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Global Marketing Account Intelligence Software Market Research Report 2024
Synopsis
Marketing Account Intelligence Software can efficient use existing account that have a high likelihood of converting to customers to meet user’s ideal customer profile.
The global Marketing Account Intelligence Software market was valued at US$ 5336 million in 2023 and is anticipated to reach US$ 8665.2 million by 2030, witnessing a CAGR of 7.0% during the forecast period 2024-2030.
The industry trend of Marketing Account Intelligence Software is influenced by various factors such as the increasing demand for ABM solutions, the growing availability of data sources, the rising need for data quality and accuracy, and the evolving customer expectations. Some of the key trends that are shaping the Marketing Account Intelligence Software market are:
Cloud adoption: More and more vendors are offering cloud-based solutions that provide scalability, flexibility, cost-efficiency, and security for Marketing Account Intelligence Software. Cloud-based solutions also enable faster deployment, easier integration, and better collaboration among different stakeholders.
Digitalization: Marketing Account Intelligence Software is becoming more digitalized to enhance its operational efficiency, customer experience, and competitive advantage. Digitalization involves leveraging technologies such as artificial intelligence, machine learning, blockchain, internet of things, big data analytics, and automation to optimize marketing account processes, improve decision making, reduce risks, and increase profitability .
Sustainability: Marketing Account Intelligence Software is becoming more sustainable to address the environmental and social impact of its activities. Sustainability involves incorporating environmental, social, and governance (ESG) factors into marketing account strategies, policies, and operations. Sustainability also involves supporting the transition to low-carbon and renewable energy sources .
This report aims to provide a comprehensive presentation of the global market for Marketing Account Intelligence Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Marketing Account Intelligence Software.
Report Scope
The Marketing Account Intelligence Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Marketing Account Intelligence Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Marketing Account Intelligence Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
ZoomInfo
DiscoverOrg
Marketo
Act-On
InsideView
Datanyze
Adapt
LeanData
Infer
6sense
Demandbase
RelPro
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Marketing Account Intelligence Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Marketing Account Intelligence Software can efficient use existing account that have a high likelihood of converting to customers to meet user’s ideal customer profile.
The global Marketing Account Intelligence Software market was valued at US$ 5336 million in 2023 and is anticipated to reach US$ 8665.2 million by 2030, witnessing a CAGR of 7.0% during the forecast period 2024-2030.
The industry trend of Marketing Account Intelligence Software is influenced by various factors such as the increasing demand for ABM solutions, the growing availability of data sources, the rising need for data quality and accuracy, and the evolving customer expectations. Some of the key trends that are shaping the Marketing Account Intelligence Software market are:
Cloud adoption: More and more vendors are offering cloud-based solutions that provide scalability, flexibility, cost-efficiency, and security for Marketing Account Intelligence Software. Cloud-based solutions also enable faster deployment, easier integration, and better collaboration among different stakeholders.
Digitalization: Marketing Account Intelligence Software is becoming more digitalized to enhance its operational efficiency, customer experience, and competitive advantage. Digitalization involves leveraging technologies such as artificial intelligence, machine learning, blockchain, internet of things, big data analytics, and automation to optimize marketing account processes, improve decision making, reduce risks, and increase profitability .
Sustainability: Marketing Account Intelligence Software is becoming more sustainable to address the environmental and social impact of its activities. Sustainability involves incorporating environmental, social, and governance (ESG) factors into marketing account strategies, policies, and operations. Sustainability also involves supporting the transition to low-carbon and renewable energy sources .
This report aims to provide a comprehensive presentation of the global market for Marketing Account Intelligence Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Marketing Account Intelligence Software.
Report Scope
The Marketing Account Intelligence Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Marketing Account Intelligence Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Marketing Account Intelligence Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
ZoomInfo
DiscoverOrg
Marketo
Act-On
InsideView
Datanyze
Adapt
LeanData
Infer
6sense
Demandbase
RelPro
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Marketing Account Intelligence Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Marketing Account Intelligence Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud Based
1.2.3 Web Based
1.3 Market by Application
1.3.1 Global Marketing Account Intelligence Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Marketing Account Intelligence Software Market Perspective (2019-2030)
2.2 Marketing Account Intelligence Software Growth Trends by Region
2.2.1 Global Marketing Account Intelligence Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Marketing Account Intelligence Software Historic Market Size by Region (2019-2024)
2.2.3 Marketing Account Intelligence Software Forecasted Market Size by Region (2025-2030)
2.3 Marketing Account Intelligence Software Market Dynamics
2.3.1 Marketing Account Intelligence Software Industry Trends
2.3.2 Marketing Account Intelligence Software Market Drivers
2.3.3 Marketing Account Intelligence Software Market Challenges
2.3.4 Marketing Account Intelligence Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Marketing Account Intelligence Software Players by Revenue
3.1.1 Global Top Marketing Account Intelligence Software Players by Revenue (2019-2024)
3.1.2 Global Marketing Account Intelligence Software Revenue Market Share by Players (2019-2024)
3.2 Global Marketing Account Intelligence Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Marketing Account Intelligence Software Revenue
3.4 Global Marketing Account Intelligence Software Market Concentration Ratio
3.4.1 Global Marketing Account Intelligence Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Marketing Account Intelligence Software Revenue in 2023
3.5 Marketing Account Intelligence Software Key Players Head office and Area Served
3.6 Key Players Marketing Account Intelligence Software Product Solution and Service
3.7 Date of Enter into Marketing Account Intelligence Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Marketing Account Intelligence Software Breakdown Data by Type
4.1 Global Marketing Account Intelligence Software Historic Market Size by Type (2019-2024)
4.2 Global Marketing Account Intelligence Software Forecasted Market Size by Type (2025-2030)
5 Marketing Account Intelligence Software Breakdown Data by Application
5.1 Global Marketing Account Intelligence Software Historic Market Size by Application (2019-2024)
5.2 Global Marketing Account Intelligence Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Marketing Account Intelligence Software Market Size (2019-2030)
6.2 North America Marketing Account Intelligence Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Marketing Account Intelligence Software Market Size by Country (2019-2024)
6.4 North America Marketing Account Intelligence Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Marketing Account Intelligence Software Market Size (2019-2030)
7.2 Europe Marketing Account Intelligence Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Marketing Account Intelligence Software Market Size by Country (2019-2024)
7.4 Europe Marketing Account Intelligence Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Marketing Account Intelligence Software Market Size (2019-2030)
8.2 Asia-Pacific Marketing Account Intelligence Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Marketing Account Intelligence Software Market Size by Region (2019-2024)
8.4 Asia-Pacific Marketing Account Intelligence Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Marketing Account Intelligence Software Market Size (2019-2030)
9.2 Latin America Marketing Account Intelligence Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Marketing Account Intelligence Software Market Size by Country (2019-2024)
9.4 Latin America Marketing Account Intelligence Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Marketing Account Intelligence Software Market Size (2019-2030)
10.2 Middle East & Africa Marketing Account Intelligence Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Marketing Account Intelligence Software Market Size by Country (2019-2024)
10.4 Middle East & Africa Marketing Account Intelligence Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 ZoomInfo
11.1.1 ZoomInfo Company Detail
11.1.2 ZoomInfo Business Overview
11.1.3 ZoomInfo Marketing Account Intelligence Software Introduction
11.1.4 ZoomInfo Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.1.5 ZoomInfo Recent Development
11.2 DiscoverOrg
11.2.1 DiscoverOrg Company Detail
11.2.2 DiscoverOrg Business Overview
11.2.3 DiscoverOrg Marketing Account Intelligence Software Introduction
11.2.4 DiscoverOrg Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.2.5 DiscoverOrg Recent Development
11.3 Marketo
11.3.1 Marketo Company Detail
11.3.2 Marketo Business Overview
11.3.3 Marketo Marketing Account Intelligence Software Introduction
11.3.4 Marketo Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.3.5 Marketo Recent Development
11.4 Act-On
11.4.1 Act-On Company Detail
11.4.2 Act-On Business Overview
11.4.3 Act-On Marketing Account Intelligence Software Introduction
11.4.4 Act-On Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.4.5 Act-On Recent Development
11.5 InsideView
11.5.1 InsideView Company Detail
11.5.2 InsideView Business Overview
11.5.3 InsideView Marketing Account Intelligence Software Introduction
11.5.4 InsideView Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.5.5 InsideView Recent Development
11.6 Datanyze
11.6.1 Datanyze Company Detail
11.6.2 Datanyze Business Overview
11.6.3 Datanyze Marketing Account Intelligence Software Introduction
11.6.4 Datanyze Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.6.5 Datanyze Recent Development
11.7 Adapt
11.7.1 Adapt Company Detail
11.7.2 Adapt Business Overview
11.7.3 Adapt Marketing Account Intelligence Software Introduction
11.7.4 Adapt Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.7.5 Adapt Recent Development
11.8 LeanData
11.8.1 LeanData Company Detail
11.8.2 LeanData Business Overview
11.8.3 LeanData Marketing Account Intelligence Software Introduction
11.8.4 LeanData Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.8.5 LeanData Recent Development
11.9 Infer
11.9.1 Infer Company Detail
11.9.2 Infer Business Overview
11.9.3 Infer Marketing Account Intelligence Software Introduction
11.9.4 Infer Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.9.5 Infer Recent Development
11.10 6sense
11.10.1 6sense Company Detail
11.10.2 6sense Business Overview
11.10.3 6sense Marketing Account Intelligence Software Introduction
11.10.4 6sense Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.10.5 6sense Recent Development
11.11 Demandbase
11.11.1 Demandbase Company Detail
11.11.2 Demandbase Business Overview
11.11.3 Demandbase Marketing Account Intelligence Software Introduction
11.11.4 Demandbase Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.11.5 Demandbase Recent Development
11.12 RelPro
11.12.1 RelPro Company Detail
11.12.2 RelPro Business Overview
11.12.3 RelPro Marketing Account Intelligence Software Introduction
11.12.4 RelPro Revenue in Marketing Account Intelligence Software Business (2019-2024)
11.12.5 RelPro Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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