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Global Product Analytics Tools Market Research Report 2024
Synopsis
Product Analytics Tools are software applications that help companies analyze and understand how users interact with their products or services. They collect data on user behavior, such as what actions they take, how frequently they use the product, and what features they prefer. They then provide insights that can be used to improve the product, make data-driven decisions, and optimize business outcomes. Product Analytics Tools typically offer features such as event tracking, user behavior analysis, conversion funnel analysis, A/B testing, and cohort analysis.
The global Product Analytics Tools market was valued at US$ 4312 million in 2023 and is anticipated to reach US$ 6502.4 million by 2030, witnessing a CAGR of 5.9% during the forecast period 2024-2030.
The industry trend of Product Analytics Tools is expected to grow as more companies seek to make their products more agile and accessible via self-service, while also reducing complexity and cost. The market is also influenced by the increased adoption of cloud computing and new age technologies such as AI and ML, as well as the rise in digitalization and the need for addressing various business problems faster.
This report aims to provide a comprehensive presentation of the global market for Product Analytics Tools, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Product Analytics Tools.
Report Scope
The Product Analytics Tools market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Product Analytics Tools market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Product Analytics Tools companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Looker
Amplitude
Atlassian
Heap Analytics
Sisense
Woopra
Pendo
Mixpanel
Glassbox
LogRocket
Contentsquare
FullStory
Gainsight PX
Whatfix
PostHog
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Product Analytics Tools companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Product Analytics Tools are software applications that help companies analyze and understand how users interact with their products or services. They collect data on user behavior, such as what actions they take, how frequently they use the product, and what features they prefer. They then provide insights that can be used to improve the product, make data-driven decisions, and optimize business outcomes. Product Analytics Tools typically offer features such as event tracking, user behavior analysis, conversion funnel analysis, A/B testing, and cohort analysis.
The global Product Analytics Tools market was valued at US$ 4312 million in 2023 and is anticipated to reach US$ 6502.4 million by 2030, witnessing a CAGR of 5.9% during the forecast period 2024-2030.
The industry trend of Product Analytics Tools is expected to grow as more companies seek to make their products more agile and accessible via self-service, while also reducing complexity and cost. The market is also influenced by the increased adoption of cloud computing and new age technologies such as AI and ML, as well as the rise in digitalization and the need for addressing various business problems faster.
This report aims to provide a comprehensive presentation of the global market for Product Analytics Tools, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Product Analytics Tools.
Report Scope
The Product Analytics Tools market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Product Analytics Tools market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Product Analytics Tools companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Looker
Amplitude
Atlassian
Heap Analytics
Sisense
Woopra
Pendo
Mixpanel
Glassbox
LogRocket
Contentsquare
FullStory
Gainsight PX
Whatfix
PostHog
Segment by Type
Cloud Based
Web Based
Segment by Application
Large Enterprises
SMEs
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Product Analytics Tools companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Product Analytics Tools Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud Based
1.2.3 Web Based
1.3 Market by Application
1.3.1 Global Product Analytics Tools Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Large Enterprises
1.3.3 SMEs
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Product Analytics Tools Market Perspective (2019-2030)
2.2 Product Analytics Tools Growth Trends by Region
2.2.1 Global Product Analytics Tools Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Product Analytics Tools Historic Market Size by Region (2019-2024)
2.2.3 Product Analytics Tools Forecasted Market Size by Region (2025-2030)
2.3 Product Analytics Tools Market Dynamics
2.3.1 Product Analytics Tools Industry Trends
2.3.2 Product Analytics Tools Market Drivers
2.3.3 Product Analytics Tools Market Challenges
2.3.4 Product Analytics Tools Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Product Analytics Tools Players by Revenue
3.1.1 Global Top Product Analytics Tools Players by Revenue (2019-2024)
3.1.2 Global Product Analytics Tools Revenue Market Share by Players (2019-2024)
3.2 Global Product Analytics Tools Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Product Analytics Tools Revenue
3.4 Global Product Analytics Tools Market Concentration Ratio
3.4.1 Global Product Analytics Tools Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Product Analytics Tools Revenue in 2023
3.5 Product Analytics Tools Key Players Head office and Area Served
3.6 Key Players Product Analytics Tools Product Solution and Service
3.7 Date of Enter into Product Analytics Tools Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Product Analytics Tools Breakdown Data by Type
4.1 Global Product Analytics Tools Historic Market Size by Type (2019-2024)
4.2 Global Product Analytics Tools Forecasted Market Size by Type (2025-2030)
5 Product Analytics Tools Breakdown Data by Application
5.1 Global Product Analytics Tools Historic Market Size by Application (2019-2024)
5.2 Global Product Analytics Tools Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Product Analytics Tools Market Size (2019-2030)
6.2 North America Product Analytics Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Product Analytics Tools Market Size by Country (2019-2024)
6.4 North America Product Analytics Tools Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Product Analytics Tools Market Size (2019-2030)
7.2 Europe Product Analytics Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Product Analytics Tools Market Size by Country (2019-2024)
7.4 Europe Product Analytics Tools Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Product Analytics Tools Market Size (2019-2030)
8.2 Asia-Pacific Product Analytics Tools Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Product Analytics Tools Market Size by Region (2019-2024)
8.4 Asia-Pacific Product Analytics Tools Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Product Analytics Tools Market Size (2019-2030)
9.2 Latin America Product Analytics Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Product Analytics Tools Market Size by Country (2019-2024)
9.4 Latin America Product Analytics Tools Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Product Analytics Tools Market Size (2019-2030)
10.2 Middle East & Africa Product Analytics Tools Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Product Analytics Tools Market Size by Country (2019-2024)
10.4 Middle East & Africa Product Analytics Tools Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Looker
11.1.1 Looker Company Detail
11.1.2 Looker Business Overview
11.1.3 Looker Product Analytics Tools Introduction
11.1.4 Looker Revenue in Product Analytics Tools Business (2019-2024)
11.1.5 Looker Recent Development
11.2 Amplitude
11.2.1 Amplitude Company Detail
11.2.2 Amplitude Business Overview
11.2.3 Amplitude Product Analytics Tools Introduction
11.2.4 Amplitude Revenue in Product Analytics Tools Business (2019-2024)
11.2.5 Amplitude Recent Development
11.3 Atlassian
11.3.1 Atlassian Company Detail
11.3.2 Atlassian Business Overview
11.3.3 Atlassian Product Analytics Tools Introduction
11.3.4 Atlassian Revenue in Product Analytics Tools Business (2019-2024)
11.3.5 Atlassian Recent Development
11.4 Heap Analytics
11.4.1 Heap Analytics Company Detail
11.4.2 Heap Analytics Business Overview
11.4.3 Heap Analytics Product Analytics Tools Introduction
11.4.4 Heap Analytics Revenue in Product Analytics Tools Business (2019-2024)
11.4.5 Heap Analytics Recent Development
11.5 Sisense
11.5.1 Sisense Company Detail
11.5.2 Sisense Business Overview
11.5.3 Sisense Product Analytics Tools Introduction
11.5.4 Sisense Revenue in Product Analytics Tools Business (2019-2024)
11.5.5 Sisense Recent Development
11.6 Woopra
11.6.1 Woopra Company Detail
11.6.2 Woopra Business Overview
11.6.3 Woopra Product Analytics Tools Introduction
11.6.4 Woopra Revenue in Product Analytics Tools Business (2019-2024)
11.6.5 Woopra Recent Development
11.7 Pendo
11.7.1 Pendo Company Detail
11.7.2 Pendo Business Overview
11.7.3 Pendo Product Analytics Tools Introduction
11.7.4 Pendo Revenue in Product Analytics Tools Business (2019-2024)
11.7.5 Pendo Recent Development
11.8 Mixpanel
11.8.1 Mixpanel Company Detail
11.8.2 Mixpanel Business Overview
11.8.3 Mixpanel Product Analytics Tools Introduction
11.8.4 Mixpanel Revenue in Product Analytics Tools Business (2019-2024)
11.8.5 Mixpanel Recent Development
11.9 Glassbox
11.9.1 Glassbox Company Detail
11.9.2 Glassbox Business Overview
11.9.3 Glassbox Product Analytics Tools Introduction
11.9.4 Glassbox Revenue in Product Analytics Tools Business (2019-2024)
11.9.5 Glassbox Recent Development
11.10 LogRocket
11.10.1 LogRocket Company Detail
11.10.2 LogRocket Business Overview
11.10.3 LogRocket Product Analytics Tools Introduction
11.10.4 LogRocket Revenue in Product Analytics Tools Business (2019-2024)
11.10.5 LogRocket Recent Development
11.11 Contentsquare
11.11.1 Contentsquare Company Detail
11.11.2 Contentsquare Business Overview
11.11.3 Contentsquare Product Analytics Tools Introduction
11.11.4 Contentsquare Revenue in Product Analytics Tools Business (2019-2024)
11.11.5 Contentsquare Recent Development
11.12 FullStory
11.12.1 FullStory Company Detail
11.12.2 FullStory Business Overview
11.12.3 FullStory Product Analytics Tools Introduction
11.12.4 FullStory Revenue in Product Analytics Tools Business (2019-2024)
11.12.5 FullStory Recent Development
11.13 Gainsight PX
11.13.1 Gainsight PX Company Detail
11.13.2 Gainsight PX Business Overview
11.13.3 Gainsight PX Product Analytics Tools Introduction
11.13.4 Gainsight PX Revenue in Product Analytics Tools Business (2019-2024)
11.13.5 Gainsight PX Recent Development
11.14 Whatfix
11.14.1 Whatfix Company Detail
11.14.2 Whatfix Business Overview
11.14.3 Whatfix Product Analytics Tools Introduction
11.14.4 Whatfix Revenue in Product Analytics Tools Business (2019-2024)
11.14.5 Whatfix Recent Development
11.15 PostHog
11.15.1 PostHog Company Detail
11.15.2 PostHog Business Overview
11.15.3 PostHog Product Analytics Tools Introduction
11.15.4 PostHog Revenue in Product Analytics Tools Business (2019-2024)
11.15.5 PostHog Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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