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A smart toy is an interactive toy which effectively has its own intelligence by virtue of on-board electronics. These enable it to learn, behave according to preset patterns, and alter its actions depending upon environmental stimuli and user input. It may be networked together with other smart toys or a personal computer in order to enhance its play value or educational features.
The global Smart Toys market was valued at US$ 4305.5 million in 2023 and is anticipated to reach US$ 5670.1 million by 2030, witnessing a CAGR of 3.9% during the forecast period 2024-2030.
Smart toys frequently have extensive multimedia capabilities, and these can be utilized to produce a realistic, animated, simulated personality for the toy.
This report aims to provide a comprehensive presentation of the global market for Smart Toys, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Smart Toys.
Report Scope
The Smart Toys market size, estimations, and forecasts are provided in terms of sales volume (K Units) and revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Smart Toys market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Smart Toys manufacturers, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
By Company
- LEGO
- Mattel
- Hasbro
- Bandai
- Tomy
- Gigotoys
- Activision Blizzard
- Simba Dickie Group
- Playmobil
- Makeblock
- Silverlit Toys
- Jakks Pacific
- Kids2
- Sony
- Spin Master
- Ubtech Robotics
- VTech Holdings
Segment by Type
- Toy Robots
- Educational Robots
- Others
Segment by Application
- Supermarkets and Hypermarkets
- Specialist Retailers
- Online Retailers
- Toy Shops
- Others
Consumption by Region
- North America (United States, Canada)
- Europe (Germany, France, U.K., Italy, Russia)
- Asia-Pacific (China, Japan, South Korea, India, Australia, China Taiwan, Indonesia, Thailand, Malaysia)
- Latin America (Mexico, Brazil, Argentina)
- Middle East & Africa (Turkey, Saudi Arabia, UAE)
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by region, by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Detailed analysis of Smart Toys manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 3: Sales, revenue of Smart Toys in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and market size of each country in the world.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 7: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 8: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 9: The main points and conclusions of the report.
1 Smart Toys Market Overview
1.1 Product Overview and Scope of Smart Toys
1.2 Smart Toys Segment by Type
1.2.1 Global Smart Toys Market Value Comparison by Type (2024-2030)
1.2.2 Toy Robots
1.2.3 Educational Robots
1.2.4 Others
1.3 Smart Toys Segment by Application
1.3.1 Global Smart Toys Market Value by Application: (2024-2030)
1.3.2 Supermarkets and Hypermarkets
1.3.3 Specialist Retailers
1.3.4 Online Retailers
1.3.5 Toy Shops
1.3.6 Others
1.4 Global Smart Toys Market Size Estimates and Forecasts
1.4.1 Global Smart Toys Revenue 2019-2030
1.4.2 Global Smart Toys Sales 2019-2030
1.4.3 Global Smart Toys Market Average Price (2019-2030)
1.5 Assumptions and Limitations
2 Smart Toys Market Competition by Manufacturers
2.1 Global Smart Toys Sales Market Share by Manufacturers (2019-2024)
2.2 Global Smart Toys Revenue Market Share by Manufacturers (2019-2024)
2.3 Global Smart Toys Average Price by Manufacturers (2019-2024)
2.4 Global Smart Toys Industry Ranking 2022 VS 2023 VS 2024
2.5 Global Key Manufacturers of Smart Toys, Manufacturing Sites & Headquarters
2.6 Global Key Manufacturers of Smart Toys, Product Type & Application
2.7 Smart Toys Market Competitive Situation and Trends
2.7.1 Smart Toys Market Concentration Rate
2.7.2 The Global Top 5 and Top 10 Largest Smart Toys Players Market Share by Revenue
2.7.3 Global Smart Toys Market Share by Company Type (Tier 1, Tier 2 and Tier 3)
2.8 Manufacturers Mergers & Acquisitions, Expansion Plans
3 Smart Toys Retrospective Market Scenario by Region
3.1 Global Smart Toys Market Size by Region: 2019 Versus 2023 Versus 2030
3.2 Global Smart Toys Global Smart Toys Sales by Region: 2019-2030
3.2.1 Global Smart Toys Sales by Region: 2019-2024
3.2.2 Global Smart Toys Sales by Region: 2025-2030
3.3 Global Smart Toys Global Smart Toys Revenue by Region: 2019-2030
3.3.1 Global Smart Toys Revenue by Region: 2019-2024
3.3.2 Global Smart Toys Revenue by Region: 2025-2030
3.4 North America Smart Toys Market Facts & Figures by Country
3.4.1 North America Smart Toys Market Size by Country: 2019 VS 2023 VS 2030
3.4.2 North America Smart Toys Sales by Country (2019-2030)
3.4.3 North America Smart Toys Revenue by Country (2019-2030)
3.4.4 U.S.
3.4.5 Canada
3.5 Europe Smart Toys Market Facts & Figures by Country
3.5.1 Europe Smart Toys Market Size by Country: 2019 VS 2023 VS 2030
3.5.2 Europe Smart Toys Sales by Country (2019-2030)
3.5.3 Europe Smart Toys Revenue by Country (2019-2030)
3.5.4 Germany
3.5.5 France
3.5.6 U.K.
3.5.7 Italy
3.5.8 Russia
3.6 Asia Pacific Smart Toys Market Facts & Figures by Country
3.6.1 Asia Pacific Smart Toys Market Size by Country: 2019 VS 2023 VS 2030
3.6.2 Asia Pacific Smart Toys Sales by Country (2019-2030)
3.6.3 Asia Pacific Smart Toys Revenue by Country (2019-2030)
3.6.4 China
3.6.5 Japan
3.6.6 South Korea
3.6.7 India
3.6.8 Australia
3.6.9 Taiwan
3.6.10 Indonesia
3.6.11 Thailand
3.6.12 Malaysia
3.6.13 Philippines
3.7 Latin America Smart Toys Market Facts & Figures by Country
3.7.1 Latin America Smart Toys Market Size by Country: 2019 VS 2023 VS 2030
3.7.2 Latin America Smart Toys Sales by Country (2019-2030)
3.7.3 Latin America Smart Toys Revenue by Country (2019-2030)
3.7.4 Mexico
3.7.5 Brazil
3.7.6 Argentina
3.8 Middle East and Africa Smart Toys Market Facts & Figures by Country
3.8.1 Middle East and Africa Smart Toys Market Size by Country: 2019 VS 2023 VS 2030
3.8.2 Middle East and Africa Smart Toys Sales by Country (2019-2030)
3.8.3 Middle East and Africa Smart Toys Revenue by Country (2019-2030)
3.8.4 Turkey
3.8.5 Saudi Arabia
3.8.6 U.A.E
4 Segment by Type
4.1 Global Smart Toys Sales by Type (2019-2030)
4.1.1 Global Smart Toys Sales by Type (2019-2024)
4.1.2 Global Smart Toys Sales by Type (2025-2030)
4.1.3 Global Smart Toys Sales Market Share by Type (2019-2030)
4.2 Global Smart Toys Revenue by Type (2019-2030)
4.2.1 Global Smart Toys Revenue by Type (2019-2024)
4.2.2 Global Smart Toys Revenue by Type (2025-2030)
4.2.3 Global Smart Toys Revenue Market Share by Type (2019-2030)
4.3 Global Smart Toys Price by Type (2019-2030)
5 Segment by Application
5.1 Global Smart Toys Sales by Application (2019-2030)
5.1.1 Global Smart Toys Sales by Application (2019-2024)
5.1.2 Global Smart Toys Sales by Application (2025-2030)
5.1.3 Global Smart Toys Sales Market Share by Application (2019-2030)
5.2 Global Smart Toys Revenue by Application (2019-2030)
5.2.1 Global Smart Toys Revenue by Application (2019-2024)
5.2.2 Global Smart Toys Revenue by Application (2025-2030)
5.2.3 Global Smart Toys Revenue Market Share by Application (2019-2030)
5.3 Global Smart Toys Price by Application (2019-2030)
6 Key Companies Profiled
6.1 LEGO
6.1.1 LEGO Corporation Information
6.1.2 LEGO Description and Business Overview
6.1.3 LEGO Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.1.4 LEGO Smart Toys Product Portfolio
6.1.5 LEGO Recent Developments/Updates
6.2 Mattel
6.2.1 Mattel Corporation Information
6.2.2 Mattel Description and Business Overview
6.2.3 Mattel Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.2.4 Mattel Smart Toys Product Portfolio
6.2.5 Mattel Recent Developments/Updates
6.3 Hasbro
6.3.1 Hasbro Corporation Information
6.3.2 Hasbro Description and Business Overview
6.3.3 Hasbro Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.3.4 Hasbro Smart Toys Product Portfolio
6.3.5 Hasbro Recent Developments/Updates
6.4 Bandai
6.4.1 Bandai Corporation Information
6.4.2 Bandai Description and Business Overview
6.4.3 Bandai Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.4.4 Bandai Smart Toys Product Portfolio
6.4.5 Bandai Recent Developments/Updates
6.5 Tomy
6.5.1 Tomy Corporation Information
6.5.2 Tomy Description and Business Overview
6.5.3 Tomy Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.5.4 Tomy Smart Toys Product Portfolio
6.5.5 Tomy Recent Developments/Updates
6.6 Gigotoys
6.6.1 Gigotoys Corporation Information
6.6.2 Gigotoys Description and Business Overview
6.6.3 Gigotoys Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.6.4 Gigotoys Smart Toys Product Portfolio
6.6.5 Gigotoys Recent Developments/Updates
6.7 Activision Blizzard
6.6.1 Activision Blizzard Corporation Information
6.6.2 Activision Blizzard Description and Business Overview
6.6.3 Activision Blizzard Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.4.4 Activision Blizzard Smart Toys Product Portfolio
6.7.5 Activision Blizzard Recent Developments/Updates
6.8 Simba Dickie Group
6.8.1 Simba Dickie Group Corporation Information
6.8.2 Simba Dickie Group Description and Business Overview
6.8.3 Simba Dickie Group Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.8.4 Simba Dickie Group Smart Toys Product Portfolio
6.8.5 Simba Dickie Group Recent Developments/Updates
6.9 Playmobil
6.9.1 Playmobil Corporation Information
6.9.2 Playmobil Description and Business Overview
6.9.3 Playmobil Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.9.4 Playmobil Smart Toys Product Portfolio
6.9.5 Playmobil Recent Developments/Updates
6.10 Makeblock
6.10.1 Makeblock Corporation Information
6.10.2 Makeblock Description and Business Overview
6.10.3 Makeblock Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.10.4 Makeblock Smart Toys Product Portfolio
6.10.5 Makeblock Recent Developments/Updates
6.11 Silverlit Toys
6.11.1 Silverlit Toys Corporation Information
6.11.2 Silverlit Toys Smart Toys Description and Business Overview
6.11.3 Silverlit Toys Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.11.4 Silverlit Toys Smart Toys Product Portfolio
6.11.5 Silverlit Toys Recent Developments/Updates
6.12 Jakks Pacific
6.12.1 Jakks Pacific Corporation Information
6.12.2 Jakks Pacific Smart Toys Description and Business Overview
6.12.3 Jakks Pacific Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.12.4 Jakks Pacific Smart Toys Product Portfolio
6.12.5 Jakks Pacific Recent Developments/Updates
6.13 Kids2
6.13.1 Kids2 Corporation Information
6.13.2 Kids2 Smart Toys Description and Business Overview
6.13.3 Kids2 Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.13.4 Kids2 Smart Toys Product Portfolio
6.13.5 Kids2 Recent Developments/Updates
6.14 Sony
6.14.1 Sony Corporation Information
6.14.2 Sony Smart Toys Description and Business Overview
6.14.3 Sony Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.14.4 Sony Smart Toys Product Portfolio
6.14.5 Sony Recent Developments/Updates
6.15 Spin Master
6.15.1 Spin Master Corporation Information
6.15.2 Spin Master Smart Toys Description and Business Overview
6.15.3 Spin Master Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.15.4 Spin Master Smart Toys Product Portfolio
6.15.5 Spin Master Recent Developments/Updates
6.16 Ubtech Robotics
6.16.1 Ubtech Robotics Corporation Information
6.16.2 Ubtech Robotics Smart Toys Description and Business Overview
6.16.3 Ubtech Robotics Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.16.4 Ubtech Robotics Smart Toys Product Portfolio
6.16.5 Ubtech Robotics Recent Developments/Updates
6.17 VTech Holdings
6.17.1 VTech Holdings Corporation Information
6.17.2 VTech Holdings Smart Toys Description and Business Overview
6.17.3 VTech Holdings Smart Toys Sales, Revenue and Gross Margin (2019-2024)
6.17.4 VTech Holdings Smart Toys Product Portfolio
6.17.5 VTech Holdings Recent Developments/Updates
7 Industry Chain and Sales Channels Analysis
7.1 Smart Toys Industry Chain Analysis
7.2 Smart Toys Key Raw Materials
7.2.1 Key Raw Materials
7.2.2 Raw Materials Key Suppliers
7.3 Smart Toys Production Mode & Process
7.4 Smart Toys Sales and Marketing
7.4.1 Smart Toys Sales Channels
7.4.2 Smart Toys Distributors
7.5 Smart Toys Customers
8 Smart Toys Market Dynamics
8.1 Smart Toys Industry Trends
8.2 Smart Toys Market Drivers
8.3 Smart Toys Market Challenges
8.4 Smart Toys Market Restraints
9 Research Finding and Conclusion
10 Methodology and Data Source
10.1 Methodology/Research Approach
10.1.1 Research Programs/Design
10.1.2 Market Size Estimation
10.1.3 Market Breakdown and Data Triangulation
10.2 Data Source
10.2.1 Secondary Sources
10.2.2 Primary Sources
10.3 Author List
10.4 Disclaimer
Published By : QY Research
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