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Global Social Marketing Management Software Market Research Report 2024
Synopsis
Social Marketing Management (SMM) applications include the tools, templates and services to create, maintain and optimize a commercial presence in social environments. This market focuses on the vendor solutions that help you analyze and participate in social conversations. This is done through social listening, publishing, engagement (of broader audiences, as well as social user communities), reporting and analytics capabilities, and support for workflow and automation of SMM processes.
The global Social Marketing Management Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
North American market for Social Marketing Management Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Social Marketing Management Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Social Marketing Management Software in Financial is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Social Marketing Management Software include Sprout Social, Hootsuite, Falcon.io, Zoho, Khoros, Sprinklr, Socialbakers, Salesforce and Adobe, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Social Marketing Management Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Social Marketing Management Software.
Report Scope
The Social Marketing Management Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Social Marketing Management Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Social Marketing Management Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Sprout Social
Hootsuite
Falcon.io
Zoho
Khoros
Sprinklr
Socialbakers
Salesforce
Adobe
Hearsay Systems
Segment by Type
Cloud-Based
On-Premises
Segment by Application
Financial
Manufacturing Industry
Retail
Services
Other
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Social Marketing Management Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Social Marketing Management (SMM) applications include the tools, templates and services to create, maintain and optimize a commercial presence in social environments. This market focuses on the vendor solutions that help you analyze and participate in social conversations. This is done through social listening, publishing, engagement (of broader audiences, as well as social user communities), reporting and analytics capabilities, and support for workflow and automation of SMM processes.
The global Social Marketing Management Software market was valued at US$ million in 2023 and is anticipated to reach US$ million by 2030, witnessing a CAGR of % during the forecast period 2024-2030.
North American market for Social Marketing Management Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
Asia-Pacific market for Social Marketing Management Software is estimated to increase from $ million in 2023 to reach $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The global market for Social Marketing Management Software in Financial is estimated to increase from $ million in 2023 to $ million by 2030, at a CAGR of % during the forecast period of 2024 through 2030.
The major global companies of Social Marketing Management Software include Sprout Social, Hootsuite, Falcon.io, Zoho, Khoros, Sprinklr, Socialbakers, Salesforce and Adobe, etc. In 2023, the world's top three vendors accounted for approximately % of the revenue.
This report aims to provide a comprehensive presentation of the global market for Social Marketing Management Software, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Social Marketing Management Software.
Report Scope
The Social Marketing Management Software market size, estimations, and forecasts are provided in terms of revenue ($ millions), considering 2023 as the base year, with history and forecast data for the period from 2019 to 2030. This report segments the global Social Marketing Management Software market comprehensively. Regional market sizes, concerning products by Type, by Application, and by players, are also provided.
For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.
The report will help the Social Marketing Management Software companies, new entrants, and industry chain related companies in this market with information on the revenues, sales volume, and average price for the overall market and the sub-segments across the different segments, by company, by Type, by Application, and by regions.
Market Segmentation
By Company
Sprout Social
Hootsuite
Falcon.io
Zoho
Khoros
Sprinklr
Socialbakers
Salesforce
Adobe
Hearsay Systems
Segment by Type
Cloud-Based
On-Premises
Segment by Application
Financial
Manufacturing Industry
Retail
Services
Other
By Region
North America
United States
Canada
Europe
Germany
France
UK
Italy
Russia
Nordic Countries
Rest of Europe
Asia-Pacific
China
Japan
South Korea
Southeast Asia
India
Australia
Rest of Asia
Latin America
Mexico
Brazil
Rest of Latin America
Middle East & Africa
Turkey
Saudi Arabia
UAE
Rest of MEA
Chapter Outline
Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Type, by Application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Detailed analysis of Social Marketing Management Software companies’ competitive landscape, revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 12: The main points and conclusions of the report.
Index1 Report Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Social Marketing Management Software Market Size Growth Rate by Type: 2019 VS 2023 VS 2030
1.2.2 Cloud-Based
1.2.3 On-Premises
1.3 Market by Application
1.3.1 Global Social Marketing Management Software Market Growth by Application: 2019 VS 2023 VS 2030
1.3.2 Financial
1.3.3 Manufacturing Industry
1.3.4 Retail
1.3.5 Services
1.3.6 Other
1.4 Study Objectives
1.5 Years Considered
1.6 Years Considered
2 Global Growth Trends
2.1 Global Social Marketing Management Software Market Perspective (2019-2030)
2.2 Social Marketing Management Software Growth Trends by Region
2.2.1 Global Social Marketing Management Software Market Size by Region: 2019 VS 2023 VS 2030
2.2.2 Social Marketing Management Software Historic Market Size by Region (2019-2024)
2.2.3 Social Marketing Management Software Forecasted Market Size by Region (2025-2030)
2.3 Social Marketing Management Software Market Dynamics
2.3.1 Social Marketing Management Software Industry Trends
2.3.2 Social Marketing Management Software Market Drivers
2.3.3 Social Marketing Management Software Market Challenges
2.3.4 Social Marketing Management Software Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Social Marketing Management Software Players by Revenue
3.1.1 Global Top Social Marketing Management Software Players by Revenue (2019-2024)
3.1.2 Global Social Marketing Management Software Revenue Market Share by Players (2019-2024)
3.2 Global Social Marketing Management Software Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Social Marketing Management Software Revenue
3.4 Global Social Marketing Management Software Market Concentration Ratio
3.4.1 Global Social Marketing Management Software Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Social Marketing Management Software Revenue in 2023
3.5 Social Marketing Management Software Key Players Head office and Area Served
3.6 Key Players Social Marketing Management Software Product Solution and Service
3.7 Date of Enter into Social Marketing Management Software Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Social Marketing Management Software Breakdown Data by Type
4.1 Global Social Marketing Management Software Historic Market Size by Type (2019-2024)
4.2 Global Social Marketing Management Software Forecasted Market Size by Type (2025-2030)
5 Social Marketing Management Software Breakdown Data by Application
5.1 Global Social Marketing Management Software Historic Market Size by Application (2019-2024)
5.2 Global Social Marketing Management Software Forecasted Market Size by Application (2025-2030)
6 North America
6.1 North America Social Marketing Management Software Market Size (2019-2030)
6.2 North America Social Marketing Management Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
6.3 North America Social Marketing Management Software Market Size by Country (2019-2024)
6.4 North America Social Marketing Management Software Market Size by Country (2025-2030)
6.5 United States
6.6 Canada
7 Europe
7.1 Europe Social Marketing Management Software Market Size (2019-2030)
7.2 Europe Social Marketing Management Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
7.3 Europe Social Marketing Management Software Market Size by Country (2019-2024)
7.4 Europe Social Marketing Management Software Market Size by Country (2025-2030)
7.5 Germany
7.6 France
7.7 U.K.
7.8 Italy
7.9 Russia
7.10 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Social Marketing Management Software Market Size (2019-2030)
8.2 Asia-Pacific Social Marketing Management Software Market Growth Rate by Region: 2019 VS 2023 VS 2030
8.3 Asia-Pacific Social Marketing Management Software Market Size by Region (2019-2024)
8.4 Asia-Pacific Social Marketing Management Software Market Size by Region (2025-2030)
8.5 China
8.6 Japan
8.7 South Korea
8.8 Southeast Asia
8.9 India
8.10 Australia
9 Latin America
9.1 Latin America Social Marketing Management Software Market Size (2019-2030)
9.2 Latin America Social Marketing Management Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
9.3 Latin America Social Marketing Management Software Market Size by Country (2019-2024)
9.4 Latin America Social Marketing Management Software Market Size by Country (2025-2030)
9.5 Mexico
9.6 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Social Marketing Management Software Market Size (2019-2030)
10.2 Middle East & Africa Social Marketing Management Software Market Growth Rate by Country: 2019 VS 2023 VS 2030
10.3 Middle East & Africa Social Marketing Management Software Market Size by Country (2019-2024)
10.4 Middle East & Africa Social Marketing Management Software Market Size by Country (2025-2030)
10.5 Turkey
10.6 Saudi Arabia
10.7 UAE
11 Key Players Profiles
11.1 Sprout Social
11.1.1 Sprout Social Company Detail
11.1.2 Sprout Social Business Overview
11.1.3 Sprout Social Social Marketing Management Software Introduction
11.1.4 Sprout Social Revenue in Social Marketing Management Software Business (2019-2024)
11.1.5 Sprout Social Recent Development
11.2 Hootsuite
11.2.1 Hootsuite Company Detail
11.2.2 Hootsuite Business Overview
11.2.3 Hootsuite Social Marketing Management Software Introduction
11.2.4 Hootsuite Revenue in Social Marketing Management Software Business (2019-2024)
11.2.5 Hootsuite Recent Development
11.3 Falcon.io
11.3.1 Falcon.io Company Detail
11.3.2 Falcon.io Business Overview
11.3.3 Falcon.io Social Marketing Management Software Introduction
11.3.4 Falcon.io Revenue in Social Marketing Management Software Business (2019-2024)
11.3.5 Falcon.io Recent Development
11.4 Zoho
11.4.1 Zoho Company Detail
11.4.2 Zoho Business Overview
11.4.3 Zoho Social Marketing Management Software Introduction
11.4.4 Zoho Revenue in Social Marketing Management Software Business (2019-2024)
11.4.5 Zoho Recent Development
11.5 Khoros
11.5.1 Khoros Company Detail
11.5.2 Khoros Business Overview
11.5.3 Khoros Social Marketing Management Software Introduction
11.5.4 Khoros Revenue in Social Marketing Management Software Business (2019-2024)
11.5.5 Khoros Recent Development
11.6 Sprinklr
11.6.1 Sprinklr Company Detail
11.6.2 Sprinklr Business Overview
11.6.3 Sprinklr Social Marketing Management Software Introduction
11.6.4 Sprinklr Revenue in Social Marketing Management Software Business (2019-2024)
11.6.5 Sprinklr Recent Development
11.7 Socialbakers
11.7.1 Socialbakers Company Detail
11.7.2 Socialbakers Business Overview
11.7.3 Socialbakers Social Marketing Management Software Introduction
11.7.4 Socialbakers Revenue in Social Marketing Management Software Business (2019-2024)
11.7.5 Socialbakers Recent Development
11.8 Salesforce
11.8.1 Salesforce Company Detail
11.8.2 Salesforce Business Overview
11.8.3 Salesforce Social Marketing Management Software Introduction
11.8.4 Salesforce Revenue in Social Marketing Management Software Business (2019-2024)
11.8.5 Salesforce Recent Development
11.9 Adobe
11.9.1 Adobe Company Detail
11.9.2 Adobe Business Overview
11.9.3 Adobe Social Marketing Management Software Introduction
11.9.4 Adobe Revenue in Social Marketing Management Software Business (2019-2024)
11.9.5 Adobe Recent Development
11.10 Hearsay Systems
11.10.1 Hearsay Systems Company Detail
11.10.2 Hearsay Systems Business Overview
11.10.3 Hearsay Systems Social Marketing Management Software Introduction
11.10.4 Hearsay Systems Revenue in Social Marketing Management Software Business (2019-2024)
11.10.5 Hearsay Systems Recent Development
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Disclaimer
13.3 Author Details
Published By : QY Research
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