Index
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile Advertisements Serving Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 First Party Ad Servers
1.2.3 Third Party Ad Servers
1.3 Market by Application
1.3.1 Global Mobile Advertisements Serving Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 For Website
1.3.3 For APPs
1.3.4 PC Software
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile Advertisements Serving Market Perspective (2019-2030)
2.2 Mobile Advertisements Serving Growth Trends by Region
2.2.1 Global Mobile Advertisements Serving Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Mobile Advertisements Serving Historic Market Size by Region (2019-2024)
2.2.3 Mobile Advertisements Serving Forecasted Market Size by Region (2025-2030)
2.3 Mobile Advertisements Serving Market Dynamics
2.3.1 Mobile Advertisements Serving Industry Trends
2.3.2 Mobile Advertisements Serving Market Drivers
2.3.3 Mobile Advertisements Serving Market Challenges
2.3.4 Mobile Advertisements Serving Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Mobile Advertisements Serving Players by Revenue
3.1.1 Global Top Mobile Advertisements Serving Players by Revenue (2019-2024)
3.1.2 Global Mobile Advertisements Serving Revenue Market Share by Players (2019-2024)
3.2 Global Mobile Advertisements Serving Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Mobile Advertisements Serving Revenue
3.4 Global Mobile Advertisements Serving Market Concentration Ratio
3.4.1 Global Mobile Advertisements Serving Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Advertisements Serving Revenue in 2023
3.5 Mobile Advertisements Serving Key Players Head office and Area Served
3.6 Key Players Mobile Advertisements Serving Product Solution and Service
3.7 Date of Enter into Mobile Advertisements Serving Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile Advertisements Serving Breakdown Data by Type
4.1 Global Mobile Advertisements Serving Historic Market Size by Type (2019-2024)
4.2 Global Mobile Advertisements Serving Forecasted Market Size by Type (2025-2030)
5 Mobile Advertisements Serving Breakdown Data by Application
5.1 Global Mobile Advertisements Serving Historic Market Size by Application (2019-2024)
5.2 Global Mobile Advertisements Serving Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Mobile Advertisements Serving Market Size (2019-2030)
6.2 North America Mobile Advertisements Serving Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Mobile Advertisements Serving Market Size by Country (2019-2024)
6.4 North America Mobile Advertisements Serving Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Mobile Advertisements Serving Market Size (2019-2030)
7.2 Europe Mobile Advertisements Serving Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Mobile Advertisements Serving Market Size by Country (2019-2024)
7.4 Europe Mobile Advertisements Serving Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Mobile Advertisements Serving Market Size (2019-2030)
8.2 Asia-Pacific Mobile Advertisements Serving Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Mobile Advertisements Serving Market Size by Region (2019-2024)
8.4 Asia-Pacific Mobile Advertisements Serving Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Mobile Advertisements Serving Market Size (2019-2030)
9.2 Latin America Mobile Advertisements Serving Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Mobile Advertisements Serving Market Size by Country (2019-2024)
9.4 Latin America Mobile Advertisements Serving Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Mobile Advertisements Serving Market Size (2019-2030)
10.2 Middle East & Africa Mobile Advertisements Serving Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Mobile Advertisements Serving Market Size by Country (2019-2024)
10.4 Middle East & Africa Mobile Advertisements Serving Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Google
11.1.1 Google Company Detail
11.1.2 Google Business Overview
11.1.3 Google Mobile Advertisements Serving Introduction
11.1.4 Google Revenue in Mobile Advertisements Serving Business (2019-2024)
11.1.5 Google Recent Development
11.2 Meta Platforms
11.2.1 Meta Platforms Company Detail
11.2.2 Meta Platforms Business Overview
11.2.3 Meta Platforms Mobile Advertisements Serving Introduction
11.2.4 Meta Platforms Revenue in Mobile Advertisements Serving Business (2019-2024)
11.2.5 Meta Platforms Recent Development
11.3 ironSource
11.3.1 ironSource Company Detail
11.3.2 ironSource Business Overview
11.3.3 ironSource Mobile Advertisements Serving Introduction
11.3.4 ironSource Revenue in Mobile Advertisements Serving Business (2019-2024)
11.3.5 ironSource Recent Development
11.4 Vungle
11.4.1 Vungle Company Detail
11.4.2 Vungle Business Overview
11.4.3 Vungle Mobile Advertisements Serving Introduction
11.4.4 Vungle Revenue in Mobile Advertisements Serving Business (2019-2024)
11.4.5 Vungle Recent Development
11.5 Unity Ads
11.5.1 Unity Ads Company Detail
11.5.2 Unity Ads Business Overview
11.5.3 Unity Ads Mobile Advertisements Serving Introduction
11.5.4 Unity Ads Revenue in Mobile Advertisements Serving Business (2019-2024)
11.5.5 Unity Ads Recent Development
11.6 AppLovin
11.6.1 AppLovin Company Detail
11.6.2 AppLovin Business Overview
11.6.3 AppLovin Mobile Advertisements Serving Introduction
11.6.4 AppLovin Revenue in Mobile Advertisements Serving Business (2019-2024)
11.6.5 AppLovin Recent Development
11.7 AdColony
11.7.1 AdColony Company Detail
11.7.2 AdColony Business Overview
11.7.3 AdColony Mobile Advertisements Serving Introduction
11.7.4 AdColony Revenue in Mobile Advertisements Serving Business (2019-2024)
11.7.5 AdColony Recent Development
11.8 MoPub
11.8.1 MoPub Company Detail
11.8.2 MoPub Business Overview
11.8.3 MoPub Mobile Advertisements Serving Introduction
11.8.4 MoPub Revenue in Mobile Advertisements Serving Business (2019-2024)
11.8.5 MoPub Recent Development
11.9 AT & T (AppNexus)
11.9.1 AT & T (AppNexus) Company Detail
11.9.2 AT & T (AppNexus) Business Overview
11.9.3 AT & T (AppNexus) Mobile Advertisements Serving Introduction
11.9.4 AT & T (AppNexus) Revenue in Mobile Advertisements Serving Business (2019-2024)
11.9.5 AT & T (AppNexus) Recent Development
11.10 EvaDav
11.10.1 EvaDav Company Detail
11.10.2 EvaDav Business Overview
11.10.3 EvaDav Mobile Advertisements Serving Introduction
11.10.4 EvaDav Revenue in Mobile Advertisements Serving Business (2019-2024)
11.10.5 EvaDav Recent Development
11.11 InMobi
11.11.1 InMobi Company Detail
11.11.2 InMobi Business Overview
11.11.3 InMobi Mobile Advertisements Serving Introduction
11.11.4 InMobi Revenue in Mobile Advertisements Serving Business (2019-2024)
11.11.5 InMobi Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
List of Tables
List of Tables
Table 1. Global Mobile Advertisements Serving Market Size Growth Rate by Type (US$ Million): 2019 VS 2023 VS 2030
Table 2. Key Players of First Party Ad Servers
Table 3. Key Players of Third Party Ad Servers
Table 4. Global Mobile Advertisements Serving Market Size Growth by Application (US$ Million): 2019 VS 2023 VS 2030
Table 5. Global Mobile Advertisements Serving Market Size by Region (US$ Million): 2019 VS 2023 VS 2030
Table 6. Global Mobile Advertisements Serving Market Size by Region (2019-2024) & (US$ Million)
Table 7. Global Mobile Advertisements Serving Market Share by Region (2019-2024)
Table 8. Global Mobile Advertisements Serving Forecasted Market Size by Region (2025-2030) & (US$ Million)
Table 9. Global Mobile Advertisements Serving Market Share by Region (2025-2030)
Table 10. Mobile Advertisements Serving Market Trends
Table 11. Mobile Advertisements Serving Market Drivers
Table 12. Mobile Advertisements Serving Market Challenges
Table 13. Mobile Advertisements Serving Market Restraints
Table 14. Global Mobile Advertisements Serving Revenue by Players (2019-2024) & (US$ Million)
Table 15. Global Mobile Advertisements Serving Market Share by Players (2019-2024)
Table 16. Global Top Mobile Advertisements Serving Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile Advertisements Serving as of 2023)
Table 17. Ranking of Global Top Mobile Advertisements Serving Companies by Revenue (US$ Million) in 2023
Table 18. Global 5 Largest Players Market Share by Mobile Advertisements Serving Revenue (CR5 and HHI) & (2019-2024)
Table 19. Key Players Headquarters and Area Served
Table 20. Key Players Mobile Advertisements Serving Product Solution and Service
Table 21. Date of Enter into Mobile Advertisements Serving Market
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. Global Mobile Advertisements Serving Market Size by Type (2019-2024) & (US$ Million)
Table 24. Global Mobile Advertisements Serving Revenue Market Share by Type (2019-2024)
Table 25. Global Mobile Advertisements Serving Forecasted Market Size by Type (2025-2030) & (US$ Million)
Table 26. Global Mobile Advertisements Serving Revenue Market Share by Type (2025-2030)
Table 27. Global Mobile Advertisements Serving Market Size by Application (2019-2024) & (US$ Million)
Table 28. Global Mobile Advertisements Serving Revenue Market Share by Application (2019-2024)
Table 29. Global Mobile Advertisements Serving Forecasted Market Size by Application (2025-2030) & (US$ Million)
Table 30. Global Mobile Advertisements Serving Revenue Market Share by Application (2025-2030)
Table 31. North America Mobile Advertisements Serving Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 32. North America Mobile Advertisements Serving Market Size by Country (2019-2024) & (US$ Million)
Table 33. North America Mobile Advertisements Serving Market Size by Country (2025-2030) & (US$ Million)
Table 34. Europe Mobile Advertisements Serving Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 35. Europe Mobile Advertisements Serving Market Size by Country (2019-2024) & (US$ Million)
Table 36. Europe Mobile Advertisements Serving Market Size by Country (2025-2030) & (US$ Million)
Table 37. Asia-Pacific Mobile Advertisements Serving Market Size Growth Rate by Region (US$ Million): 2019 VS 2023 VS 2030
Table 38. Asia-Pacific Mobile Advertisements Serving Market Size by Region (2019-2024) & (US$ Million)
Table 39. Asia-Pacific Mobile Advertisements Serving Market Size by Region (2025-2030) & (US$ Million)
Table 40. Latin America Mobile Advertisements Serving Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 41. Latin America Mobile Advertisements Serving Market Size by Country (2019-2024) & (US$ Million)
Table 42. Latin America Mobile Advertisements Serving Market Size by Country (2025-2030) & (US$ Million)
Table 43. Middle East & Africa Mobile Advertisements Serving Market Size Growth Rate by Country (US$ Million): 2019 VS 2023 VS 2030
Table 44. Middle East & Africa Mobile Advertisements Serving Market Size by Country (2019-2024) & (US$ Million)
Table 45. Middle East & Africa Mobile Advertisements Serving Market Size by Country (2025-2030) & (US$ Million)
Table 46. Google Company Detail
Table 47. Google Business Overview
Table 48. Google Mobile Advertisements Serving Product
Table 49. Google Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 50. Google Recent Development
Table 51. Meta Platforms Company Detail
Table 52. Meta Platforms Business Overview
Table 53. Meta Platforms Mobile Advertisements Serving Product
Table 54. Meta Platforms Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 55. Meta Platforms Recent Development
Table 56. ironSource Company Detail
Table 57. ironSource Business Overview
Table 58. ironSource Mobile Advertisements Serving Product
Table 59. ironSource Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 60. ironSource Recent Development
Table 61. Vungle Company Detail
Table 62. Vungle Business Overview
Table 63. Vungle Mobile Advertisements Serving Product
Table 64. Vungle Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 65. Vungle Recent Development
Table 66. Unity Ads Company Detail
Table 67. Unity Ads Business Overview
Table 68. Unity Ads Mobile Advertisements Serving Product
Table 69. Unity Ads Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 70. Unity Ads Recent Development
Table 71. AppLovin Company Detail
Table 72. AppLovin Business Overview
Table 73. AppLovin Mobile Advertisements Serving Product
Table 74. AppLovin Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 75. AppLovin Recent Development
Table 76. AdColony Company Detail
Table 77. AdColony Business Overview
Table 78. AdColony Mobile Advertisements Serving Product
Table 79. AdColony Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 80. AdColony Recent Development
Table 81. MoPub Company Detail
Table 82. MoPub Business Overview
Table 83. MoPub Mobile Advertisements Serving Product
Table 84. MoPub Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 85. MoPub Recent Development
Table 86. AT & T (AppNexus) Company Detail
Table 87. AT & T (AppNexus) Business Overview
Table 88. AT & T (AppNexus) Mobile Advertisements Serving Product
Table 89. AT & T (AppNexus) Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 90. AT & T (AppNexus) Recent Development
Table 91. EvaDav Company Detail
Table 92. EvaDav Business Overview
Table 93. EvaDav Mobile Advertisements Serving Product
Table 94. EvaDav Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 95. EvaDav Recent Development
Table 96. InMobi Company Detail
Table 97. InMobi Business Overview
Table 98. InMobi Mobile Advertisements Serving Product
Table 99. InMobi Revenue in Mobile Advertisements Serving Business (2019-2024) & (US$ Million)
Table 100. InMobi Recent Development
Table 101. Research Programs/Design for This Report
Table 102. Key Data Information from Secondary Sources
Table 103. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Mobile Advertisements Serving Market Size Comparison by Type (2024-2030) & (US$ Million)
Figure 2. Global Mobile Advertisements Serving Market Share by Type: 2023 VS 2030
Figure 3. First Party Ad Servers Features
Figure 4. Third Party Ad Servers Features
Figure 5. Global Mobile Advertisements Serving Market Size Comparison by Application (2024-2030) & (US$ Million)
Figure 6. Global Mobile Advertisements Serving Market Share by Application: 2023 VS 2030
Figure 7. For Website Case Studies
Figure 8. For APPs Case Studies
Figure 9. PC Software Case Studies
Figure 10. Mobile Advertisements Serving Report Years Considered
Figure 11. Global Mobile Advertisements Serving Market Size (US$ Million), Year-over-Year: 2019-2030
Figure 12. Global Mobile Advertisements Serving Market Size, (US$ Million), 2019 VS 2023 VS 2030
Figure 13. Global Mobile Advertisements Serving Market Share by Region: 2023 VS 2030
Figure 14. Global Mobile Advertisements Serving Market Share by Players in 2023
Figure 15. Global Top Mobile Advertisements Serving Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Mobile Advertisements Serving as of 2023)
Figure 16. The Top 10 and 5 Players Market Share by Mobile Advertisements Serving Revenue in 2023
Figure 17. North America Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 18. North America Mobile Advertisements Serving Market Share by Country (2019-2030)
Figure 19. United States Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 20. Canada Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 21. Europe Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 22. Europe Mobile Advertisements Serving Market Share by Country (2019-2030)
Figure 23. Germany Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 24. France Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 25. U.K. Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 26. Italy Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 27. Russia Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 28. Nordic Countries Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 29. Asia-Pacific Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 30. Asia-Pacific Mobile Advertisements Serving Market Share by Region (2019-2030)
Figure 31. China Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 32. Japan Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 33. South Korea Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 34. Southeast Asia Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 35. India Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 36. Australia Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 37. Latin America Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 38. Latin America Mobile Advertisements Serving Market Share by Country (2019-2030)
Figure 39. Mexico Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 40. Brazil Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 41. Middle East & Africa Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 42. Middle East & Africa Mobile Advertisements Serving Market Share by Country (2019-2030)
Figure 43. Turkey Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 44. Saudi Arabia Mobile Advertisements Serving Market Size YoY Growth (2019-2030) & (US$ Million)
Figure 45. Google Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 46. Meta Platforms Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 47. ironSource Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 48. Vungle Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 49. Unity Ads Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 50. AppLovin Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 51. AdColony Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 52. MoPub Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 53. AT & T (AppNexus) Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 54. EvaDav Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 55. InMobi Revenue Growth Rate in Mobile Advertisements Serving Business (2019-2024)
Figure 56. Bottom-up and Top-down Approaches for This Report
Figure 57. Data Triangulation
Figure 58. Key Executives Interviewed