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Social Media Management Tools-Global Market Insights and Sales Trends 2024
Synopsis
Social media management software (SMMS) is an application program or software suite module that facilitates an organization's ability to successfully engage in social media across different communication channels. SMMS is used to monitor inbound and outbound conversations, document social marketing initiatives and evaluate the usefulness of a social media presence.
The Social Media Management Software industry can be broken down into two segments, Cloud-Based and On-Premises.
The global Social Media Management Tools market size is expected to reach US$ 6539.5 million by 2029, growing at a CAGR of 8.0% from 2023 to 2029. The market is mainly driven by the significant applications of Social Media Management Tools in various end use industries. The expanding demands from the SMEs and Large Enterprises, are propelling Social Media Management Tools market. Cloud Based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On-Premises segment is estimated at % CAGR for the next seven-year period.
Social Media Management Software is mainly classified into the following types: Cloud-based and On-premises. Cloud-based type is the most widely used type which takes up about 65% of the total revenue in 2019. Salesforce, Hootsuite, HubSpot, Zoho, Meltwater, Adobe, Sprout Social, etc. are the key suppliers in the global Social Media Management Software market. Top 5 took up more than 54.06% of the global market in 2019.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Social Media Management Tools, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Social Media Management Tools market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Social Media Management Tools market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Social Media Management Tools sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Social Media Management Tools covered in this report include AgoraPulse, Buffer, eclincher, Falcon.io, Hootsuite, Later, Meltwater, NetBase and PromoRepublic, etc.
The global Social Media Management Tools market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
AgoraPulse
Buffer
eclincher
Falcon.io
Hootsuite
Later
Meltwater
NetBase
PromoRepublic
Reputation.com
Salesforce
Searchmetrics
Sendible
Socialbakers
Sprinklr
Sprout
Statusbrew
Tailwind
Traject Social
Zoho
Global Social Media Management Tools market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Social Media Management Tools market, Segment by Type:
Cloud Based
On-Premises
Global Social Media Management Tools market, by Application
SMEs
Large Enterprises
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Social Media Management Tools companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Social media management software (SMMS) is an application program or software suite module that facilitates an organization's ability to successfully engage in social media across different communication channels. SMMS is used to monitor inbound and outbound conversations, document social marketing initiatives and evaluate the usefulness of a social media presence.
The Social Media Management Software industry can be broken down into two segments, Cloud-Based and On-Premises.
The global Social Media Management Tools market size is expected to reach US$ 6539.5 million by 2029, growing at a CAGR of 8.0% from 2023 to 2029. The market is mainly driven by the significant applications of Social Media Management Tools in various end use industries. The expanding demands from the SMEs and Large Enterprises, are propelling Social Media Management Tools market. Cloud Based, one of the segments analysed in this report, is projected to record % CAGR and reach US$ million by the end of the analysis period. Growth in the On-Premises segment is estimated at % CAGR for the next seven-year period.
Social Media Management Software is mainly classified into the following types: Cloud-based and On-premises. Cloud-based type is the most widely used type which takes up about 65% of the total revenue in 2019. Salesforce, Hootsuite, HubSpot, Zoho, Meltwater, Adobe, Sprout Social, etc. are the key suppliers in the global Social Media Management Software market. Top 5 took up more than 54.06% of the global market in 2019.
Report Objectives
This report provides market insight on the different segments, by players, by Type, by Application. Market size and forecast (2018-2029) has been provided in the report. The primary objectives of this report are to provide 1) global market size and forecasts, growth rates, market dynamics, industry structure and developments, market situation, trends; 2) global market share and ranking by company; 3) comprehensive presentation of the global market for Social Media Management Tools, with both quantitative and qualitative analysis through detailed segmentation; 4) detailed value chain analysis and review of growth factors essential for the existing market players and new entrants; 5) emerging opportunities in the market and the future impact of major drivers and restraints of the market.
Key Features of The Study:
This report provides in-depth analysis of the global Social Media Management Tools market, and provides market size (US$ million) and CAGR for the forecast period (2023-2029), considering 2022 as the base year.
This report profiles key players in the global Social Media Management Tools market based on the following parameters - company details (found date, headquarters, manufacturing bases), products portfolio, Social Media Management Tools sales data, market share and ranking.
This report elucidates potential market opportunities across different segments and explains attractive investment proposition matrices for this market.
This report illustrates key insights about market drivers, restraints, opportunities, market trends, regional outlook.
Key companies of Social Media Management Tools covered in this report include AgoraPulse, Buffer, eclincher, Falcon.io, Hootsuite, Later, Meltwater, NetBase and PromoRepublic, etc.
The global Social Media Management Tools market report caters to various stakeholders in this industry including investors, suppliers, product players, distributors, new entrants, and financial analysts.
Market Segmentation
Company Profiles:
AgoraPulse
Buffer
eclincher
Falcon.io
Hootsuite
Later
Meltwater
NetBase
PromoRepublic
Reputation.com
Salesforce
Searchmetrics
Sendible
Socialbakers
Sprinklr
Sprout
Statusbrew
Tailwind
Traject Social
Zoho
Global Social Media Management Tools market, by region:
North America (U.S., Canada, Mexico)
Europe (Germany, France, UK, Italy, etc.)
Asia Pacific (China, Japan, South Korea, Southeast Asia, India, etc.)
South America (Brazil, etc.)
Middle East and Africa (Turkey, GCC Countries, Africa, etc.)
Global Social Media Management Tools market, Segment by Type:
Cloud Based
On-Premises
Global Social Media Management Tools market, by Application
SMEs
Large Enterprises
Core Chapters
Chapter One: Introduces the report scope of the report, executive summary of global and regional market size and CAGR for the history and forecast period (2018-2023, 2024-2029). It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter Two: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter Three: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter Four: Detailed analysis of Social Media Management Tools companies’ competitive landscape, revenue, market share and ranking, latest development plan, merger, and acquisition information, etc.
Chapter Five: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product introduction, revenue, recent development, etc.
Chapter Six, Seven, Eight, Nine and Ten: North America, Europe, Asia Pacific, Latin America, Middle East & Africa, revenue by country.
Chapter Eleven: this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.
Chapter Twelve: Research Finding/Conclusion
Index1 Market Overview of Social Media Management Tools
1.1 Social Media Management Tools Market Overview
1.1.1 Social Media Management Tools Product Scope
1.1.2 Social Media Management Tools Market Status and Outlook
1.2 Global Social Media Management Tools Market Size Overview by Region 2018 VS 2022 VS 2029
1.3 Global Social Media Management Tools Market Size by Region (2018-2029)
1.4 Global Social Media Management Tools Historic Market Size by Region (2018-2023)
1.5 Global Social Media Management Tools Market Size Forecast by Region (2024-2029)
1.6 Key Regions, Social Media Management Tools Market Size (2018-2029)
1.6.1 North America Social Media Management Tools Market Size (2018-2029)
1.6.2 Europe Social Media Management Tools Market Size (2018-2029)
1.6.3 Asia-Pacific Social Media Management Tools Market Size (2018-2029)
1.6.4 Latin America Social Media Management Tools Market Size (2018-2029)
1.6.5 Middle East & Africa Social Media Management Tools Market Size (2018-2029)
2 Social Media Management Tools Market by Type
2.1 Introduction
2.1.1 Cloud Based
2.1.2 On-Premises
2.2 Global Social Media Management Tools Market Size by Type: 2018 VS 2022 VS 2029
2.2.1 Global Social Media Management Tools Historic Market Size by Type (2018-2023)
2.2.2 Global Social Media Management Tools Forecasted Market Size by Type (2024-2029)
2.3 Key Regions Market Size by Type
2.3.1 North America Social Media Management Tools Revenue Breakdown by Type (2018-2029)
2.3.2 Europe Social Media Management Tools Revenue Breakdown by Type (2018-2029)
2.3.3 Asia-Pacific Social Media Management Tools Revenue Breakdown by Type (2018-2029)
2.3.4 Latin America Social Media Management Tools Revenue Breakdown by Type (2018-2029)
2.3.5 Middle East and Africa Social Media Management Tools Revenue Breakdown by Type (2018-2029)
3 Social Media Management Tools Market Overview by Application
3.1 Introduction
3.1.1 SMEs
3.1.2 Large Enterprises
3.2 Global Social Media Management Tools Market Size by Application: 2018 VS 2022 VS 2029
3.2.1 Global Social Media Management Tools Historic Market Size by Application (2018-2023)
3.2.2 Global Social Media Management Tools Forecasted Market Size by Application (2024-2029)
3.3 Key Regions Market Size by Application
3.3.1 North America Social Media Management Tools Revenue Breakdown by Application (2018-2029)
3.3.2 Europe Social Media Management Tools Revenue Breakdown by Application (2018-2029)
3.3.3 Asia-Pacific Social Media Management Tools Revenue Breakdown by Application (2018-2029)
3.3.4 Latin America Social Media Management Tools Revenue Breakdown by Application (2018-2029)
3.3.5 Middle East and Africa Social Media Management Tools Revenue Breakdown by Application (2018-2029)
4 Social Media Management Tools Competition Analysis by Players
4.1 Global Social Media Management Tools Market Size by Players (2018-2023)
4.2 Global Top Players by Company Type (Tier 1, Tier 2 and Tier 3) & (based on the Revenue in Social Media Management Tools as of 2022)
4.3 Date of Key Players Enter into Social Media Management Tools Market
4.4 Global Top Players Social Media Management Tools Headquarters and Area Served
4.5 Key Players Social Media Management Tools Product Solution and Service
4.6 Competitive Status
4.6.1 Social Media Management Tools Market Concentration Rate
4.6.2 Mergers & Acquisitions, Expansion Plans
5 Company (Top Players) Profiles
5.1 AgoraPulse
5.1.1 AgoraPulse Profile
5.1.2 AgoraPulse Main Business
5.1.3 AgoraPulse Social Media Management Tools Products, Services and Solutions
5.1.4 AgoraPulse Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.1.5 AgoraPulse Recent Developments
5.2 Buffer
5.2.1 Buffer Profile
5.2.2 Buffer Main Business
5.2.3 Buffer Social Media Management Tools Products, Services and Solutions
5.2.4 Buffer Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.2.5 Buffer Recent Developments
5.3 eclincher
5.3.1 eclincher Profile
5.3.2 eclincher Main Business
5.3.3 eclincher Social Media Management Tools Products, Services and Solutions
5.3.4 eclincher Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.3.5 Falcon.io Recent Developments
5.4 Falcon.io
5.4.1 Falcon.io Profile
5.4.2 Falcon.io Main Business
5.4.3 Falcon.io Social Media Management Tools Products, Services and Solutions
5.4.4 Falcon.io Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.4.5 Falcon.io Recent Developments
5.5 Hootsuite
5.5.1 Hootsuite Profile
5.5.2 Hootsuite Main Business
5.5.3 Hootsuite Social Media Management Tools Products, Services and Solutions
5.5.4 Hootsuite Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.5.5 Hootsuite Recent Developments
5.6 Later
5.6.1 Later Profile
5.6.2 Later Main Business
5.6.3 Later Social Media Management Tools Products, Services and Solutions
5.6.4 Later Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.6.5 Later Recent Developments
5.7 Meltwater
5.7.1 Meltwater Profile
5.7.2 Meltwater Main Business
5.7.3 Meltwater Social Media Management Tools Products, Services and Solutions
5.7.4 Meltwater Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.7.5 Meltwater Recent Developments
5.8 NetBase
5.8.1 NetBase Profile
5.8.2 NetBase Main Business
5.8.3 NetBase Social Media Management Tools Products, Services and Solutions
5.8.4 NetBase Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.8.5 NetBase Recent Developments
5.9 PromoRepublic
5.9.1 PromoRepublic Profile
5.9.2 PromoRepublic Main Business
5.9.3 PromoRepublic Social Media Management Tools Products, Services and Solutions
5.9.4 PromoRepublic Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.9.5 PromoRepublic Recent Developments
5.10 Reputation.com
5.10.1 Reputation.com Profile
5.10.2 Reputation.com Main Business
5.10.3 Reputation.com Social Media Management Tools Products, Services and Solutions
5.10.4 Reputation.com Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.10.5 Reputation.com Recent Developments
5.11 Salesforce
5.11.1 Salesforce Profile
5.11.2 Salesforce Main Business
5.11.3 Salesforce Social Media Management Tools Products, Services and Solutions
5.11.4 Salesforce Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.11.5 Salesforce Recent Developments
5.12 Searchmetrics
5.12.1 Searchmetrics Profile
5.12.2 Searchmetrics Main Business
5.12.3 Searchmetrics Social Media Management Tools Products, Services and Solutions
5.12.4 Searchmetrics Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.12.5 Searchmetrics Recent Developments
5.13 Sendible
5.13.1 Sendible Profile
5.13.2 Sendible Main Business
5.13.3 Sendible Social Media Management Tools Products, Services and Solutions
5.13.4 Sendible Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.13.5 Sendible Recent Developments
5.14 Socialbakers
5.14.1 Socialbakers Profile
5.14.2 Socialbakers Main Business
5.14.3 Socialbakers Social Media Management Tools Products, Services and Solutions
5.14.4 Socialbakers Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.14.5 Socialbakers Recent Developments
5.15 Sprinklr
5.15.1 Sprinklr Profile
5.15.2 Sprinklr Main Business
5.15.3 Sprinklr Social Media Management Tools Products, Services and Solutions
5.15.4 Sprinklr Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.15.5 Sprinklr Recent Developments
5.16 Sprout
5.16.1 Sprout Profile
5.16.2 Sprout Main Business
5.16.3 Sprout Social Media Management Tools Products, Services and Solutions
5.16.4 Sprout Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.16.5 Sprout Recent Developments
5.17 Statusbrew
5.17.1 Statusbrew Profile
5.17.2 Statusbrew Main Business
5.17.3 Statusbrew Social Media Management Tools Products, Services and Solutions
5.17.4 Statusbrew Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.17.5 Statusbrew Recent Developments
5.18 Tailwind
5.18.1 Tailwind Profile
5.18.2 Tailwind Main Business
5.18.3 Tailwind Social Media Management Tools Products, Services and Solutions
5.18.4 Tailwind Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.18.5 Tailwind Recent Developments
5.19 Traject Social
5.19.1 Traject Social Profile
5.19.2 Traject Social Main Business
5.19.3 Traject Social Social Media Management Tools Products, Services and Solutions
5.19.4 Traject Social Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.19.5 Traject Social Recent Developments
5.20 Zoho
5.20.1 Zoho Profile
5.20.2 Zoho Main Business
5.20.3 Zoho Social Media Management Tools Products, Services and Solutions
5.20.4 Zoho Social Media Management Tools Revenue (US$ Million) & (2018-2023)
5.20.5 Zoho Recent Developments
6 North America
6.1 North America Social Media Management Tools Market Size by Country (2018-2029)
6.2 U.S.
6.3 Canada
7 Europe
7.1 Europe Social Media Management Tools Market Size by Country (2018-2029)
7.2 Germany
7.3 France
7.4 U.K.
7.5 Italy
7.6 Russia
7.7 Nordic Countries
7.8 Rest of Europe
8 Asia-Pacific
8.1 Asia-Pacific Social Media Management Tools Market Size by Region (2018-2029)
8.2 China
8.3 Japan
8.4 South Korea
8.5 Southeast Asia
8.6 India
8.7 Australia
8.8 Rest of Asia-Pacific
9 Latin America
9.1 Latin America Social Media Management Tools Market Size by Country (2018-2029)
9.2 Mexico
9.3 Brazil
9.4 Rest of Latin America
10 Middle East & Africa
10.1 Middle East & Africa Social Media Management Tools Market Size by Country (2018-2029)
10.2 Turkey
10.3 Saudi Arabia
10.4 UAE
10.5 Rest of Middle East & Africa
11 Social Media Management Tools Market Dynamics
11.1 Social Media Management Tools Industry Trends
11.2 Social Media Management Tools Market Drivers
11.3 Social Media Management Tools Market Challenges
11.4 Social Media Management Tools Market Restraints
12 Research Finding /Conclusion
13 Methodology and Data Source
13.1 Methodology/Research Approach
13.1.1 Research Programs/Design
13.1.2 Market Size Estimation
13.1.3 Market Breakdown and Data Triangulation
13.2 Data Source
13.2.1 Secondary Sources
13.2.2 Primary Sources
13.3 Disclaimer
13.4 Author List
Published By : QY Research
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