The Market Reports

Call: +1-631-407-1315 / +91-750-729-1479
Email: sales@themarketreports.com

Global Mobile Advertising Software Market Research Report 2024

Global Mobile Advertising Software Market Research Report 2024

Publishing Date : Feb, 2024

License Type :
 

Report Code : 1908539

No of Pages : 74

Synopsis
Mobile advertising is the communication of products or services to mobile device and smartphone consumers. The mobile advertising spectrum ranges from short message service (SMS) text to interactive advertisements. Mobile advertising targets users according to specified demographics. Mobile networks identify related mobile profiles and preferences and displays corresponding advertisements when consumers download and uses data services like games, applications (apps) or ring tones. Mobile Advertising Software Marketalso works hand in hand with mobile marketing, which uses personal data collected and technology such as location services to personalize ads based on user preference, habits, or location.
The global Mobile Advertising Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
Mobile advertising means transferring of digital advertising content to mobile device users. It is cost-effective and highly targeted towards a specific group of mobile users. Mobile advertisers have realized the opportunities to use the mobile channel to reach the mass audience or an individual virtually from anywhere and anytime. Now, advertisers have more knowledge about their clients than ever before, which increases the effectiveness of a marketing campaign. Further, it enables advertisers to personalize and customize advertising for mobile users.
This report aims to provide a comprehensive presentation of the global market for Mobile Advertising Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Advertising Software.
Report Scope
The Mobile Advertising Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Mobile Advertising Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Mobile Advertising Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Marin Software
DoubleClick
Sizmek
Kenshoo
Choozle
MediaMath
AdRoll
Segment by Type
Cloud-Based
On-Premises
Segment by Application
Industrial
Commercial
Education
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Mobile Advertising Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile Advertising Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud-Based
1.2.3 On-Premises
1.3 Market by Application
1.3.1 Global Mobile Advertising Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Industrial
1.3.3 Commercial
1.3.4 Education
1.3.5 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile Advertising Software Market Perspective (2019-2030)
2.2 Mobile Advertising Software Growth Trends by Region
2.2.1 Global Mobile Advertising Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Mobile Advertising Software Historic Market Size by Region (2019-2024)
2.2.3 Mobile Advertising Software Forecasted Market Size by Region (2025-2030)
2.3 Mobile Advertising Software Market Dynamics
2.3.1 Mobile Advertising Software Industry Trends
2.3.2 Mobile Advertising Software Market Drivers
2.3.3 Mobile Advertising Software Market Challenges
2.3.4 Mobile Advertising Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Mobile Advertising Software Players by Revenue
3.1.1 Global Top Mobile Advertising Software Players by Revenue (2019-2024)
3.1.2 Global Mobile Advertising Software Revenue Market Share by Players (2019-2024)
3.2 Global Mobile Advertising Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Mobile Advertising Software Revenue
3.4 Global Mobile Advertising Software Market Concentration Ratio
3.4.1 Global Mobile Advertising Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Advertising Software Revenue in 2023
3.5 Mobile Advertising Software Key Players Head office and Area Served
3.6 Key Players Mobile Advertising Software Product Solution and Service
3.7 Date of Enter into Mobile Advertising Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile Advertising Software Breakdown Data by Type
4.1 Global Mobile Advertising Software Historic Market Size by Type (2019-2024)
4.2 Global Mobile Advertising Software Forecasted Market Size by Type (2025-2030)
5 Mobile Advertising Software Breakdown Data by Application
5.1 Global Mobile Advertising Software Historic Market Size by Application (2019-2024)
5.2 Global Mobile Advertising Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Mobile Advertising Software Market Size (2019-2030)
6.2 North America Mobile Advertising Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Mobile Advertising Software Market Size by Country (2019-2024)
6.4 North America Mobile Advertising Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Mobile Advertising Software Market Size (2019-2030)
7.2 Europe Mobile Advertising Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Mobile Advertising Software Market Size by Country (2019-2024)
7.4 Europe Mobile Advertising Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Mobile Advertising Software Market Size (2019-2030)
8.2 Asia-Pacific Mobile Advertising Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Mobile Advertising Software Market Size by Region (2019-2024)
8.4 Asia-Pacific Mobile Advertising Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Mobile Advertising Software Market Size (2019-2030)
9.2 Latin America Mobile Advertising Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Mobile Advertising Software Market Size by Country (2019-2024)
9.4 Latin America Mobile Advertising Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Mobile Advertising Software Market Size (2019-2030)
10.2 Middle East & Africa Mobile Advertising Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Mobile Advertising Software Market Size by Country (2019-2024)
10.4 Middle East & Africa Mobile Advertising Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Marin Software
11.1.1 Marin Software Company Detail
11.1.2 Marin Software Business Overview
11.1.3 Marin Software Mobile Advertising Software Introduction
11.1.4 Marin Software Revenue in Mobile Advertising Software Business (2019-2024)
11.1.5 Marin Software Recent Development
11.2 DoubleClick
11.2.1 DoubleClick Company Detail
11.2.2 DoubleClick Business Overview
11.2.3 DoubleClick Mobile Advertising Software Introduction
11.2.4 DoubleClick Revenue in Mobile Advertising Software Business (2019-2024)
11.2.5 DoubleClick Recent Development
11.3 Sizmek
11.3.1 Sizmek Company Detail
11.3.2 Sizmek Business Overview
11.3.3 Sizmek Mobile Advertising Software Introduction
11.3.4 Sizmek Revenue in Mobile Advertising Software Business (2019-2024)
11.3.5 Sizmek Recent Development
11.4 Kenshoo
11.4.1 Kenshoo Company Detail
11.4.2 Kenshoo Business Overview
11.4.3 Kenshoo Mobile Advertising Software Introduction
11.4.4 Kenshoo Revenue in Mobile Advertising Software Business (2019-2024)
11.4.5 Kenshoo Recent Development
11.5 Choozle
11.5.1 Choozle Company Detail
11.5.2 Choozle Business Overview
11.5.3 Choozle Mobile Advertising Software Introduction
11.5.4 Choozle Revenue in Mobile Advertising Software Business (2019-2024)
11.5.5 Choozle Recent Development
11.6 MediaMath
11.6.1 MediaMath Company Detail
11.6.2 MediaMath Business Overview
11.6.3 MediaMath Mobile Advertising Software Introduction
11.6.4 MediaMath Revenue in Mobile Advertising Software Business (2019-2024)
11.6.5 MediaMath Recent Development
11.7 AdRoll
11.7.1 AdRoll Company Detail
11.7.2 AdRoll Business Overview
11.7.3 AdRoll Mobile Advertising Software Introduction
11.7.4 AdRoll Revenue in Mobile Advertising Software Business (2019-2024)
11.7.5 AdRoll Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

Published By : QY Research

Why ‘The Market Reports’