Global Fraud Detection Software Revenue Market Share by Application (2025-2030)
Table 31. North America Fraud Detection Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 32. North America Fraud Detection Software Market Size by Country (2019-2024) & (US$ Million)
Table 33. North America Fraud Detection Software Market Size by Country (2025-2030) & (US$ Million)
Table 34. Europe Fraud Detection Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 35. Europe Fraud Detection Software Market Size by Country (2019-2024) & (US$ Million)
Table 36. Europe Fraud Detection Software Market Size by Country (2025-2030) & (US$ Million)
Table 37. Asia-Pacific Fraud Detection Software Market Size Growth Rate by Region (US$ Million): 2019 VS 2023 VS 2030
Table 38. Asia-Pacific Fraud Detection Software Market Size by Region (2019-2024) & (US$ Million)
Table 39. Asia-Pacific Fraud Detection Software Market Size by Region (2025-2030) & (US$ Million)
Table 40. Latin America Fraud Detection Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 41. Latin America Fraud Detection Software Market Size by Country (2019-2024) & (US$ Million)
Table 42. Latin America Fraud Detection Software Market Size by Country (2025-2030) & (US$ Million)
Table 43. Middle East & Africa Fraud Detection Software Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 44. Middle East & Africa Fraud Detection Software Market Size by Country (2019-2024) & (US$ Million)
Table 45. Middle East & Africa Fraud Detection Software Market Size by Country (2025-2030) & (US$ Million)
Table 46. ClickGUARD Company Detail
Table 47. ClickGUARD Business Overview
Table 48. ClickGUARD Fraud Detection Software Product
Table 49. ClickGUARD Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 50. ClickGUARD Recent Development
Table 51. D&B Credit Company Detail
Table 52. D&B Credit Business Overview
Table 53. D&B Credit Fraud Detection Software Product
Table 54. D&B Credit Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 55. D&B Credit Recent Development
Table 56. SEON Technologies Company Detail
Table 57. SEON Technologies Business Overview
Table 58. SEON Technologies Fraud Detection Software Product
Table 59. SEON Technologies Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 60. SEON Technologies Recent Development
Table 61. Nice Systems Company Detail
Table 62. Nice Systems Business Overview
Table 63. Nice Systems Fraud Detection Software Product
Table 64. Nice Systems Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 65. Nice Systems Recent Development
Table 66. IBM Company Detail
Table 67. IBM Business Overview
Table 68. IBM Fraud Detection Software Product
Table 69. IBM Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 70. IBM Recent Development
Table 71. ThreatMark Company Detail
Table 72. ThreatMark Business Overview
Table 73. ThreatMark Fraud Detection Software Product
Table 74. ThreatMark Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 75. ThreatMark Recent Development
Table 76. Pipl Company Detail
Table 77. Pipl Business Overview
Table 78. Pipl Fraud Detection Software Product
Table 79. Pipl Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 80. Pipl Recent Development
Table 81. Riskified Company Detail
Table 82. Riskified Business Overview
Table 83. Riskified Fraud Detection Software Product
Table 84. Riskified Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 85. Riskified Recent Development
Table 86. Fiserv Company Detail
Table 87. Fiserv Business Overview
Table 88. Fiserv Fraud Detection Software Product
Table 89. Fiserv Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 90. Fiserv Recent Development
Table 91. Mavenir Company Detail
Table 92. Mavenir Business Overview
Table 93. Mavenir Fraud Detection Software Product
Table 94. Mavenir Revenue in Fraud Detection Software Business (2019-2024) & (US$ Million)
Table 95. Mavenir Recent Development
Table 96. Research Programs/Design for This Report
Table 97. Key Data Information from Secondary Sources
Table 98. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Fraud Detection Software Market Size Comparison by Type (2024-2030) & (US$ Million)
Figure 2. Global Fraud Detection Software Market Share by Type: 2023 VS 2030
Figure 3. Cloud-based Features
Figure 4. On Premises Features
Figure 5. Global Fraud Detection Software Market Size Comparison by Application (2024-2030) & (US$ Million)
Figure 6. Global Fraud Detection Software Market Share by Application: 2023 VS 2030
Figure 7. Large Enterprises Case Studies
Figure 8. SMEs Case Studies
Figure 9. Fraud Detection Software Report Years Considered
Figure 10. Global Fraud Detection Software Market Size (US$ Million), Year-over-Year: 2019-2030
Figure 11. Global Fraud Detection Software Market Size, (US$ Million), 2019 VS 2023 VS 2030
Figure 12. Global Fraud Detection Software Market Share by Region: 2023 VS 2030
Figure 13. Global Fraud Detection Software Market Share by Players in 2023
Figure 14. Global Top Fraud Detection Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Fraud Detection Software as of 2023)
Figure 15. The Top 10 and 5 Players Market Share by Fraud Detection Software Revenue in 2023
Figure 16. North America Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 17. North America Fraud Detection Software Market Share by Country (2019-2030)
Figure 18. United States Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 19. Canada Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 20. Europe Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 21. Europe Fraud Detection Software Market Share by Country (2019-2030)
Figure 22. Germany Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 23. France Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 24. U.K. Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 25. Italy Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 26. Russia Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 27. Nordic Countries Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 28. Asia-Pacific Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 29. Asia-Pacific Fraud Detection Software Market Share by Region (2019-2030)
Figure 30. China Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 31. Japan Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 32. South Korea Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 33. Southeast Asia Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 34. India Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 35. Australia Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 36. Latin America Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 37. Latin America Fraud Detection Software Market Share by Country (2019-2030)
Figure 38. Mexico Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 39. Brazil Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 40. Middle East & Africa Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 41. Middle East & Africa Fraud Detection Software Market Share by Country (2019-2030)
Figure 42. Turkey Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 43. Saudi Arabia Fraud Detection Software Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 44. ClickGUARD Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 45. D&B Credit Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 46. SEON Technologies Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 47. Nice Systems Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 48. IBM Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 49. ThreatMark Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 50. Pipl Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 51. Riskified Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 52. Fiserv Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 53. Mavenir Revenue Growth Rate in Fraud Detection Software Business (2019-2024)
Figure 54. Bottom-up and Top-down Approaches for This Report
Figure 55. Data Triangulation
Figure 56. Key Executives Interviewed

Published By : QY Research

Why ‘The Market Reports’