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Global Mobile Augmented Reality (MAR) Market Research Report 2024
Synopsis
A mobile augmented reality application (MARA) is a type of mobile application that incorporates and complements built-in components in a mobile phone and provides a specialized application to deliver reality-based services and functions.
The global Mobile Augmented Reality (MAR) market was valued at US$ 8051.1 million in 2023 and is anticipated to reach US$ 84390 million by 2030, witnessing a CAGR of 39.6% during the forecast period 2024-2030.
North American market for Mobile Augmented Reality (MAR) is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Mobile Augmented Reality (MAR) is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Mobile Augmented Reality (MAR) in Medical Application is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Mobile Augmented Reality (MAR) include Google Inc., Qualcomm, Microsoft Corp., Infinity Augmented Reality, Samsung Electonics, Blippar.com, Daqri LLC, Wikitude GMBH and Metaio Gmbh, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Mobile Augmented Reality (MAR), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Augmented Reality (MAR).
Report Scope
The Mobile Augmented Reality (MAR) market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Mobile Augmented Reality (MAR) market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Mobile Augmented Reality (MAR) companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Google Inc.
Qualcomm
Microsoft Corp.
Infinity Augmented Reality
Samsung Electonics
Blippar.com
Daqri LLC
Wikitude GMBH
Metaio Gmbh
Catchoom Technologies
Atheer
Aurasma
Segment by Type
Monitor-Based
Video See-through HMD
Head-mounted Displays
Segment by Application
Medical Application
Visual Art & Games
Industrial Application
Military & Navigation
Other
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Mobile Augmented Reality (MAR) companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
A mobile augmented reality application (MARA) is a type of mobile application that incorporates and complements built-in components in a mobile phone and provides a specialized application to deliver reality-based services and functions.
The global Mobile Augmented Reality (MAR) market was valued at US$ 8051.1 million in 2023 and is anticipated to reach US$ 84390 million by 2030, witnessing a CAGR of 39.6% during the forecast period 2024-2030.
North American market for Mobile Augmented Reality (MAR) is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Mobile Augmented Reality (MAR) is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Mobile Augmented Reality (MAR) in Medical Application is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Mobile Augmented Reality (MAR) include Google Inc., Qualcomm, Microsoft Corp., Infinity Augmented Reality, Samsung Electonics, Blippar.com, Daqri LLC, Wikitude GMBH and Metaio Gmbh, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Mobile Augmented Reality (MAR), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Mobile Augmented Reality (MAR).
Report Scope
The Mobile Augmented Reality (MAR) market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Mobile Augmented Reality (MAR) market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Mobile Augmented Reality (MAR) companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Google Inc.
Qualcomm
Microsoft Corp.
Infinity Augmented Reality
Samsung Electonics
Blippar.com
Daqri LLC
Wikitude GMBH
Metaio Gmbh
Catchoom Technologies
Atheer
Aurasma
Segment by Type
Monitor-Based
Video See-through HMD
Head-mounted Displays
Segment by Application
Medical Application
Visual Art & Games
Industrial Application
Military & Navigation
Other
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Mobile Augmented Reality (MAR) companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Mobile Augmented Reality (MAR) Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Monitor-Based
1.2.3 Video See-through HMD
1.2.4 Head-mounted Displays
1.3 Market by Application
1.3.1 Global Mobile Augmented Reality (MAR) Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Medical Application
1.3.3 Visual Art & Games
1.3.4 Industrial Application
1.3.5 Military & Navigation
1.3.6 Other
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Mobile Augmented Reality (MAR) Market Perspective (2019-2030)
2.2 Mobile Augmented Reality (MAR) Growth Trends by Region
2.2.1 Global Mobile Augmented Reality (MAR) Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Mobile Augmented Reality (MAR) Historic Market Size by Region (2019-2024)
2.2.3 Mobile Augmented Reality (MAR) Forecasted Market Size by Region (2025-2030)
2.3 Mobile Augmented Reality (MAR) Market Dynamics
2.3.1 Mobile Augmented Reality (MAR) Industry Trends
2.3.2 Mobile Augmented Reality (MAR) Market Drivers
2.3.3 Mobile Augmented Reality (MAR) Market Challenges
2.3.4 Mobile Augmented Reality (MAR) Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Mobile Augmented Reality (MAR) Players by Revenue
3.1.1 Global Top Mobile Augmented Reality (MAR) Players by Revenue (2019-2024)
3.1.2 Global Mobile Augmented Reality (MAR) Revenue Market Share by Players (2019-2024)
3.2 Global Mobile Augmented Reality (MAR) Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Mobile Augmented Reality (MAR) Revenue
3.4 Global Mobile Augmented Reality (MAR) Market Concentration Ratio
3.4.1 Global Mobile Augmented Reality (MAR) Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Mobile Augmented Reality (MAR) Revenue in 2023
3.5 Mobile Augmented Reality (MAR) Key Players Head office and Area Served
3.6 Key Players Mobile Augmented Reality (MAR) Product Solution and Service
3.7 Date of Enter into Mobile Augmented Reality (MAR) Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Mobile Augmented Reality (MAR) Breakdown Data by Type
4.1 Global Mobile Augmented Reality (MAR) Historic Market Size by Type (2019-2024)
4.2 Global Mobile Augmented Reality (MAR) Forecasted Market Size by Type (2025-2030)
5 Mobile Augmented Reality (MAR) Breakdown Data by Application
5.1 Global Mobile Augmented Reality (MAR) Historic Market Size by Application (2019-2024)
5.2 Global Mobile Augmented Reality (MAR) Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Mobile Augmented Reality (MAR) Market Size (2019-2030)
6.2 North America Mobile Augmented Reality (MAR) Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Mobile Augmented Reality (MAR) Market Size by Country (2019-2024)
6.4 North America Mobile Augmented Reality (MAR) Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Mobile Augmented Reality (MAR) Market Size (2019-2030)
7.2 Europe Mobile Augmented Reality (MAR) Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Mobile Augmented Reality (MAR) Market Size by Country (2019-2024)
7.4 Europe Mobile Augmented Reality (MAR) Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Mobile Augmented Reality (MAR) Market Size (2019-2030)
8.2 Asia-Pacific Mobile Augmented Reality (MAR) Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Mobile Augmented Reality (MAR) Market Size by Region (2019-2024)
8.4 Asia-Pacific Mobile Augmented Reality (MAR) Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Mobile Augmented Reality (MAR) Market Size (2019-2030)
9.2 Latin America Mobile Augmented Reality (MAR) Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Mobile Augmented Reality (MAR) Market Size by Country (2019-2024)
9.4 Latin America Mobile Augmented Reality (MAR) Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Mobile Augmented Reality (MAR) Market Size (2019-2030)
10.2 Middle East & Africa Mobile Augmented Reality (MAR) Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Mobile Augmented Reality (MAR) Market Size by Country (2019-2024)
10.4 Middle East & Africa Mobile Augmented Reality (MAR) Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Google Inc.
11.1.1 Google Inc. Company Detail
11.1.2 Google Inc. Business Overview
11.1.3 Google Inc. Mobile Augmented Reality (MAR) Introduction
11.1.4 Google Inc. Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.1.5 Google Inc. Recent Development
11.2 Qualcomm
11.2.1 Qualcomm Company Detail
11.2.2 Qualcomm Business Overview
11.2.3 Qualcomm Mobile Augmented Reality (MAR) Introduction
11.2.4 Qualcomm Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.2.5 Qualcomm Recent Development
11.3 Microsoft Corp.
11.3.1 Microsoft Corp. Company Detail
11.3.2 Microsoft Corp. Business Overview
11.3.3 Microsoft Corp. Mobile Augmented Reality (MAR) Introduction
11.3.4 Microsoft Corp. Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.3.5 Microsoft Corp. Recent Development
11.4 Infinity Augmented Reality
11.4.1 Infinity Augmented Reality Company Detail
11.4.2 Infinity Augmented Reality Business Overview
11.4.3 Infinity Augmented Reality Mobile Augmented Reality (MAR) Introduction
11.4.4 Infinity Augmented Reality Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.4.5 Infinity Augmented Reality Recent Development
11.5 Samsung Electonics
11.5.1 Samsung Electonics Company Detail
11.5.2 Samsung Electonics Business Overview
11.5.3 Samsung Electonics Mobile Augmented Reality (MAR) Introduction
11.5.4 Samsung Electonics Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.5.5 Samsung Electonics Recent Development
11.6 Blippar.com
11.6.1 Blippar.com Company Detail
11.6.2 Blippar.com Business Overview
11.6.3 Blippar.com Mobile Augmented Reality (MAR) Introduction
11.6.4 Blippar.com Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.6.5 Blippar.com Recent Development
11.7 Daqri LLC
11.7.1 Daqri LLC Company Detail
11.7.2 Daqri LLC Business Overview
11.7.3 Daqri LLC Mobile Augmented Reality (MAR) Introduction
11.7.4 Daqri LLC Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.7.5 Daqri LLC Recent Development
11.8 Wikitude GMBH
11.8.1 Wikitude GMBH Company Detail
11.8.2 Wikitude GMBH Business Overview
11.8.3 Wikitude GMBH Mobile Augmented Reality (MAR) Introduction
11.8.4 Wikitude GMBH Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.8.5 Wikitude GMBH Recent Development
11.9 Metaio Gmbh
11.9.1 Metaio Gmbh Company Detail
11.9.2 Metaio Gmbh Business Overview
11.9.3 Metaio Gmbh Mobile Augmented Reality (MAR) Introduction
11.9.4 Metaio Gmbh Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.9.5 Metaio Gmbh Recent Development
11.10 Catchoom Technologies
11.10.1 Catchoom Technologies Company Detail
11.10.2 Catchoom Technologies Business Overview
11.10.3 Catchoom Technologies Mobile Augmented Reality (MAR) Introduction
11.10.4 Catchoom Technologies Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.10.5 Catchoom Technologies Recent Development
11.11 Atheer
11.11.1 Atheer Company Detail
11.11.2 Atheer Business Overview
11.11.3 Atheer Mobile Augmented Reality (MAR) Introduction
11.11.4 Atheer Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.11.5 Atheer Recent Development
11.12 Aurasma
11.12.1 Aurasma Company Detail
11.12.2 Aurasma Business Overview
11.12.3 Aurasma Mobile Augmented Reality (MAR) Introduction
11.12.4 Aurasma Revenue in Mobile Augmented Reality (MAR) Business (2019-2024)
11.12.5 Aurasma Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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