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Mobile Advertising Software-Global Market Insights and Sales Trends 2025
Synopsis
Mobile advertising is the communication of products or services to mobile device and smartphone consumers. The mobile advertising spectrum ranges from short message service (SMS) text to interactive advertisements. Mobile advertising targets users according to specified demographics. Mobile networks identify related mobile profiles and preferences and displays corresponding advertisements when consumers download and uses data services like games, applications (apps) or ring tones. Mobile Advertising Software Marketalso works hand in hand with mobile marketing, which uses personal data collected and technology such as location services to personalize ads based on user preference, habits, or location.
The global Mobile Advertising Software market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Mobile Advertising Software in various end use industries. The expanding demands from the Industrial, Commercial, Education and Others, are propelling Mobile Advertising Software market. Cloud-Based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On-Premises segment is estimated at % CAGR for the next seven-year period.
Mobile advertising means transferring of digital advertising content to mobile device users. It is cost-effective and highly targeted towards a specific group of mobile users. Mobile advertisers have realized the opportunities to use the mobile channel to reach the mass audience or an individual virtually from anywhere and anytime. Now, advertisers have more knowledge about their clients than ever before, which increases the effectiveness of a marketing campaign. Further, it enables advertisers to personalize and customize advertising for mobile users.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Mobile Advertising Software, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Mobile Advertising Software market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Mobile Advertising Software market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Mobile Advertising Software sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Mobile Advertising Software covered in this report include Marin Software, DoubleClick, Sizmek, Kenshoo, Choozle, MediaMath and AdRoll, etc.
The global Mobile Advertising Software market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Marin Software
DoubleClick
Sizmek
Kenshoo
Choozle
MediaMath
AdRoll
Global Mobile Advertising Software market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Mobile Advertising Software market, Segment by Type:
Cloud-Based
On-Premises
Global Mobile Advertising Software market, by Application
Industrial
Commercial
Education
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Mobile Advertising Software companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Mobile advertising is the communication of products or services to mobile device and smartphone consumers. The mobile advertising spectrum ranges from short message service (SMS) text to interactive advertisements. Mobile advertising targets users according to specified demographics. Mobile networks identify related mobile profiles and preferences and displays corresponding advertisements when consumers download and uses data services like games, applications (apps) or ring tones. Mobile Advertising Software Marketalso works hand in hand with mobile marketing, which uses personal data collected and technology such as location services to personalize ads based on user preference, habits, or location.
The global Mobile Advertising Software market size is expected to reach US$ million by 2029, growing at a CAGR of % from 2023 to 2029. The market is mainly driven by the significant applications of Mobile Advertising Software in various end use industries. The expanding demands from the Industrial, Commercial, Education and Others, are propelling Mobile Advertising Software market. Cloud-Based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On-Premises segment is estimated at % CAGR for the next seven-year period.
Mobile advertising means transferring of digital advertising content to mobile device users. It is cost-effective and highly targeted towards a specific group of mobile users. Mobile advertisers have realized the opportunities to use the mobile channel to reach the mass audience or an individual virtually from anywhere and anytime. Now, advertisers have more knowledge about their clients than ever before, which increases the effectiveness of a marketing campaign. Further, it enables advertisers to personalize and customize advertising for mobile users.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Mobile Advertising Software, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Mobile Advertising Software market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Mobile Advertising Software market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Mobile Advertising Software sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Mobile Advertising Software covered in this report include Marin Software, DoubleClick, Sizmek, Kenshoo, Choozle, MediaMath and AdRoll, etc.
The global Mobile Advertising Software market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
Marin Software
DoubleClick
Sizmek
Kenshoo
Choozle
MediaMath
AdRoll
Global Mobile Advertising Software market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Mobile Advertising Software market, Segment by Type:
Cloud-Based
On-Premises
Global Mobile Advertising Software market, by Application
Industrial
Commercial
Education
Others
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Mobile Advertising Software companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Mobile Advertising Software
1.1 Mobile Advertising Software Market Overview
1.1.1 Mobile Advertising Software Product Scope
1.1.2 Mobile Advertising Software Market Status and Outlook
1.2 Global Mobile Advertising Software Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Mobile Advertising Software Market Size by Region (2018-2029)
1.4 Global Mobile Advertising Software Historic Market Size by Region (2018-2023)
1.5 Global Mobile Advertising Software Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Mobile Advertising Software Market Size (2018-2029)
1.6.1 North America Mobile Advertising Software Market Size (2018-2029)
1.6.2 Europe Mobile Advertising Software Market Size (2018-2029)
1.6.3 Asia-Pacific Mobile Advertising Software Market Size (2018-2029)
1.6.4 Latin America Mobile Advertising Software Market Size (2018-2029)
1.6.5 Middle East & Africa Mobile Advertising Software Market Size (2018-2029)
2 Mobile Advertising Software Market by Type
2.1 Introduction
2.1.1 Cloud-Based
2.1.2 On-Premises
2.2 Global Mobile Advertising Software Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Mobile Advertising Software Historic Market Size by Type (2018-2023)
2.2.2 Global Mobile Advertising Software Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Mobile Advertising Software Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Mobile Advertising Software Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Mobile Advertising Software Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Mobile Advertising Software Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Mobile Advertising Software Revenue Breakdown by Type (2018-2029)
3 Mobile Advertising Software Market Overview by Application
3.1 Introduction
3.1.1 Industrial
3.1.2 Commercial
3.1.3 Education
3.1.4 Others
3.2 Global Mobile Advertising Software Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Mobile Advertising Software Historic Market Size by Application (2018-2023)
3.2.2 Global Mobile Advertising Software Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Mobile Advertising Software Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Mobile Advertising Software Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Mobile Advertising Software Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Mobile Advertising Software Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Mobile Advertising Software Revenue Breakdown by Application (2018-2029)
4 Mobile Advertising Software Competition Analysis by Players
4.1 Global Mobile Advertising Software Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Mobile Advertising Software as of 2022)
4.3 Date of Key Players Enter into Mobile Advertising Software Market
4.4 Global Top Players Mobile Advertising Software Headquarters and Area Served
4.5 Key Players Mobile Advertising Software Product Solution and Service
4.6 Competitive Status
4.6.1 Mobile Advertising Software Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 Marin Software
5.1.1 Marin Software Profile
5.1.2 Marin Software Main Business
5.1.3 Marin Software Mobile Advertising Software Products, Services and Solutions
5.1.4 Marin Software Mobile Advertising Software Revenue (US$ Million) & (2018-2023)
5.1.5 Marin Software Recent Developments
5.2 DoubleClick
5.2.1 DoubleClick Profile
5.2.2 DoubleClick Main Business
5.2.3 DoubleClick Mobile Advertising Software Products, Services and Solutions
5.2.4 DoubleClick Mobile Advertising Software Revenue (US$ Million) & (2018-2023)
5.2.5 DoubleClick Recent Developments
5.3 Sizmek
5.3.1 Sizmek Profile
5.3.2 Sizmek Main Business
5.3.3 Sizmek Mobile Advertising Software Products, Services and Solutions
5.3.4 Sizmek Mobile Advertising Software Revenue (US$ Million) & (2018-2023)
5.3.5 Kenshoo Recent Developments
5.4 Kenshoo
5.4.1 Kenshoo Profile
5.4.2 Kenshoo Main Business
5.4.3 Kenshoo Mobile Advertising Software Products, Services and Solutions
5.4.4 Kenshoo Mobile Advertising Software Revenue (US$ Million) & (2018-2023)
5.4.5 Kenshoo Recent Developments
5.5 Choozle
5.5.1 Choozle Profile
5.5.2 Choozle Main Business
5.5.3 Choozle Mobile Advertising Software Products, Services and Solutions
5.5.4 Choozle Mobile Advertising Software Revenue (US$ Million) & (2018-2023)
5.5.5 Choozle Recent Developments
5.6 MediaMath
5.6.1 MediaMath Profile
5.6.2 MediaMath Main Business
5.6.3 MediaMath Mobile Advertising Software Products, Services and Solutions
5.6.4 MediaMath Mobile Advertising Software Revenue (US$ Million) & (2018-2023)
5.6.5 MediaMath Recent Developments
5.7 AdRoll
5.7.1 AdRoll Profile
5.7.2 AdRoll Main Business
5.7.3 AdRoll Mobile Advertising Software Products, Services and Solutions
5.7.4 AdRoll Mobile Advertising Software Revenue (US$ Million) & (2018-2023)
5.7.5 AdRoll Recent Developments
6 North America
6.1 North America Mobile Advertising Software Market Size by Country (2018-2029)
6.2 U.S.
6.3 Canada
7 Europe
7.1 Europe Mobile Advertising Software Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Mobile Advertising Software Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Mobile Advertising Software Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Mobile Advertising Software Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Mobile Advertising Software Market Dynamics
11.1 Mobile Advertising Software Industry Trends
11.2 Mobile Advertising Software Market Drivers
11.3 Mobile Advertising Software Market Challenges
11.4 Mobile Advertising Software Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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