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Global Real-Time Marketing Services Market Research Report 2024

Global Real-Time Marketing Services Market Research Report 2024

Publishing Date : Jan, 2024

License Type :
 

Report Code : 1894397

No of Pages : 103

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Synopsis
Real-Time Marketing is marketing performed "on-the-fly" to determine an appropriate or optimal approach to a particular customer at a particular time and place. It is a form of market research inbound marketing that seeks the most appropriate offer for a given customer sales opportunity, reversing the traditional outbound marketing (or interruption marketing) which aims to acquire appropriate customers for a given 'pre-defined' offer. The dynamic 'just-in-time' decision making behind a real-time offer aims to exploit a given customer interaction defined by web-site clicks or verbal contact center conversation.
Real-Time Marketing Services is a service provided by a professional marketing agency or platform designed to help enterprises implement real-time marketing strategies and activities. These services usually combine technical means such as real-time data analysis, personalized recommendations and instant interaction to meet consumers' personalized needs and improve user experience.
The global Real-Time Marketing Services market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
North American market for Real-Time Marketing Services is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Real-Time Marketing Services is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Real-Time Marketing Services in Retail is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Real-Time Marketing Services include IBM, Google, Microsoft, Oracle, Pega, SAP, Salesforce, Darwin Pricing and Pinpoint Systems, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Real-Time Marketing Services, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Real-Time Marketing Services.
Report Scope
The Real-Time Marketing Services market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Real-Time Marketing Services market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Real-Time Marketing Services companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
IBM
Google
Microsoft
Oracle
Pega
SAP
Salesforce
Darwin Pricing
Pinpoint Systems
HubSpot
Adobe
Marketo
Clerk.io
Klevu
Nosto
Prediggo
NGDATA
Marigold Engage+
Umnico
Emarsys
Comviva
SendPulse
Lemnisk
Segment by Type
Cloud-Based
On-premises
Segment by Application
Retail
BFSI
Travel and Hospitality
Healthcare
Others
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Real-Time Marketing Services companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index
1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Real-Time Marketing Services Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud-Based
1.2.3 On-premises
1.3 Market by Application
1.3.1 Global Real-Time Marketing Services Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Retail
1.3.3 BFSI
1.3.4 Travel and Hospitality
1.3.5 Healthcare
1.3.6 Others
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Real-Time Marketing Services Market Perspective (2019-2030)
2.2 Real-Time Marketing Services Growth Trends by Region
2.2.1 Global Real-Time Marketing Services Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Real-Time Marketing Services Historic Market Size by Region (2019-2024)
2.2.3 Real-Time Marketing Services Forecasted Market Size by Region (2025-2030)
2.3 Real-Time Marketing Services Market Dynamics
2.3.1 Real-Time Marketing Services Industry Trends
2.3.2 Real-Time Marketing Services Market Drivers
2.3.3 Real-Time Marketing Services Market Challenges
2.3.4 Real-Time Marketing Services Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Real-Time Marketing Services Players by Revenue
3.1.1 Global Top Real-Time Marketing Services Players by Revenue (2019-2024)
3.1.2 Global Real-Time Marketing Services Revenue Market Share by Players (2019-2024)
3.2 Global Real-Time Marketing Services Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Real-Time Marketing Services Revenue
3.4 Global Real-Time Marketing Services Market Concentration Ratio
3.4.1 Global Real-Time Marketing Services Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Real-Time Marketing Services Revenue in 2023
3.5 Real-Time Marketing Services Key Players Head office and Area Served
3.6 Key Players Real-Time Marketing Services Product Solution and Service
3.7 Date of Enter into Real-Time Marketing Services Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Real-Time Marketing Services Breakdown Data by Type
4.1 Global Real-Time Marketing Services Historic Market Size by Type (2019-2024)
4.2 Global Real-Time Marketing Services Forecasted Market Size by Type (2025-2030)
5 Real-Time Marketing Services Breakdown Data by Application
5.1 Global Real-Time Marketing Services Historic Market Size by Application (2019-2024)
5.2 Global Real-Time Marketing Services Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Real-Time Marketing Services Market Size (2019-2030)
6.2 North America Real-Time Marketing Services Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Real-Time Marketing Services Market Size by Country (2019-2024)
6.4 North America Real-Time Marketing Services Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Real-Time Marketing Services Market Size (2019-2030)
7.2 Europe Real-Time Marketing Services Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Real-Time Marketing Services Market Size by Country (2019-2024)
7.4 Europe Real-Time Marketing Services Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Real-Time Marketing Services Market Size (2019-2030)
8.2 Asia-Pacific Real-Time Marketing Services Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Real-Time Marketing Services Market Size by Region (2019-2024)
8.4 Asia-Pacific Real-Time Marketing Services Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Real-Time Marketing Services Market Size (2019-2030)
9.2 Latin America Real-Time Marketing Services Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Real-Time Marketing Services Market Size by Country (2019-2024)
9.4 Latin America Real-Time Marketing Services Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Real-Time Marketing Services Market Size (2019-2030)
10.2 Middle East & Africa Real-Time Marketing Services Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Real-Time Marketing Services Market Size by Country (2019-2024)
10.4 Middle East & Africa Real-Time Marketing Services Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 IBM
11.1.1 IBM Company Detail
11.1.2 IBM Business Overview
11.1.3 IBM Real-Time Marketing Services Introduction
11.1.4 IBM Revenue in Real-Time Marketing Services Business (2019-2024)
11.1.5 IBM Recent Development
11.2 Google
11.2.1 Google Company Detail
11.2.2 Google Business Overview
11.2.3 Google Real-Time Marketing Services Introduction
11.2.4 Google Revenue in Real-Time Marketing Services Business (2019-2024)
11.2.5 Google Recent Development
11.3 Microsoft
11.3.1 Microsoft Company Detail
11.3.2 Microsoft Business Overview
11.3.3 Microsoft Real-Time Marketing Services Introduction
11.3.4 Microsoft Revenue in Real-Time Marketing Services Business (2019-2024)
11.3.5 Microsoft Recent Development
11.4 Oracle
11.4.1 Oracle Company Detail
11.4.2 Oracle Business Overview
11.4.3 Oracle Real-Time Marketing Services Introduction
11.4.4 Oracle Revenue in Real-Time Marketing Services Business (2019-2024)
11.4.5 Oracle Recent Development
11.5 Pega
11.5.1 Pega Company Detail
11.5.2 Pega Business Overview
11.5.3 Pega Real-Time Marketing Services Introduction
11.5.4 Pega Revenue in Real-Time Marketing Services Business (2019-2024)
11.5.5 Pega Recent Development
11.6 SAP
11.6.1 SAP Company Detail
11.6.2 SAP Business Overview
11.6.3 SAP Real-Time Marketing Services Introduction
11.6.4 SAP Revenue in Real-Time Marketing Services Business (2019-2024)
11.6.5 SAP Recent Development
11.7 Salesforce
11.7.1 Salesforce Company Detail
11.7.2 Salesforce Business Overview
11.7.3 Salesforce Real-Time Marketing Services Introduction
11.7.4 Salesforce Revenue in Real-Time Marketing Services Business (2019-2024)
11.7.5 Salesforce Recent Development
11.8 Darwin Pricing
11.8.1 Darwin Pricing Company Detail
11.8.2 Darwin Pricing Business Overview
11.8.3 Darwin Pricing Real-Time Marketing Services Introduction
11.8.4 Darwin Pricing Revenue in Real-Time Marketing Services Business (2019-2024)
11.8.5 Darwin Pricing Recent Development
11.9 Pinpoint Systems
11.9.1 Pinpoint Systems Company Detail
11.9.2 Pinpoint Systems Business Overview
11.9.3 Pinpoint Systems Real-Time Marketing Services Introduction
11.9.4 Pinpoint Systems Revenue in Real-Time Marketing Services Business (2019-2024)
11.9.5 Pinpoint Systems Recent Development
11.10 HubSpot
11.10.1 HubSpot Company Detail
11.10.2 HubSpot Business Overview
11.10.3 HubSpot Real-Time Marketing Services Introduction
11.10.4 HubSpot Revenue in Real-Time Marketing Services Business (2019-2024)
11.10.5 HubSpot Recent Development
11.11 Adobe
11.11.1 Adobe Company Detail
11.11.2 Adobe Business Overview
11.11.3 Adobe Real-Time Marketing Services Introduction
11.11.4 Adobe Revenue in Real-Time Marketing Services Business (2019-2024)
11.11.5 Adobe Recent Development
11.12 Marketo
11.12.1 Marketo Company Detail
11.12.2 Marketo Business Overview
11.12.3 Marketo Real-Time Marketing Services Introduction
11.12.4 Marketo Revenue in Real-Time Marketing Services Business (2019-2024)
11.12.5 Marketo Recent Development
11.13 Clerk.io
11.13.1 Clerk.io Company Detail
11.13.2 Clerk.io Business Overview
11.13.3 Clerk.io Real-Time Marketing Services Introduction
11.13.4 Clerk.io Revenue in Real-Time Marketing Services Business (2019-2024)
11.13.5 Clerk.io Recent Development
11.14 Klevu
11.14.1 Klevu Company Detail
11.14.2 Klevu Business Overview
11.14.3 Klevu Real-Time Marketing Services Introduction
11.14.4 Klevu Revenue in Real-Time Marketing Services Business (2019-2024)
11.14.5 Klevu Recent Development
11.15 Nosto
11.15.1 Nosto Company Detail
11.15.2 Nosto Business Overview
11.15.3 Nosto Real-Time Marketing Services Introduction
11.15.4 Nosto Revenue in Real-Time Marketing Services Business (2019-2024)
11.15.5 Nosto Recent Development
11.16 Prediggo
11.16.1 Prediggo Company Detail
11.16.2 Prediggo Business Overview
11.16.3 Prediggo Real-Time Marketing Services Introduction
11.16.4 Prediggo Revenue in Real-Time Marketing Services Business (2019-2024)
11.16.5 Prediggo Recent Development
11.17 NGDATA
11.17.1 NGDATA Company Detail
11.17.2 NGDATA Business Overview
11.17.3 NGDATA Real-Time Marketing Services Introduction
11.17.4 NGDATA Revenue in Real-Time Marketing Services Business (2019-2024)
11.17.5 NGDATA Recent Development
11.18 Marigold Engage+
11.18.1 Marigold Engage+ Company Detail
11.18.2 Marigold Engage+ Business Overview
11.18.3 Marigold Engage+ Real-Time Marketing Services Introduction
11.18.4 Marigold Engage+ Revenue in Real-Time Marketing Services Business (2019-2024)
11.18.5 Marigold Engage+ Recent Development
11.19 Umnico
11.19.1 Umnico Company Detail
11.19.2 Umnico Business Overview
11.19.3 Umnico Real-Time Marketing Services Introduction
11.19.4 Umnico Revenue in Real-Time Marketing Services Business (2019-2024)
11.19.5 Umnico Recent Development
11.20 Emarsys
11.20.1 Emarsys Company Detail
11.20.2 Emarsys Business Overview
11.20.3 Emarsys Real-Time Marketing Services Introduction
11.20.4 Emarsys Revenue in Real-Time Marketing Services Business (2019-2024)
11.20.5 Emarsys Recent Development
11.21 Comviva
11.21.1 Comviva Company Detail
11.21.2 Comviva Business Overview
11.21.3 Comviva Real-Time Marketing Services Introduction
11.21.4 Comviva Revenue in Real-Time Marketing Services Business (2019-2024)
11.21.5 Comviva Recent Development
11.22 SendPulse
11.22.1 SendPulse Company Detail
11.22.2 SendPulse Business Overview
11.22.3 SendPulse Real-Time Marketing Services Introduction
11.22.4 SendPulse Revenue in Real-Time Marketing Services Business (2019-2024)
11.22.5 SendPulse Recent Development
11.23 Lemnisk
11.23.1 Lemnisk Company Detail
11.23.2 Lemnisk Business Overview
11.23.3 Lemnisk Real-Time Marketing Services Introduction
11.23.4 Lemnisk Revenue in Real-Time Marketing Services Business (2019-2024)
11.23.5 Lemnisk Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details

Published By : QY Research

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