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Internet Advertising-Global Market Insights and Sales Trends 2024
Synopsis
The global Internet Advertising market size is expected to reach US$ 183210 million by 2029, growing at a CAGR of 7.5% from 2023 to 2029. The market is mainly driven by the significant applications of Internet Advertising in various end use industries. The expanding demands from the Food and Beverage, Auto Industry, Healthcare and Consumer Good, are propelling Internet Advertising market. E-commerce Ads, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the Social Platform Ads segment is estimated at % CAGR for the next seven-year period.
The major players in global of internet advertising market include Interpublic Group, WPP and Omnicom. The top three players occupy about 20% shares of the global market. E-commerce ads is the main type, with a share about 26%. Food and Beverage is the main application, which holds a share about 28%.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Internet Advertising, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Internet Advertising market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Internet Advertising market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Internet Advertising sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Internet Advertising covered in this report include WPP, Interpublic Group, Omnicom, Bluefocus Intelligent Communications, PublicisGroupe, Liou Group Digital Technology, Dentsu Inc, Hakuhodo and Guangdong Advertising, etc.
The global Internet Advertising market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
WPP
Interpublic Group
Omnicom
Bluefocus Intelligent Communications
PublicisGroupe
Liou Group Digital Technology
Dentsu Inc
Hakuhodo
Guangdong Advertising
Havas Group (Vivendi)
Hylink Digital Solution
Inly Media
ADK Holdings Inc. (Bain Capital)
Simei Media
Beijing Pairui Weixing Advertisin
Guangdong Insight Brand Marketing
Three's Company Media
Fs Development Investment Holdings
Guangdong Guangzhou Daily Media
Global Internet Advertising market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Internet Advertising market, Segment by Type:
E-commerce Ads
Social Platform Ads
Short Video Ads
Search Engine Ads
Others
Global Internet Advertising market, by Application
Food and Beverage
Auto Industry
Healthcare
Consumer Good
Travel
Education
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Internet Advertising companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
The global Internet Advertising market size is expected to reach US$ 183210 million by 2029, growing at a CAGR of 7.5% from 2023 to 2029. The market is mainly driven by the significant applications of Internet Advertising in various end use industries. The expanding demands from the Food and Beverage, Auto Industry, Healthcare and Consumer Good, are propelling Internet Advertising market. E-commerce Ads, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the Social Platform Ads segment is estimated at % CAGR for the next seven-year period.
The major players in global of internet advertising market include Interpublic Group, WPP and Omnicom. The top three players occupy about 20% shares of the global market. E-commerce ads is the main type, with a share about 26%. Food and Beverage is the main application, which holds a share about 28%.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Internet Advertising, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Internet Advertising market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Internet Advertising market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Internet Advertising sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Internet Advertising covered in this report include WPP, Interpublic Group, Omnicom, Bluefocus Intelligent Communications, PublicisGroupe, Liou Group Digital Technology, Dentsu Inc, Hakuhodo and Guangdong Advertising, etc.
The global Internet Advertising market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
WPP
Interpublic Group
Omnicom
Bluefocus Intelligent Communications
PublicisGroupe
Liou Group Digital Technology
Dentsu Inc
Hakuhodo
Guangdong Advertising
Havas Group (Vivendi)
Hylink Digital Solution
Inly Media
ADK Holdings Inc. (Bain Capital)
Simei Media
Beijing Pairui Weixing Advertisin
Guangdong Insight Brand Marketing
Three's Company Media
Fs Development Investment Holdings
Guangdong Guangzhou Daily Media
Global Internet Advertising market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Internet Advertising market, Segment by Type:
E-commerce Ads
Social Platform Ads
Short Video Ads
Search Engine Ads
Others
Global Internet Advertising market, by Application
Food and Beverage
Auto Industry
Healthcare
Consumer Good
Travel
Education
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Internet Advertising companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Internet Advertising
1.1 Internet Advertising Market Overview
1.1.1 Internet Advertising Product Scope
1.1.2 Internet Advertising Market Status and Outlook
1.2 Global Internet Advertising Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Internet Advertising Market Size by Region (2018-2029)
1.4 Global Internet Advertising Historic Market Size by Region (2018-2023)
1.5 Global Internet Advertising Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Internet Advertising Market Size (2018-2029)
1.6.1 North America Internet Advertising Market Size (2018-2029)
1.6.2 Europe Internet Advertising Market Size (2018-2029)
1.6.3 Asia-Pacific Internet Advertising Market Size (2018-2029)
1.6.4 Latin America Internet Advertising Market Size (2018-2029)
1.6.5 Middle East & Africa Internet Advertising Market Size (2018-2029)
2 Internet Advertising Market by Type
2.1 Introduction
2.1.1 E-commerce Ads
2.1.2 Social Platform Ads
2.1.3 Short Video Ads
2.1.4 Search Engine Ads
2.1.5 Others
2.2 Global Internet Advertising Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Internet Advertising Historic Market Size by Type (2018-2023)
2.2.2 Global Internet Advertising Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Internet Advertising Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Internet Advertising Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Internet Advertising Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Internet Advertising Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Internet Advertising Revenue Breakdown by Type (2018-2029)
3 Internet Advertising Market Overview by Application
3.1 Introduction
3.1.1 Food and Beverage
3.1.2 Auto Industry
3.1.3 Healthcare
3.1.4 Consumer Good
3.1.5 Travel
3.1.6 Education
3.1.7 Others
3.2 Global Internet Advertising Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Internet Advertising Historic Market Size by Application (2018-2023)
3.2.2 Global Internet Advertising Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Internet Advertising Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Internet Advertising Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Internet Advertising Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Internet Advertising Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Internet Advertising Revenue Breakdown by Application (2018-2029)
4 Internet Advertising Competition Analysis by Players
4.1 Global Internet Advertising Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Internet Advertising as of 2022)
4.3 Date of Key Players Enter into Internet Advertising Market
4.4 Global Top Players Internet Advertising Headquarters and Area Served
4.5 Key Players Internet Advertising Product Solution and Service
4.6 Competitive Status
4.6.1 Internet Advertising Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 WPP
5.1.1 WPP Profile
5.1.2 WPP Main Business
5.1.3 WPP Internet Advertising Products, Services and Solutions
5.1.4 WPP Internet Advertising Revenue (US$ Million) & (2018-2023)
5.1.5 WPP Recent Developments
5.2 Interpublic Group
5.2.1 Interpublic Group Profile
5.2.2 Interpublic Group Main Business
5.2.3 Interpublic Group Internet Advertising Products, Services and Solutions
5.2.4 Interpublic Group Internet Advertising Revenue (US$ Million) & (2018-2023)
5.2.5 Interpublic Group Recent Developments
5.3 Omnicom
5.3.1 Omnicom Profile
5.3.2 Omnicom Main Business
5.3.3 Omnicom Internet Advertising Products, Services and Solutions
5.3.4 Omnicom Internet Advertising Revenue (US$ Million) & (2018-2023)
5.3.5 Bluefocus Intelligent Communications Recent Developments
5.4 Bluefocus Intelligent Communications
5.4.1 Bluefocus Intelligent Communications Profile
5.4.2 Bluefocus Intelligent Communications Main Business
5.4.3 Bluefocus Intelligent Communications Internet Advertising Products, Services and Solutions
5.4.4 Bluefocus Intelligent Communications Internet Advertising Revenue (US$ Million) & (2018-2023)
5.4.5 Bluefocus Intelligent Communications Recent Developments
5.5 PublicisGroupe
5.5.1 PublicisGroupe Profile
5.5.2 PublicisGroupe Main Business
5.5.3 PublicisGroupe Internet Advertising Products, Services and Solutions
5.5.4 PublicisGroupe Internet Advertising Revenue (US$ Million) & (2018-2023)
5.5.5 PublicisGroupe Recent Developments
5.6 Liou Group Digital Technology
5.6.1 Liou Group Digital Technology Profile
5.6.2 Liou Group Digital Technology Main Business
5.6.3 Liou Group Digital Technology Internet Advertising Products, Services and Solutions
5.6.4 Liou Group Digital Technology Internet Advertising Revenue (US$ Million) & (2018-2023)
5.6.5 Liou Group Digital Technology Recent Developments
5.7 Dentsu Inc
5.7.1 Dentsu Inc Profile
5.7.2 Dentsu Inc Main Business
5.7.3 Dentsu Inc Internet Advertising Products, Services and Solutions
5.7.4 Dentsu Inc Internet Advertising Revenue (US$ Million) & (2018-2023)
5.7.5 Dentsu Inc Recent Developments
5.8 Hakuhodo
5.8.1 Hakuhodo Profile
5.8.2 Hakuhodo Main Business
5.8.3 Hakuhodo Internet Advertising Products, Services and Solutions
5.8.4 Hakuhodo Internet Advertising Revenue (US$ Million) & (2018-2023)
5.8.5 Hakuhodo Recent Developments
5.9 Guangdong Advertising
5.9.1 Guangdong Advertising Profile
5.9.2 Guangdong Advertising Main Business
5.9.3 Guangdong Advertising Internet Advertising Products, Services and Solutions
5.9.4 Guangdong Advertising Internet Advertising Revenue (US$ Million) & (2018-2023)
5.9.5 Guangdong Advertising Recent Developments
5.10 Havas Group (Vivendi)
5.10.1 Havas Group (Vivendi) Profile
5.10.2 Havas Group (Vivendi) Main Business
5.10.3 Havas Group (Vivendi) Internet Advertising Products, Services and Solutions
5.10.4 Havas Group (Vivendi) Internet Advertising Revenue (US$ Million) & (2018-2023)
5.10.5 Havas Group (Vivendi) Recent Developments
5.11 Hylink Digital Solution
5.11.1 Hylink Digital Solution Profile
5.11.2 Hylink Digital Solution Main Business
5.11.3 Hylink Digital Solution Internet Advertising Products, Services and Solutions
5.11.4 Hylink Digital Solution Internet Advertising Revenue (US$ Million) & (2018-2023)
5.11.5 Hylink Digital Solution Recent Developments
5.12 Inly Media
5.12.1 Inly Media Profile
5.12.2 Inly Media Main Business
5.12.3 Inly Media Internet Advertising Products, Services and Solutions
5.12.4 Inly Media Internet Advertising Revenue (US$ Million) & (2018-2023)
5.12.5 Inly Media Recent Developments
5.13 ADK Holdings Inc. (Bain Capital)
5.13.1 ADK Holdings Inc. (Bain Capital) Profile
5.13.2 ADK Holdings Inc. (Bain Capital) Main Business
5.13.3 ADK Holdings Inc. (Bain Capital) Internet Advertising Products, Services and Solutions
5.13.4 ADK Holdings Inc. (Bain Capital) Internet Advertising Revenue (US$ Million) & (2018-2023)
5.13.5 ADK Holdings Inc. (Bain Capital) Recent Developments
5.14 Simei Media
5.14.1 Simei Media Profile
5.14.2 Simei Media Main Business
5.14.3 Simei Media Internet Advertising Products, Services and Solutions
5.14.4 Simei Media Internet Advertising Revenue (US$ Million) & (2018-2023)
5.14.5 Simei Media Recent Developments
5.15 Beijing Pairui Weixing Advertisin
5.15.1 Beijing Pairui Weixing Advertisin Profile
5.15.2 Beijing Pairui Weixing Advertisin Main Business
5.15.3 Beijing Pairui Weixing Advertisin Internet Advertising Products, Services and Solutions
5.15.4 Beijing Pairui Weixing Advertisin Internet Advertising Revenue (US$ Million) & (2018-2023)
5.15.5 Beijing Pairui Weixing Advertisin Recent Developments
5.16 Guangdong Insight Brand Marketing
5.16.1 Guangdong Insight Brand Marketing Profile
5.16.2 Guangdong Insight Brand Marketing Main Business
5.16.3 Guangdong Insight Brand Marketing Internet Advertising Products, Services and Solutions
5.16.4 Guangdong Insight Brand Marketing Internet Advertising Revenue (US$ Million) & (2018-2023)
5.16.5 Guangdong Insight Brand Marketing Recent Developments
5.17 Three's Company Media
5.17.1 Three's Company Media Profile
5.17.2 Three's Company Media Main Business
5.17.3 Three's Company Media Internet Advertising Products, Services and Solutions
5.17.4 Three's Company Media Internet Advertising Revenue (US$ Million) & (2018-2023)
5.17.5 Three's Company Media Recent Developments
5.18 Fs Development Investment Holdings
5.18.1 Fs Development Investment Holdings Profile
5.18.2 Fs Development Investment Holdings Main Business
5.18.3 Fs Development Investment Holdings Internet Advertising Products, Services and Solutions
5.18.4 Fs Development Investment Holdings Internet Advertising Revenue (US$ Million) & (2018-2023)
5.18.5 Fs Development Investment Holdings Recent Developments
5.19 Guangdong Guangzhou Daily Media
5.19.1 Guangdong Guangzhou Daily Media Profile
5.19.2 Guangdong Guangzhou Daily Media Main Business
5.19.3 Guangdong Guangzhou Daily Media Internet Advertising Products, Services and Solutions
5.19.4 Guangdong Guangzhou Daily Media Internet Advertising Revenue (US$ Million) & (2018-2023)
5.19.5 Guangdong Guangzhou Daily Media Recent Developments
6 North America
6.1 North America Internet Advertising Market Size by Country (2018-2029)
6.2 U.S.
6.3 Canada
7 Europe
7.1 Europe Internet Advertising Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Internet Advertising Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Internet Advertising Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Internet Advertising Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Internet Advertising Market Dynamics
11.1 Internet Advertising Industry Trends
11.2 Internet Advertising Market Drivers
11.3 Internet Advertising Market Challenges
11.4 Internet Advertising Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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