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Global Marketing Platforms Software Market Research Report 2024

Global Marketing Platforms Software Market Research Report 2024

Publishing Date : Jan, 2022

License Type :
 

Report Code : 1670889

No of Pages : 113

Synopsis
Market Analysis and Insights: Global Marketing Platforms Software Market
Marketing platforms consist of tools and integrations that help businesses automate marketing tasks, streamline workflows, and plan, implement, and measure omnichannel marketing campaigns. These platforms act as a company’s central marketing database and provide automation across multiple marketing processes, including lead generation, email marketing, social media marketing, and digital advertising. In addition to automation, marketing platforms provide tools for measuring marketing performance. Marketing dashboards and custom reporting features help marketers identify effective marketing strategies so they can optimize campaigns and improve the business’ return on investment (ROI). Some marketing platforms may double as a customer data platform (CDP) or offer enhanced functionality for social media marketing, A/B testing, and personalization.
The global Marketing Platforms Software market size is projected to reach US$ million by 2028, from US$ million in 2021, at a CAGR of % during 2022-2028.
Fully considering the economic change by this health crisis, Cloud Based accounting for % of the Marketing Platforms Software global market in 2021, is projected to value US$ million by 2028, growing at a revised % CAGR in the post-COVID-19 period. While Large Enterprises segment is altered to an % CAGR throughout this forecast period.
China Marketing Platforms Software market size is valued at US$ million in 2021, while the North America and Europe Marketing Platforms Software are US$ million and US$ million, severally. The proportion of the North America is % in 2021, while China and Europe are % and respectively, and it is predicted that China proportion will reach % in 2028, trailing a CAGR of % through the analysis period. Japan, South Korea, and Southeast Asia are noteworthy markets in Asia, with CAGR %, %, and % respectively for the next 6-year period. As for the Europe Marketing Platforms Software landscape, Germany is projected to reach US$ million by 2028 trailing a CAGR of % over the forecast period.
With industry-standard accuracy in analysis and high data integrity, the report makes a brilliant attempt to unveil key opportunities available in the global Marketing Platforms Software market to help players in achieving a strong market position. Buyers of the report can access verified and reliable market forecasts, including those for the overall size of the global Marketing Platforms Software market in terms of revenue.
Overall, the report proves to be an effective tool that players can use to gain a competitive edge over their competitors and ensure lasting success in the global Marketing Platforms Software market. All of the findings, data, and information provided in the report are validated and revalidated with the help of trustworthy sources. The analysts who have authored the report took a unique and industry-best research and analysis approach for an in-depth study of the global Marketing Platforms Software market.
Global Marketing Platforms Software Scope and Market Size
Marketing Platforms Software market is segmented by players, region (country), by Type and by Application. Players, stakeholders, and other participants in the global Marketing Platforms Software market will be able to gain the upper hand as they use the report as a powerful resource. The segmental analysis focuses on revenue and forecast by Type and by Application for the period 2017-2028.
Segment by Type
Cloud Based
On Premises
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
By Company
HubSpot
Constant Contact
Mailchimp
SAP
MoEngage
WebEngage
Act-On Software
SALESmanago
Salesforce
Adobe
Ometria
Autopilot
Optimove
Force24
Zoho Corporation
Oracle
SAS
KickFire
ACTITO
Mapp Digital
Netcore Solutions
Platformly
Maropost
BuyerGenomics
Nielsen
LeadFWD Corp
MaaxMarket
Hey Oliver Limited
Resulticks
Xerox
Alterian
Gamooga
Resulticks
Altcraft
Upland Software
Axtria
BASE Technologies
Ovato
Index
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Marketing Platforms Software Market Size Growth Rate by Type: 2017 VS 2021 VS 2028
1.2.2 Cloud Based
1.2.3 On Premises
1.3 Market by Application
1.3.1 Global Marketing Platforms Software Market Share by Application: 2017 VS 2021 VS 2028
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Marketing Platforms Software Market Perspective (2017-2028)
2.2 Marketing Platforms Software Growth Trends by Region
2.2.1 Marketing Platforms Software Market Size by Region: 2017 VS 2021 VS 2028
2.2.2 Marketing Platforms Software Historic Market Size by Region (2017-2022)
2.2.3 Marketing Platforms Software Forecasted Market Size by Region (2023-2028)
2.3 Marketing Platforms Software Market Dynamics
2.3.1 Marketing Platforms Software Industry Trends
2.3.2 Marketing Platforms Software Market Drivers
2.3.3 Marketing Platforms Software Market Challenges
2.3.4 Marketing Platforms Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Marketing Platforms Software Players by Revenue
3.1.1 Global Top Marketing Platforms Software Players by Revenue (2017-2022)
3.1.2 Global Marketing Platforms Software Revenue Market Share by Players (2017-2022)
3.2 Global Marketing Platforms Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Marketing Platforms Software Revenue
3.4 Global Marketing Platforms Software Market Concentration Ratio
3.4.1 Global Marketing Platforms Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Marketing Platforms Software Revenue in 2021
3.5 Marketing Platforms Software Key Players Head office and Area Served
3.6 Key Players Marketing Platforms Software Product Solution and Service
3.7 Date of Enter into Marketing Platforms Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Marketing Platforms Software Breakdown Data by Type
4.1 Global Marketing Platforms Software Historic Market Size by Type (2017-2022)
4.2 Global Marketing Platforms Software Forecasted Market Size by Type (2023-2028)
5 Marketing Platforms Software Breakdown Data by Application
5.1 Global Marketing Platforms Software Historic Market Size by Application (2017-2022)
5.2 Global Marketing Platforms Software Forecasted Market Size by Application (2023-2028)
6 North America
6.1 North America Marketing Platforms Software Market Size (2017-2028)
6.2 North America Marketing Platforms Software Market Size by Country (2017-2022)
6.3 North America Marketing Platforms Software Market Size by Country (2023-2028)
6.4 United States
6.5 Canada
7 Europe
7.1 Europe Marketing Platforms Software Market Size (2017-2028)
7.2 Europe Marketing Platforms Software Market Size by Country (2017-2022)
7.3 Europe Marketing Platforms Software Market Size by Country (2023-2028)
7.4 Germany
7.5 France
7.6 U.K.
7.7 Italy
7.8 Russia
7.9 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Marketing Platforms Software Market Size (2017-2028)
8.2 Asia-Pacific Marketing Platforms Software Market Size by Country (2017-2022)
8.3 Asia-Pacific Marketing Platforms Software Market Size by Country (2023-2028)
8.4 China
8.5 Japan
8.6 South Korea
8.7 Southeast Asia
8.8 India
8.9 Australia
9 Latin America
9.1 Latin America Marketing Platforms Software Market Size (2017-2028)
9.2 Latin America Marketing Platforms Software Market Size by Country (2017-2022)
9.3 Latin America Marketing Platforms Software Market Size by Country (2023-2028)
9.4 Mexico
9.5 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Marketing Platforms Software Market Size (2017-2028)
10.2 Middle East & Africa Marketing Platforms Software Market Size by Country (2017-2022)
10.3 Middle East & Africa Marketing Platforms Software Market Size by Country (2023-2028)
10.4 Turkey
10.5 Saudi Arabia
10.6 UAE
11 Key Players Profiles
11.1 HubSpot
11.1.1 HubSpot Company Detail
11.1.2 HubSpot Business Overview
11.1.3 HubSpot Marketing Platforms Software Introduction
11.1.4 HubSpot Revenue in Marketing Platforms Software Business (2017-2022)
11.1.5 HubSpot Recent Development
11.2 Constant Contact
11.2.1 Constant Contact Company Detail
11.2.2 Constant Contact Business Overview
11.2.3 Constant Contact Marketing Platforms Software Introduction
11.2.4 Constant Contact Revenue in Marketing Platforms Software Business (2017-2022)
11.2.5 Constant Contact Recent Development
11.3 Mailchimp
11.3.1 Mailchimp Company Detail
11.3.2 Mailchimp Business Overview
11.3.3 Mailchimp Marketing Platforms Software Introduction
11.3.4 Mailchimp Revenue in Marketing Platforms Software Business (2017-2022)
11.3.5 Mailchimp Recent Development
11.4 SAP
11.4.1 SAP Company Detail
11.4.2 SAP Business Overview
11.4.3 SAP Marketing Platforms Software Introduction
11.4.4 SAP Revenue in Marketing Platforms Software Business (2017-2022)
11.4.5 SAP Recent Development
11.5 MoEngage
11.5.1 MoEngage Company Detail
11.5.2 MoEngage Business Overview
11.5.3 MoEngage Marketing Platforms Software Introduction
11.5.4 MoEngage Revenue in Marketing Platforms Software Business (2017-2022)
11.5.5 MoEngage Recent Development
11.6 WebEngage
11.6.1 WebEngage Company Detail
11.6.2 WebEngage Business Overview
11.6.3 WebEngage Marketing Platforms Software Introduction
11.6.4 WebEngage Revenue in Marketing Platforms Software Business (2017-2022)
11.6.5 WebEngage Recent Development
11.7 Act-On Software
11.7.1 Act-On Software Company Detail
11.7.2 Act-On Software Business Overview
11.7.3 Act-On Software Marketing Platforms Software Introduction
11.7.4 Act-On Software Revenue in Marketing Platforms Software Business (2017-2022)
11.7.5 Act-On Software Recent Development
11.8 SALESmanago
11.8.1 SALESmanago Company Detail
11.8.2 SALESmanago Business Overview
11.8.3 SALESmanago Marketing Platforms Software Introduction
11.8.4 SALESmanago Revenue in Marketing Platforms Software Business (2017-2022)
11.8.5 SALESmanago Recent Development
11.9 Salesforce
11.9.1 Salesforce Company Detail
11.9.2 Salesforce Business Overview
11.9.3 Salesforce Marketing Platforms Software Introduction
11.9.4 Salesforce Revenue in Marketing Platforms Software Business (2017-2022)
11.9.5 Salesforce Recent Development
11.10 Adobe
11.10.1 Adobe Company Detail
11.10.2 Adobe Business Overview
11.10.3 Adobe Marketing Platforms Software Introduction
11.10.4 Adobe Revenue in Marketing Platforms Software Business (2017-2022)
11.10.5 Adobe Recent Development
11.11 Ometria
11.11.1 Ometria Company Detail
11.11.2 Ometria Business Overview
11.11.3 Ometria Marketing Platforms Software Introduction
11.11.4 Ometria Revenue in Marketing Platforms Software Business (2017-2022)
11.11.5 Ometria Recent Development
11.12 Autopilot
11.12.1 Autopilot Company Detail
11.12.2 Autopilot Business Overview
11.12.3 Autopilot Marketing Platforms Software Introduction
11.12.4 Autopilot Revenue in Marketing Platforms Software Business (2017-2022)
11.12.5 Autopilot Recent Development
11.13 Optimove
11.13.1 Optimove Company Detail
11.13.2 Optimove Business Overview
11.13.3 Optimove Marketing Platforms Software Introduction
11.13.4 Optimove Revenue in Marketing Platforms Software Business (2017-2022)
11.13.5 Optimove Recent Development
11.14 Force24
11.14.1 Force24 Company Detail
11.14.2 Force24 Business Overview
11.14.3 Force24 Marketing Platforms Software Introduction
11.14.4 Force24 Revenue in Marketing Platforms Software Business (2017-2022)
11.14.5 Force24 Recent Development
11.15 Zoho Corporation
11.15.1 Zoho Corporation Company Detail
11.15.2 Zoho Corporation Business Overview
11.15.3 Zoho Corporation Marketing Platforms Software Introduction
11.15.4 Zoho Corporation Revenue in Marketing Platforms Software Business (2017-2022)
11.15.5 Zoho Corporation Recent Development
11.16 Oracle
11.16.1 Oracle Company Detail
11.16.2 Oracle Business Overview
11.16.3 Oracle Marketing Platforms Software Introduction
11.16.4 Oracle Revenue in Marketing Platforms Software Business (2017-2022)
11.16.5 Oracle Recent Development
11.17 SAS
11.17.1 SAS Company Detail
11.17.2 SAS Business Overview
11.17.3 SAS Marketing Platforms Software Introduction
11.17.4 SAS Revenue in Marketing Platforms Software Business (2017-2022)
11.17.5 SAS Recent Development
11.18 KickFire
11.18.1 KickFire Company Detail
11.18.2 KickFire Business Overview
11.18.3 KickFire Marketing Platforms Software Introduction
11.18.4 KickFire Revenue in Marketing Platforms Software Business (2017-2022)
11.18.5 KickFire Recent Development
11.19 ACTITO
11.19.1 ACTITO Company Detail
11.19.2 ACTITO Business Overview
11.19.3 ACTITO Marketing Platforms Software Introduction
11.19.4 ACTITO Revenue in Marketing Platforms Software Business (2017-2022)
11.19.5 ACTITO Recent Development
11.20 Mapp Digital
11.20.1 Mapp Digital Company Detail
11.20.2 Mapp Digital Business Overview
11.20.3 Mapp Digital Marketing Platforms Software Introduction
11.20.4 Mapp Digital Revenue in Marketing Platforms Software Business (2017-2022)
11.20.5 Mapp Digital Recent Development
11.21 Netcore Solutions
11.21.1 Netcore Solutions Company Detail
11.21.2 Netcore Solutions Business Overview
11.21.3 Netcore Solutions Marketing Platforms Software Introduction
11.21.4 Netcore Solutions Revenue in Marketing Platforms Software Business (2017-2022)
11.21.5 Netcore Solutions Recent Development
11.22 Platformly
11.22.1 Platformly Company Detail
11.22.2 Platformly Business Overview
11.22.3 Platformly Marketing Platforms Software Introduction
11.22.4 Platformly Revenue in Marketing Platforms Software Business (2017-2022)
11.22.5 Platformly Recent Development
11.23 Maropost
11.23.1 Maropost Company Detail
11.23.2 Maropost Business Overview
11.23.3 Maropost Marketing Platforms Software Introduction
11.23.4 Maropost Revenue in Marketing Platforms Software Business (2017-2022)
11.23.5 Maropost Recent Development
11.24 BuyerGenomics
11.24.1 BuyerGenomics Company Detail
11.24.2 BuyerGenomics Business Overview
11.24.3 BuyerGenomics Marketing Platforms Software Introduction
11.24.4 BuyerGenomics Revenue in Marketing Platforms Software Business (2017-2022)
11.24.5 BuyerGenomics Recent Development
11.25 Nielsen
11.25.1 Nielsen Company Detail
11.25.2 Nielsen Business Overview
11.25.3 Nielsen Marketing Platforms Software Introduction
11.25.4 Nielsen Revenue in Marketing Platforms Software Business (2017-2022)
11.25.5 Nielsen Recent Development
11.26 LeadFWD Corp
11.26.1 LeadFWD Corp Company Detail
11.26.2 LeadFWD Corp Business Overview
11.26.3 LeadFWD Corp Marketing Platforms Software Introduction
11.26.4 LeadFWD Corp Revenue in Marketing Platforms Software Business (2017-2022)
11.26.5 LeadFWD Corp Recent Development
11.27 MaaxMarket
11.27.1 MaaxMarket Company Detail
11.27.2 MaaxMarket Business Overview
11.27.3 MaaxMarket Marketing Platforms Software Introduction
11.27.4 MaaxMarket Revenue in Marketing Platforms Software Business (2017-2022)
11.27.5 MaaxMarket Recent Development
11.28 Hey Oliver Limited
11.28.1 Hey Oliver Limited Company Detail
11.28.2 Hey Oliver Limited Business Overview
11.28.3 Hey Oliver Limited Marketing Platforms Software Introduction
11.28.4 Hey Oliver Limited Revenue in Marketing Platforms Software Business (2017-2022)
11.28.5 Hey Oliver Limited Recent Development
11.29 Resulticks
11.29.1 Resulticks Company Detail
11.29.2 Resulticks Business Overview
11.29.3 Resulticks Marketing Platforms Software Introduction
11.29.4 Resulticks Revenue in Marketing Platforms Software Business (2017-2022)
11.29.5 Resulticks Recent Development
11.30 Xerox
11.30.1 Xerox Company Detail
11.30.2 Xerox Business Overview
11.30.3 Xerox Marketing Platforms Software Introduction
11.30.4 Xerox Revenue in Marketing Platforms Software Business (2017-2022)
11.30.5 Xerox Recent Development
11.31 Alterian
11.31.1 Alterian Company Detail
11.31.2 Alterian Business Overview
11.31.3 Alterian Marketing Platforms Software Introduction
11.31.4 Alterian Revenue in Marketing Platforms Software Business (2017-2022)
11.31.5 Alterian Recent Development
11.32 Gamooga
11.32.1 Gamooga Company Detail
11.32.2 Gamooga Business Overview
11.32.3 Gamooga Marketing Platforms Software Introduction
11.32.4 Gamooga Revenue in Marketing Platforms Software Business (2017-2022)
11.32.5 Gamooga Recent Development
11.33 Resulticks
11.33.1 Resulticks Company Detail
11.33.2 Resulticks Business Overview
11.33.3 Resulticks Marketing Platforms Software Introduction
11.33.4 Resulticks Revenue in Marketing Platforms Software Business (2017-2022)
11.33.5 Resulticks Recent Development
11.34 Altcraft
11.34.1 Altcraft Company Detail
11.34.2 Altcraft Business Overview
11.34.3 Altcraft Marketing Platforms Software Introduction
11.34.4 Altcraft Revenue in Marketing Platforms Software Business (2017-2022)
11.34.5 Altcraft Recent Development
11.35 Upland Software
11.35.1 Upland Software Company Detail
11.35.2 Upland Software Business Overview
11.35.3 Upland Software Marketing Platforms Software Introduction
11.35.4 Upland Software Revenue in Marketing Platforms Software Business (2017-2022)
11.35.5 Upland Software Recent Development
11.36 Axtria
11.36.1 Axtria Company Detail
11.36.2 Axtria Business Overview
11.36.3 Axtria Marketing Platforms Software Introduction
11.36.4 Axtria Revenue in Marketing Platforms Software Business (2017-2022)
11.36.5 Axtria Recent Development
11.37 BASE Technologies
11.37.1 BASE Technologies Company Detail
11.37.2 BASE Technologies Business Overview
11.37.3 BASE Technologies Marketing Platforms Software Introduction
11.37.4 BASE Technologies Revenue in Marketing Platforms Software Business (2017-2022)
11.37.5 BASE Technologies Recent Development
11.38 Ovato
11.38.1 Ovato Company Detail
11.38.2 Ovato Business Overview
11.38.3 Ovato Marketing Platforms Software Introduction
11.38.4 Ovato Revenue in Marketing Platforms Software Business (2017-2022)
11.38.5 Ovato Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
List of Tables
Table 1. Global Marketing Platforms Software Market Size Growth Rate by Type (US$ Million): 2017 VS 2021 VS 2028
Table 2. Key Players of Cloud Based
Table 3. Key Players of On Premises
Table 4. Global Marketing Platforms Software Market Size Growth by Application (US$ Million): 2017 VS 2021 VS 2028
Table 5. Global Marketing Platforms Software Market Size by Region (US$ Million): 2017 VS 2021 VS 2028
Table 6. Global Marketing Platforms Software Market Size by Region (2017-2022) & (US$ Million)
Table 7. Global Marketing Platforms Software Market Share by Region (2017-2022)
Table 8. Global Marketing Platforms Software Forecasted Market Size by Region (2023-2028) & (US$ Million)
Table 9. Global Marketing Platforms Software Market Share by Region (2023-2028)
Table 10. Marketing Platforms Software Market Trends
Table 11. Marketing Platforms Software Market Drivers
Table 12. Marketing Platforms Software Market Challenges
Table 13. Marketing Platforms Software Market Restraints
Table 14. Global Marketing Platforms Software Revenue by Players (2017-2022) & (US$ Million)
Table 15. Global Marketing Platforms Software Market Share by Players (2017-2022)
Table 16. Global Top Marketing Platforms Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Platforms Software as of 2021)
Table 17. Ranking of Global Top Marketing Platforms Software Companies by Revenue (US$ Million) in 2021
Table 18. Global 5 Largest Players Market Share by Marketing Platforms Software Revenue (CR5 and HHI) & (2017-2022)
Table 19. Key Players Headquarters and Area Served
Table 20. Key Players Marketing Platforms Software Product Solution and Service
Table 21. Date of Enter into Marketing Platforms Software Market
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global Marketing Platforms Software Market Size by Type (2017-2022) & (US$ Million)
Table 24. Global Marketing Platforms Software Revenue Market Share by Type (2017-2022)
Table 25. Global Marketing Platforms Software Forecasted Market Size by Type (2023-2028) & (US$ Million)
Table 26. Global Marketing Platforms Software Revenue Market Share by Type (2023-2028)
Table 27. Global Marketing Platforms Software Market Size by Application (2017-2022) & (US$ Million)
Table 28. Global Marketing Platforms Software Revenue Market Share by Application (2017-2022)
Table 29. Global Marketing Platforms Software Forecasted Market Size by Application (2023-2028) & (US$ Million)
Table 30. Global Marketing Platforms Software Revenue Market Share by Application (2023-2028)
Table 31. North America Marketing Platforms Software Market Size by Country (2017-2022) & (US$ Million)
Table 32. North America Marketing Platforms Software Market Size by Country (2023-2028) & (US$ Million)
Table 33. Europe Marketing Platforms Software Market Size by Country (2017-2022) & (US$ Million)
Table 34. Europe Marketing Platforms Software Market Size by Country (2023-2028) & (US$ Million)
Table 35. Asia-Pacific Marketing Platforms Software Market Size by Region (2017-2022) & (US$ Million)
Table 36. Asia-Pacific Marketing Platforms Software Market Size by Region (2023-2028) & (US$ Million)
Table 37. Latin America Marketing Platforms Software Market Size by Country (2017-2022) & (US$ Million)
Table 38. Latin America Marketing Platforms Software Market Size by Country (2023-2028) & (US$ Million)
Table 39. Middle East & Africa Marketing Platforms Software Market Size by Country (2017-2022) & (US$ Million)
Table 40. Middle East & Africa Marketing Platforms Software Market Size by Country (2023-2028) & (US$ Million)
Table 41. HubSpot Company Detail
Table 42. HubSpot Business Overview
Table 43. HubSpot Marketing Platforms Software Product
Table 44. HubSpot Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 45. HubSpot Recent Development
Table 46. Constant Contact Company Detail
Table 47. Constant Contact Business Overview
Table 48. Constant Contact Marketing Platforms Software Product
Table 49. Constant Contact Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 50. Constant Contact Recent Development
Table 51. Mailchimp Company Detail
Table 52. Mailchimp Business Overview
Table 53. Mailchimp Marketing Platforms Software Product
Table 54. Mailchimp Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 55. Mailchimp Recent Development
Table 56. SAP Company Detail
Table 57. SAP Business Overview
Table 58. SAP Marketing Platforms Software Product
Table 59. SAP Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 60. SAP Recent Development
Table 61. MoEngage Company Detail
Table 62. MoEngage Business Overview
Table 63. MoEngage Marketing Platforms Software Product
Table 64. MoEngage Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 65. MoEngage Recent Development
Table 66. WebEngage Company Detail
Table 67. WebEngage Business Overview
Table 68. WebEngage Marketing Platforms Software Product
Table 69. WebEngage Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 70. WebEngage Recent Development
Table 71. Act-On Software Company Detail
Table 72. Act-On Software Business Overview
Table 73. Act-On Software Marketing Platforms Software Product
Table 74. Act-On Software Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 75. Act-On Software Recent Development
Table 76. SALESmanago Company Detail
Table 77. SALESmanago Business Overview
Table 78. SALESmanago Marketing Platforms Software Product
Table 79. SALESmanago Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 80. SALESmanago Recent Development
Table 81. Salesforce Company Detail
Table 82. Salesforce Business Overview
Table 83. Salesforce Marketing Platforms Software Product
Table 84. Salesforce Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 85. Salesforce Recent Development
Table 86. Adobe Company Detail
Table 87. Adobe Business Overview
Table 88. Adobe Marketing Platforms Software Product
Table 89. Adobe Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 90. Adobe Recent Development
Table 91. Ometria Company Detail
Table 92. Ometria Business Overview
Table 93. Ometria Marketing Platforms SoftwareProduct
Table 94. Ometria Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 95. Ometria Recent Development
Table 96. Autopilot Company Detail
Table 97. Autopilot Business Overview
Table 98. Autopilot Marketing Platforms SoftwareProduct
Table 99. Autopilot Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 100. Autopilot Recent Development
Table 101. Optimove Company Detail
Table 102. Optimove Business Overview
Table 103. Optimove Marketing Platforms SoftwareProduct
Table 104. Optimove Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 105. Optimove Recent Development
Table 106. Force24 Company Detail
Table 107. Force24 Business Overview
Table 108. Force24 Marketing Platforms SoftwareProduct
Table 109. Force24 Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 110. Force24 Recent Development
Table 111. Zoho Corporation Company Detail
Table 112. Zoho Corporation Business Overview
Table 113. Zoho Corporation Marketing Platforms SoftwareProduct
Table 114. Zoho Corporation Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 115. Zoho Corporation Recent Development
Table 116. Oracle Company Detail
Table 117. Oracle Business Overview
Table 118. Oracle Marketing Platforms SoftwareProduct
Table 119. Oracle Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 120. Oracle Recent Development
Table 121. SAS Company Detail
Table 122. SAS Business Overview
Table 123. SAS Marketing Platforms SoftwareProduct
Table 124. SAS Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 125. SAS Recent Development
Table 126. KickFire Company Detail
Table 127. KickFire Business Overview
Table 128. KickFire Marketing Platforms SoftwareProduct
Table 129. KickFire Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 130. KickFire Recent Development
Table 131. ACTITO Company Detail
Table 132. ACTITO Business Overview
Table 133. ACTITO Marketing Platforms SoftwareProduct
Table 134. ACTITO Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 135. ACTITO Recent Development
Table 136. Mapp Digital Company Detail
Table 137. Mapp Digital Business Overview
Table 138. Mapp Digital Marketing Platforms SoftwareProduct
Table 139. Mapp Digital Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 140. Mapp Digital Recent Development
Table 141. Netcore Solutions Company Detail
Table 142. Netcore Solutions Business Overview
Table 143. Netcore Solutions Marketing Platforms SoftwareProduct
Table 144. Netcore Solutions Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 145. Netcore Solutions Recent Development
Table 146. Platformly Company Detail
Table 147. Platformly Business Overview
Table 148. Platformly Marketing Platforms SoftwareProduct
Table 149. Platformly Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 150. Platformly Recent Development
Table 151. Maropost Company Detail
Table 152. Maropost Business Overview
Table 153. Maropost Marketing Platforms SoftwareProduct
Table 154. Maropost Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 155. Maropost Recent Development
Table 156. BuyerGenomics Company Detail
Table 157. BuyerGenomics Business Overview
Table 158. BuyerGenomics Marketing Platforms SoftwareProduct
Table 159. BuyerGenomics Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 160. BuyerGenomics Recent Development
Table 161. Nielsen Company Detail
Table 162. Nielsen Business Overview
Table 163. Nielsen Marketing Platforms SoftwareProduct
Table 164. Nielsen Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 165. Nielsen Recent Development
Table 166. LeadFWD Corp Company Detail
Table 167. LeadFWD Corp Business Overview
Table 168. LeadFWD Corp Marketing Platforms SoftwareProduct
Table 169. LeadFWD Corp Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 170. LeadFWD Corp Recent Development
Table 171. MaaxMarket Company Detail
Table 172. MaaxMarket Business Overview
Table 173. MaaxMarket Marketing Platforms SoftwareProduct
Table 174. MaaxMarket Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 175. MaaxMarket Recent Development
Table 176. Hey Oliver Limited Company Detail
Table 177. Hey Oliver Limited Business Overview
Table 178. Hey Oliver Limited Marketing Platforms SoftwareProduct
Table 179. Hey Oliver Limited Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 180. Hey Oliver Limited Recent Development
Table 181. Resulticks Company Detail
Table 182. Resulticks Business Overview
Table 183. Resulticks Marketing Platforms SoftwareProduct
Table 184. Resulticks Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 185. Resulticks Recent Development
Table 186. Xerox Company Detail
Table 187. Xerox Business Overview
Table 188. Xerox Marketing Platforms SoftwareProduct
Table 189. Xerox Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 190. Xerox Recent Development
Table 191. Alterian Company Detail
Table 192. Alterian Business Overview
Table 193. Alterian Marketing Platforms Software Product
Table 194. Alterian Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 195. Alterian Recent Development
Table 196. Gamooga Company Detail
Table 197. Gamooga Business Overview
Table 198. Gamooga Marketing Platforms Software Product
Table 199. Gamooga Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 200. Gamooga Recent Development
Table 201. Resulticks Company Detail
Table 202. Resulticks Business Overview
Table 203. Resulticks Marketing Platforms Software Product
Table 204. Resulticks Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 205. Resulticks Recent Development
Table 206. Altcraft Company Detail
Table 207. Altcraft Business Overview
Table 208. Altcraft Marketing Platforms Software Product
Table 209. Altcraft Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 210. Altcraft Recent Development
Table 211. Upland Software Company Detail
Table 212. Upland Software Business Overview
Table 213. Upland Software Marketing Platforms Software Product
Table 214. Upland Software Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 215. Upland Software Recent Development
Table 216. Axtria Company Detail
Table 217. Axtria Business Overview
Table 218. Axtria Marketing Platforms Software Product
Table 219. Axtria Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 220. Axtria Recent Development
Table 221. BASE Technologies Company Detail
Table 222. BASE Technologies Business Overview
Table 223. BASE Technologies Marketing Platforms Software Product
Table 224. BASE Technologies Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 225. BASE Technologies Recent Development
Table 226. Ovato Company Detail
Table 227. Ovato Business Overview
Table 228. Ovato Marketing Platforms Software Product
Table 229. Ovato Revenue in Marketing Platforms Software Business (2017-2022) & (US$ Million)
Table 230. Ovato Recent Development
Table 231. Research Programs/Design for This Report
Table 232. Key Data Information from Secondary Sources
Table 233. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Marketing Platforms Software Market Share by Type: 2021 VS 2028
Figure 2. Cloud Based Features
Figure 3. On Premises Features
Figure 4. Global Marketing Platforms Software Market Share by Application in 2021 & 2028
Figure 5. Large Enterprises Case Studies
Figure 6. SMEs Case Studies
Figure 7. Marketing Platforms Software Report Years Considered
Figure 8. Global Marketing Platforms Software Market Size (US$ Million), Year-over-Year: 2017-2028
Figure 9. Global Marketing Platforms Software Market Size, (US$ Million), 2017 VS 2021 VS 2028
Figure 10. Global Marketing Platforms Software Market Share by Region: 2021 VS 2028
Figure 11. Global Marketing Platforms Software Market Share by Players in 2021
Figure 12. Global Top Marketing Platforms Software Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Marketing Platforms Software as of 2021)
Figure 13. The Top 10 and 5 Players Market Share by Marketing Platforms Software Revenue in 2021
Figure 14. North America Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 15. North America Marketing Platforms Software Market Share by Country (2017-2028)
Figure 16. United States Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 17. Canada Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 18. Europe Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 19. Europe Marketing Platforms Software Market Share by Country (2017-2028)
Figure 20. Germany Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 21. France Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 22. U.K. Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 23. Italy Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 24. Russia Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 25. Nordic Countries Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 26. Asia-Pacific Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 27. Asia-Pacific Marketing Platforms Software Market Share by Region (2017-2028)
Figure 28. China Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 29. Japan Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 30. South Korea Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 31. Southeast Asia Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 32. India Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 33. Australia Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 34. Latin America Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 35. Latin America Marketing Platforms Software Market Share by Country (2017-2028)
Figure 36. Mexico Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 37. Brazil Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 38. Middle East & Africa Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 39. Middle East & Africa Marketing Platforms Software Market Share by Country (2017-2028)
Figure 40. Turkey Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 41. Saudi Arabia Marketing Platforms Software Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 42. HubSpot Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 43. Constant Contact Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 44. Mailchimp Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 45. SAP Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 46. MoEngage Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 47. WebEngage Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 48. Act-On Software Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 49. SALESmanago Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 50. Salesforce Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 51. Adobe Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 52. Ometria Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 53. Autopilot Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 54. Optimove Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 55. Force24 Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 56. Zoho Corporation Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 57. Oracle Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 58. SAS Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 59. KickFire Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 60. ACTITO Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 61. Mapp Digital Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 62. Netcore Solutions Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 63. Platformly Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 64. Maropost Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 65. BuyerGenomics Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 66. Nielsen Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 67. LeadFWD Corp Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 68. MaaxMarket Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 69. Hey Oliver Limited Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 70. Resulticks Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 71. Xerox Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 72. Alterian Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 73. Gamooga Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 74. Resulticks Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 75. Altcraft Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 76. Upland Software Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 77. Axtria Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 78. BASE Technologies Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 79. Ovato Revenue Growth Rate in Marketing Platforms Software Business (2017-2022)
Figure 80. Bottom-up and Top-down Approaches for This Report
Figure 81. Data Triangulation
Figure 82. Key Executives Interviewed

Published By : QY Research

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